Leadpages
Leadpages is a conversion-focused landing page builder that helps small businesses create professional websites, landing pages, pop-ups, and alert bars to turn web traffic into leads and sales.
ZoomInfo
ZoomInfo is a comprehensive go-to-market platform that provides detailed business intelligence and contact data to help your sales and marketing teams identify, engage, and close their ideal customers faster.
Quick Comparison
| Feature | Leadpages | ZoomInfo |
|---|---|---|
| Website | leadpages.com | zoominfo.com |
| Pricing Model | Subscription | Custom |
| Starting Price | $49/month | Custom Pricing |
| FREE Trial | ✓ 14 days free trial | ✓ 0 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2012 | 2007 |
| Headquarters | Minneapolis, USA | Vancouver, USA |
Overview
Leadpages
Leadpages is a dedicated conversion platform designed to help you build an online presence and collect leads without needing a developer. You can create high-converting landing pages, full websites, and alert bars using a simple drag-and-drop interface. The platform focuses specifically on performance, providing you with mobile-responsive templates that are engineered to load quickly and convert visitors into customers.
You can easily track your performance with built-in analytics and run A/B split tests to see which designs resonate best with your audience. Whether you are a solopreneur or a growing marketing team, the software solves the technical headache of web design by providing pre-designed layouts and integrated lead-capture forms. It integrates with your existing email marketing and CRM tools to ensure your new leads are nurtured immediately.
ZoomInfo
ZoomInfo gives you access to a massive database of verified business contacts and company insights to fuel your sales pipeline. You can identify high-intent prospects using real-time behavioral data and reach decision-makers directly with accurate mobile numbers and email addresses. The platform integrates your sales and marketing workflows by automating outreach and keeping your CRM data clean and updated automatically.
You can also track when target companies are researching specific solutions, allowing you to engage them at the exact moment they are ready to buy. Whether you are a small team looking to scale or a large enterprise optimizing complex global territories, the platform provides the granular data and automation tools you need to hit your revenue targets more efficiently.
Overview
Leadpages Features
- Drag-and-Drop Builder Create and customize professional landing pages and websites visually without writing a single line of code.
- Conversion-Optimized Templates Choose from over 200 mobile-responsive templates designed specifically to increase your opt-in and sales rates.
- A/B Split Testing Optimize your results by testing different headlines or layouts to see exactly what drives more conversions.
- Lead Meter Get real-time feedback on your page design with a predictive tool that scores your page's conversion potential.
- Pop-ups and Alert Bars Capture leads across your entire site with non-intrusive pop-ups and sticky bars that highlight your best offers.
- Built-in Payments Sell products and services directly from your landing pages with integrated Stripe payments and secure checkouts.
ZoomInfo Features
- Buyer Intent Data. Identify companies actively researching your products so you can reach out to prospects exactly when they are ready to purchase.
- Contact & Company Search. Filter through millions of profiles to find your ideal customers using specific criteria like industry, revenue, and technology stack.
- Automated Sales Flows. Build multi-channel outreach sequences that trigger automatically based on prospect behavior to keep your sales pipeline moving constantly.
- Website Visitor Tracking. See which companies are visiting your website in real-time and identify the specific pages they are viewing to personalize your follow-up.
- Data Enrichment. Keep your CRM records accurate by automatically updating missing or outdated contact information with the latest verified business data.
- Conversation Intelligence. Analyze your sales calls and meetings to identify winning patterns and coach your team to close more deals effectively.
Pricing Comparison
Leadpages Pricing
- 1 Site
- Unlimited landing pages
- Unlimited leads and traffic
- 40+ standard integrations
- Free hosting
- Lead notifications
- Everything in Standard, plus:
- Up to 3 sites
- Online sales and payments
- Unlimited A/B split testing
- Email trigger links
- 10 opt-in SMS campaigns
ZoomInfo Pricing
Pros & Cons
Leadpages
Pros
- Extremely easy to use for non-designers
- Fast page loading speeds improve SEO
- High-quality templates designed for actual conversions
- Unlimited lead collection on all paid plans
Cons
- Customization can feel restrictive for advanced designers
- No forever-free plan is currently offered
- A/B testing is locked behind higher tiers
ZoomInfo
Pros
- Highly accurate direct-dial phone numbers for decision-makers
- Extensive filtering options for building very specific lead lists
- Seamless integration with popular CRMs like Salesforce and HubSpot
- Real-time alerts when target accounts show high buying intent
Cons
- Premium pricing requires a significant annual budget investment
- Occasional inaccuracies in data for smaller, private companies
- Interface can feel overwhelming due to the high volume of features