EveryWidget
EveryWidget helps businesses easily display customer reviews from over 30 platforms on their website to build trust and increase sales without needing any coding skills.
Yotpo
Yotpo is an integrated retention marketing platform that helps e-commerce brands increase customer lifetime value through connected solutions for reviews, loyalty programs, SMS marketing, and visual user-generated content.
Quick Comparison
| Feature | EveryWidget | Yotpo |
|---|---|---|
| Website | everywidget.com | yotpo.com |
| Pricing Model | Freemium | Freemium |
| Starting Price | Free | Free |
| FREE Trial | ✓ 14 days free trial | ✘ No free trial |
| Free Plan | ✓ Has free plan | ✓ Has free plan |
| Product Demo | ✘ No product demo | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 0 | 2011 |
| Headquarters | null | New York, USA |
Overview
EveryWidget
EveryWidget is a platform that simplifies displaying customer reviews from over 30 different sources directly on your website. You can aggregate reviews from popular platforms like Google, Yelp, Facebook, and Trustpilot into a single, customizable widget. This helps you build trust with visitors and can lead to increased sales by showcasing genuine social proof.
The platform offers various widget layouts and a visual editor to match your website's design. It also includes smart features like negative review interception and AI-powered summaries and tags to help you manage your online reputation effectively. EveryWidget works on any website platform, including Shopify, WordPress, and Wix, and new reviews sync automatically every 3-4 hours.
Yotpo
Yotpo provides you with a unified platform to manage your entire post-purchase customer journey. Instead of juggling multiple disconnected tools, you can sync your customer reviews, loyalty programs, and SMS marketing to create a more personalized shopping experience. You can collect high-quality product reviews, launch tiered rewards programs, and send automated text messages that drive repeat sales directly from your dashboard.
The platform is designed specifically for online retailers looking to build brand trust and keep customers coming back. By connecting your marketing data across different channels, you can see exactly how your reviews influence your loyalty sign-ups and how your SMS campaigns impact overall retention. It integrates deeply with major e-commerce platforms like Shopify, BigCommerce, and Adobe Commerce to automate your marketing workflows.
Overview
EveryWidget Features
- Multi-Platform Review Aggregation Combine reviews from Google, Yelp, Facebook, Trustpilot, and over 30 other platforms into one widget.
- Customizable Widget Layouts Choose from 8 layout types like slider, grid, or carousel, and customize colors and fonts to match your site.
- Negative Review Interception Direct unhappy customers to private feedback channels before they leave public negative reviews.
- AI Review Summaries & Tags Condense all reviews into a highlight card and automatically categorize them by topic using AI.
- Google Rich Snippets Automatically inject schema markup so your star ratings can appear in Google search results, boosting click-through rates.
- Fast Review Syncing Display new reviews on your website quickly with automatic syncing every 3-4 hours.
- No-Code Setup Embed review widgets on any website in minutes by simply pasting a single line of code, no coding skills required.
- Review Filtering Filter reviews by minimum star rating, exclude keywords, or hide text-less reviews to showcase your best feedback.
Yotpo Features
- Review Generation. Collect more high-quality product reviews and ratings automatically with frictionless requests sent via email and SMS.
- Loyalty & Rewards. Build custom loyalty programs with points, tiered VIP levels, and referral incentives to increase your customer lifetime value.
- SMS Bump. Send personalized text messages for abandoned carts, new product launches, and flash sales with high engagement rates.
- Visual UGC. Showcase customer photos and videos across your website to build trust and create a more relatable shopping experience.
- Subscription Management. Turn your products into recurring revenue streams with easy-to-manage subscription options for your regular customers.
- Syndication. Distribute your product reviews across social media and search engines to improve your visibility and click-through rates.
Pricing Comparison
EveryWidget Pricing
- 1 widget
- 500 views/month
- All review sources
- 6 layouts
- EveryWidget branding
- Everything in Free, plus:
- 5,000 views/month
- 8 layouts
- Ad-free
- Basic support
Yotpo Pricing
- Up to 50 monthly orders
- Automatic review request emails
- Reviews widget and badges
- Social media pushing
- Content moderation tools
- Everything in Free, plus:
- Google Seller Ratings
- Google Shopping ads integration
- Photo and video reviews
- Rich snippets for search
- Upsell capabilities
Pros & Cons
EveryWidget
Pros
- Generous free plan with no view cap for evaluation.
- Affordable paid plans compared to alternatives.
- Fast review syncing, updating every 3-4 hours.
- Smart review flow helps manage negative feedback.
- Easy no-code setup for any website platform.
- Comprehensive support for many review platforms.
Cons
- No video testimonial collection or display.
- Limited template variety compared to some generalist tools.
- Free plan includes EveryWidget branding.
- No PayPal payment option available.
Yotpo
Pros
- Seamless integration with Shopify and BigCommerce
- High conversion rates on automated SMS campaigns
- Professional and customizable review widgets
- Effective loyalty program templates that drive retention
Cons
- Pricing scales quickly as order volume increases
- Technical support response times can be slow
- Steep learning curve for complex loyalty setups