iCapture
iCapture is a versatile lead capture software that helps you automate data collection at trade shows and events by instantly syncing scanned leads directly into your CRM system.
Leadpages
Leadpages is a conversion-focused landing page builder that helps small businesses create professional websites, landing pages, pop-ups, and alert bars to turn web traffic into leads and sales.
Quick Comparison
| Feature | iCapture | Leadpages |
|---|---|---|
| Website | icapture.com | leadpages.com |
| Pricing Model | Custom | Subscription |
| Starting Price | Custom Pricing | $49/month |
| FREE Trial | ✘ No free trial | ✓ 14 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2011 | 2012 |
| Headquarters | Boise, USA | Minneapolis, USA |
Overview
iCapture
iCapture is a dedicated lead retrieval solution designed to help you maximize your return on investment at trade shows and live events. Instead of relying on manual data entry or fragmented lead lists, you can use your own mobile device to scan badges and business cards instantly. The platform works offline, ensuring you never lose a prospect's information due to poor venue Wi-Fi, and automatically syncs data once you are back online.
You can create custom lead qualification forms that allow your sales team to rank prospects and trigger immediate follow-up actions. By integrating directly with major CRM and marketing automation platforms, it eliminates the delay between meeting a lead and entering them into your sales funnel. It is ideal for mid-market and enterprise organizations that attend multiple events and need a standardized, automated way to handle high-volume lead generation.
Leadpages
Leadpages is a dedicated conversion platform designed to help you build an online presence and collect leads without needing a developer. You can create high-converting landing pages, full websites, and alert bars using a simple drag-and-drop interface. The platform focuses specifically on performance, providing you with mobile-responsive templates that are engineered to load quickly and convert visitors into customers.
You can easily track your performance with built-in analytics and run A/B split tests to see which designs resonate best with your audience. Whether you are a solopreneur or a growing marketing team, the software solves the technical headache of web design by providing pre-designed layouts and integrated lead-capture forms. It integrates with your existing email marketing and CRM tools to ensure your new leads are nurtured immediately.
Overview
iCapture Features
- Universal Badge Scanning Scan any attendee badge at any trade show using your own smartphone or tablet to capture lead data instantly.
- Business Card Transcription Snap a photo of a business card and let the automated transcription service turn it into a digital contact.
- Custom Qualification Flows Build your own lead forms with skip logic to ensure your team asks the right questions every time.
- Offline Data Capture Capture leads anywhere without worrying about internet connectivity—your data syncs automatically once you reconnect to a network.
- Real-Time CRM Sync Send your captured leads directly to Salesforce, HubSpot, or Eloqua the moment you finish a conversation.
- Automated Follow-Ups Trigger personalized 'nice to meet you' emails immediately after a scan to keep your brand top-of-mind.
Leadpages Features
- Drag-and-Drop Builder. Create and customize professional landing pages and websites visually without writing a single line of code.
- Conversion-Optimized Templates. Choose from over 200 mobile-responsive templates designed specifically to increase your opt-in and sales rates.
- A/B Split Testing. Optimize your results by testing different headlines or layouts to see exactly what drives more conversions.
- Lead Meter. Get real-time feedback on your page design with a predictive tool that scores your page's conversion potential.
- Pop-ups and Alert Bars. Capture leads across your entire site with non-intrusive pop-ups and sticky bars that highlight your best offers.
- Built-in Payments. Sell products and services directly from your landing pages with integrated Stripe payments and secure checkouts.
Pricing Comparison
iCapture Pricing
Leadpages Pricing
- 1 Site
- Unlimited landing pages
- Unlimited leads and traffic
- 40+ standard integrations
- Free hosting
- Lead notifications
- Everything in Standard, plus:
- Up to 3 sites
- Online sales and payments
- Unlimited A/B split testing
- Email trigger links
- 10 opt-in SMS campaigns
Pros & Cons
iCapture
Pros
- Reliable offline mode ensures no data loss
- Direct CRM integrations save hours of manual work
- Consistent user interface across all different trade shows
- Fast business card transcription with high accuracy
Cons
- Initial setup for custom forms takes time
- Pricing is higher than basic scanning apps
- Requires a learning curve for complex logic
Leadpages
Pros
- Extremely easy to use for non-designers
- Fast page loading speeds improve SEO
- High-quality templates designed for actual conversions
- Unlimited lead collection on all paid plans
Cons
- Customization can feel restrictive for advanced designers
- No forever-free plan is currently offered
- A/B testing is locked behind higher tiers