Contently
Contently is a comprehensive content marketing platform that combines enterprise-grade technology with a managed marketplace of creative talent to help you create, manage, and optimize high-performing content.
HubSpot
HubSpot is a customer relationship management platform that provides integrated tools for marketing, sales, content management, and customer service to help your business grow and manage customer experiences effectively.
Quick Comparison
| Feature | Contently | HubSpot |
|---|---|---|
| Website | contently.com | hubspot.com |
| Pricing Model | Custom | Freemium |
| Starting Price | Custom Pricing | Free |
| FREE Trial | ✘ No free trial | ✓ 14 days free trial |
| Free Plan | ✘ No free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2010 | 2006 |
| Headquarters | New York, USA | Cambridge, USA |
Overview
Contently
Contently provides you with a centralized platform to manage your entire content lifecycle from ideation to distribution. You can streamline your production workflows, manage internal and external contributors, and ensure brand consistency across all your global marketing initiatives. The platform is designed to solve the complexity of scaling high-quality content creation for large organizations.
You get access to a vetted network of over 160,000 freelance creatives, including writers, editors, and videographers, directly within your dashboard. By using their proprietary data insights, you can identify content gaps and predict which topics will resonate most with your specific audience. It effectively replaces fragmented tools with a single system of record for your brand's stories.
HubSpot
HubSpot is an all-in-one customer platform designed to help you connect your data, teams, and customers in one place. Instead of juggling disconnected tools, you get a unified view of every customer interaction across marketing, sales, and service. You can track leads through your pipeline, automate personalized email campaigns, and manage customer support tickets without losing context or switching tabs.
The platform scales with your growth, offering a suite of 'Hubs' that you can use individually or together as a complete system. Whether you are a small team looking for a free way to organize contacts or a large enterprise needing advanced attribution reporting, you can customize the interface to match your specific business goals and internal workflows.
Overview
Contently Features
- Smart Talent Matching Find and hire the perfect freelance experts from a vetted network of 160,000+ creatives based on your specific industry.
- Visual Editorial Calendar Plan your entire content strategy and track production status across teams with a drag-and-drop visual interface.
- Customizable Workflows Build automated approval paths that match your internal processes to ensure every piece of content meets your standards.
- Content Value Analytics Measure the actual ROI of your content by tracking engagement metrics and calculating the cost-per-click equivalent of your organic reach.
- Global Brand Governance Store all your brand guidelines and assets in one place to ensure every contributor stays on-brand and compliant.
- Strategy Suite Use data-driven insights to identify high-opportunity topics and plan your content calendar based on what your audience actually wants.
HubSpot Features
- Smart CRM. Keep your contacts organized with automatic data enrichment and a full timeline of every interaction your team has with a prospect.
- Email Marketing. Create professional, personalized email campaigns using a drag-and-drop editor that automatically pulls data from your CRM for better engagement.
- Meeting Scheduler. Share a personalized booking link so prospects can schedule time on your calendar without the back-and-forth of manual emailing.
- Live Chat. Connect with website visitors in real-time and use automated chatbots to qualify leads or answer common support questions instantly.
- Deal Tracking. Manage your sales pipeline visually by dragging and dropping deals between stages to see exactly where your revenue stands.
- Form Builder. Build custom web forms to capture lead information and automatically sync every new submission directly into your contact database.
Pricing Comparison
Contently Pricing
HubSpot Pricing
- Contact management
- Quotes and deal tracking
- Live chat and basic bots
- Forms and landing pages
- Email marketing (2,000 sends/mo)
- Shared team inbox
- Everything in Free, plus:
- Remove HubSpot branding
- Increased automation limits
- Email and in-app chat support
- Multiple currencies
- Payment processing integration
Pros & Cons
Contently
Pros
- Access to high-quality vetted freelance talent
- Centralized view of all content projects
- Robust analytics for measuring content performance
- Excellent customer success and strategic support
- Streamlined payment processing for external contributors
Cons
- High price point for smaller teams
- Steep learning curve for advanced features
- Platform interface can feel occasionally sluggish
- Limited flexibility in some automated workflows
HubSpot
Pros
- Extremely user-friendly interface with minimal learning curve
- Powerful free tier provides genuine value for startups
- Seamless integration between marketing and sales departments
- Excellent educational resources through HubSpot Academy
Cons
- Pricing increases significantly as you move to Professional tiers
- Technical support is limited for free users
- Customization options can be restrictive on lower-priced plans