CallTrackingMetrics
CallTrackingMetrics is a comprehensive conversation intelligence platform that combines call tracking with contact center automation to help you attribute conversions and manage customer interactions across multiple communication channels.
Infinity
Infinity is a highly flexible work management platform that lets you organize any project using customizable boards, multiple views, and over 50 templates to suit your specific team workflow.
Quick Comparison
| Feature | CallTrackingMetrics | Infinity |
|---|---|---|
| Website | calltrackingmetrics.com | infinity.co |
| Pricing Model | Subscription | Subscription |
| Starting Price | $39/month | $6/month |
| FREE Trial | ✓ 14 days free trial | ✓ 14 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2011 | 2018 |
| Headquarters | Severna Park, USA | Kragujevac, Serbia |
Overview
CallTrackingMetrics
CallTrackingMetrics helps you bridge the gap between your marketing efforts and real-world conversations. You can identify exactly which ads, campaigns, or keywords triggered a phone call, text, or chat, allowing you to optimize your marketing spend based on actual ROI. It goes beyond simple attribution by providing a full-featured softphone and contact center tools to manage those incoming leads effectively.
You can automate your entire lead flow with smart routing, interactive voice response (IVR), and AI-powered transcriptions that score your calls automatically. Whether you are a small agency managing multiple clients or a large enterprise with a high-volume contact center, the platform provides the visibility you need to improve agent performance and increase conversion rates through detailed conversation analytics.
Infinity
Infinity is a flexible management tool designed to help you organize your work exactly how you want. Instead of forcing you into a specific structure, it provides a blank canvas where you can build your own systems using folders, subfolders, and tabs. You can switch between six different views—including Kanban, Gantt, Table, and Calendar—to see your data from the perspective that makes the most sense for your current task.
Whether you are managing a small creative team or a growing marketing agency, you can use Infinity to track everything from high-level strategic goals to daily to-do lists. The platform focuses on reducing tool clutter by combining task management, resource planning, and database capabilities into one interface. You can start quickly with pre-made templates and then customize every attribute to match your unique business processes.
Overview
CallTrackingMetrics Features
- Dynamic Number Insertion Swap phone numbers on your website automatically to track exactly which keyword or campaign drove each individual visitor to call.
- AI Conversation Analytics Transcribe calls automatically and use AI to identify key phrases, sentiment, and conversion signals without listening to every recording.
- Smart Call Routing Route callers to the right agent based on their location, previous interactions, or the specific ad they clicked.
- Omnichannel Queues Manage calls, texts, and live chats in a single unified interface so your team never misses a customer message.
- Form-to-Call Automation Trigger an instant outbound call to your team the moment a lead submits a web form to decrease response time.
- Real-time Reporting Build custom dashboards to visualize your call volume, wait times, and marketing attribution data in real-time.
Infinity Features
- Six Data Views. Switch instantly between Table, Kanban, List, Gantt, Form, and Calendar views to visualize your projects exactly how you need.
- Infinite Structure. Organize your workspace into unlimited boards, folders, and subfolders to keep even the most complex projects neatly categorized.
- Custom Attributes. Create your own data fields like checkboxes, dates, formulas, and labels to track the specific information that matters to you.
- Workflow Automations. Set up triggers for recurring tasks and automatic notifications so you can spend less time on manual updates.
- Document Sharing. Attach files directly to your items and share boards with guests or clients to keep everyone on the same page.
- Ready-Made Templates. Choose from over 50 professional templates for marketing, sales, and HR to get your workspace running in seconds.
Pricing Comparison
CallTrackingMetrics Pricing
- Dynamic Number Insertion
- Standard call tracking
- Google Ads & Analytics integration
- Call recording
- Real-time reporting
- Email support
- Everything in Essentials, plus:
- Full contact center features
- Interactive Voice Response (IVR)
- Smart routing rules
- Live chat and SMS
- Queue management
Infinity Pricing
- Up to 3 members
- 5 GB storage
- Unlimited boards
- All 6 view types
- Standard attributes
- Community support
- Everything in Basic, plus:
- Up to 5 members
- 20 GB storage
- Advanced automations
- Formula attributes
- Priority email support
Pros & Cons
CallTrackingMetrics
Pros
- Extremely granular attribution data for marketing campaigns
- Seamless integration with Google Ads and Salesforce
- Highly customizable call routing and IVR options
- Reliable call quality and recording clarity
- Excellent support for multi-client agency management
Cons
- Complex interface has a steep learning curve
- Usage-based fees can make monthly billing unpredictable
- Initial technical setup requires significant time investment
Infinity
Pros
- Extremely flexible structure adapts to any workflow
- Switching between six views provides great project clarity
- Clean and modern interface is easy to navigate
- Affordable pricing compared to major competitors
- Excellent variety of pre-built industry templates
Cons
- Mobile app lacks some desktop functionality
- Learning curve for setting up complex formulas
- Automations can feel limited for enterprise needs