Blueshift
Blueshift is an AI-driven customer engagement platform that helps you automate personalized marketing across email, mobile, and ad channels using real-time unified data and predictive intelligence.
Glance
Glance provides guided navigation and visual engagement solutions including cobrowse, screen sharing, and mobile app viewing to help enterprises deliver high-touch human support within digital customer journeys.
Quick Comparison
| Feature | Blueshift | Glance |
|---|---|---|
| Website | blueshift.com | glance.cx |
| Pricing Model | Custom | Custom |
| Starting Price | Custom Pricing | Custom Pricing |
| FREE Trial | ✘ No free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2014 | 1996 |
| Headquarters | San Francisco, USA | Wakefield, USA |
Overview
Blueshift
Blueshift helps you bridge the gap between your customer data and your marketing execution. You can unify fragmented data from various sources into comprehensive 1-to-1 profiles that update in real-time. This allows you to understand exactly how your customers interact with your brand across every touchpoint, from your website to your mobile app.
You can use these insights to trigger highly personalized journeys using built-in AI that predicts the best content, channel, and time to engage each individual. Whether you are managing complex multi-channel campaigns or simple automated triggers, the platform gives you the tools to scale your personalization efforts without needing a massive technical team. It is designed for mid-market and enterprise B2C brands looking to increase retention and conversion rates.
Glance
Glance helps you bridge the gap between digital self-service and human connection by letting your agents see exactly what your customers see. You can join your customers inside your website or mobile app instantly to provide guided navigation, resolve complex issues, and complete transactions without the friction of traditional screen sharing. It is designed specifically for enterprise-level security and privacy, ensuring sensitive data remains masked during every session.
You can use the platform to reduce average handle times and increase first-call resolution across sales, support, and services teams. It integrates directly into your existing CRM or contact center stack, allowing your team to launch visual sessions with a single click. Whether you are helping a client fill out a complex form or closing a high-value sale, you provide a personal touch that builds long-term loyalty.
Overview
Blueshift Features
- Single Customer View Unify your anonymous and known user data into comprehensive profiles to see every interaction your customers have with your brand.
- Predictive Segmentation Identify high-value customers and those at risk of churning using AI-powered scores that update automatically based on real-time behavior.
- Omnichannel Orchestration Build and manage sophisticated customer journeys across email, SMS, push notifications, and direct mail from a single visual interface.
- AI Content Recommendations Deliver personalized product or content suggestions to every user by matching their unique interests with your live catalog automatically.
- Real-time Triggers Respond instantly to customer actions like cart abandonment or price drops with automated messages that reach them at the perfect moment.
- Advanced Testing Optimize your results with built-in A/B and multivariate testing to see which messages and channels drive the most revenue.
Glance Features
- Guided Cobrowsing. Join your customers on any webpage to navigate together and highlight specific elements without needing any downloads.
- Mobile App Sharing. See exactly what is happening inside your native iOS or Android apps to provide instant mobile support.
- Data Masking. Protect customer privacy by automatically hiding sensitive fields like credit card numbers or passwords from your agents.
- Agent Video. Humanize the digital experience by showing your face through a small video window while you guide customers.
- One-Click Connect. Launch a session instantly from your CRM or chat window without forcing customers to enter complex codes.
- Universal Join. Allow your customers to join a session from any browser or device with zero software installation required.
Pricing Comparison
Blueshift Pricing
Glance Pricing
Pros & Cons
Blueshift
Pros
- Powerful real-time data processing and segmentation
- Highly flexible cross-channel journey builder
- Excellent AI-driven product and content recommendations
- Responsive customer success and technical support teams
Cons
- Initial technical setup requires significant engineering resources
- Interface can feel overwhelming for new users
- Reporting tools can be complex to customize
Glance
Pros
- Seamless integration with major CRM platforms like Salesforce
- No-download requirement makes it easy for customers to join
- Robust security features satisfy strict compliance requirements
- Significantly reduces customer frustration during complex tasks
Cons
- Initial technical setup requires coordination with IT teams
- Lack of transparent public pricing makes budgeting difficult
- Mobile SDK implementation requires developer resources