Equals
Equals is a next-generation spreadsheet that connects directly to your live data sources, allowing you to build automated reports and models without manual CSV exports or complex SQL knowledge.
Rows
Rows is a modern spreadsheet platform that combines data integration, automated workflows, and interactive sharing to help you build functional tools and dashboards without writing any code.
Quick Comparison
| Feature | Equals | Rows |
|---|---|---|
| Website | equals.com | rows.com |
| Pricing Model | Subscription | Freemium |
| Starting Price | $39/month | Free |
| FREE Trial | ✓ 14 days free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2021 | 2016 |
| Headquarters | New York, USA | Berlin, Germany |
Overview
Equals
Equals is a modern spreadsheet designed to replace the manual work of downloading CSVs and updating stale models. You can connect it directly to your databases, warehouses, and SaaS tools like Stripe, Salesforce, or HubSpot. This allows you to pull live data into a familiar Excel-like interface where you can perform analysis using the formulas and shortcuts you already know.
You can automate your entire reporting workflow by scheduling data refreshes and sending automated updates to Slack or email. It bridges the gap between technical data tools and traditional spreadsheets, making it easier for finance, operations, and growth teams to maintain a single source of truth. Whether you are building a real-time executive dashboard or a complex financial model, you can do it all within a collaborative, cloud-based environment.
Rows
Rows reimagines the spreadsheet for the modern era by connecting your data directly to your cells. Instead of manually importing CSVs, you can link your spreadsheet to tools like Google Analytics, Stripe, and LinkedIn to pull live data automatically. You can build interactive dashboards and internal tools that look like professional websites rather than cluttered grids.
You can also use built-in AI to summarize text, categorize data, and generate formulas through simple chat commands. Whether you are tracking marketing performance or managing a sales pipeline, you can share your work as a clean, responsive web page. It scales with your needs, offering a robust free tier for individuals and flexible paid plans for growing teams.
Overview
Equals Features
- Live Data Connectors Connect directly to your database or CRM to pull live data into your spreadsheet without ever downloading a CSV again.
- SQL Editor Write SQL queries directly within your spreadsheet cells to pull specific datasets or use the visual query builder if you prefer.
- Automated Reporting Schedule your data to refresh automatically and send recurring snapshots of your work to Slack, email, or slide decks.
- Formula Compatibility Use all the standard Excel and Google Sheets formulas you already know so there is no new syntax to learn.
- Version Control Track every change made to your models and revert to previous versions easily, ensuring your data remains accurate and auditable.
- Command Palette Navigate your entire workbook and execute complex actions quickly using keyboard shortcuts designed for power users and analysts.
Rows Features
- Native Integrations. Connect directly to tools like Stripe, Google Ads, and Salesforce to pull live data into your cells automatically.
- AI Analyst. Use plain English to generate complex formulas, summarize long text blocks, and extract deep insights from your data sets.
- Interactive Publishing. Turn your spreadsheets into beautiful, responsive web applications that your team or clients can use on any device.
- Data Enrichment. Find company details and lead information directly within your spreadsheet using built-in search functions for LinkedIn and Crunchbase.
- Automated Schedules. Set your spreadsheets to refresh data or send automated reports to Slack and email on a recurring schedule.
- Action Buttons. Add functional buttons to your sheets that trigger API calls, send messages, or update external databases with one click.
Pricing Comparison
Equals Pricing
- 1 Editor seat
- Unlimited Viewers
- Unlimited data connections
- Scheduled data refreshes
- Slack & Email integrations
- Standard support
- Everything in Personal, plus:
- Up to 5 Editor seats
- Shared team folders
- Advanced SQL console
- Priority support
- Custom branding for reports
Rows Pricing
- Unlimited spreadsheets
- Unlimited collaborators
- All native integrations
- Up to 10,000 cells per sheet
- 50 AI credits per month
- Everything in Free, plus:
- Remove Rows branding
- Up to 100,000 cells per sheet
- 1,000 integration tasks/month
- Priority email support
Pros & Cons
Equals
Pros
- Eliminates manual CSV exports and data cleaning
- Familiar spreadsheet interface requires zero retraining
- Direct database connections are reliable and fast
- Automated Slack updates keep teams informed effortlessly
Cons
- Higher starting price than basic spreadsheets
- Requires some SQL knowledge for complex queries
- Mobile experience is limited compared to desktop
Rows
Pros
- Seamless live data integration with popular marketing tools
- Beautifully designed interface that creates professional-looking dashboards
- Powerful AI features simplify complex formula writing
- Generous free plan includes almost all core features
Cons
- Learning curve for advanced API and JSON functions
- Cell limits can be restrictive for massive datasets
- Fewer legacy features compared to Excel or Sheets