Incognia
Incognia is a location-based identity platform providing invisible multi-factor authentication and fraud prevention for mobile applications to secure user accounts and digital transactions without friction.
Loqate
Loqate is a global address verification and geocoding software that helps you capture, verify, and enrich location data in real-time to ensure accurate deliveries and improve customer checkout experiences.
Quick Comparison
| Feature | Incognia | Loqate |
|---|---|---|
| Website | incognia.com | loqate.com |
| Pricing Model | Custom | Custom |
| Starting Price | Custom Pricing | Custom Pricing |
| FREE Trial | ✘ No free trial | ✓ 0 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2020 | 2011 |
| Headquarters | Palo Alto, USA | Redwood City, USA |
Overview
Incognia
Incognia provides a location-first approach to identity verification and fraud prevention for mobile apps. By mapping the unique behavior of a device's location, you can distinguish between legitimate users and fraudsters without requiring manual input. This allows you to verify identities silently in the background, ensuring that your users enjoy a smooth experience while staying protected from account takeovers and fake account creations.
You can use the platform to secure high-risk moments like logins, payments, and sensitive data changes. It works by creating a private 'location fingerprint' for each user, which is significantly harder to spoof than traditional GPS data. This helps you reduce reliance on clunky SMS codes or passwords, lowering your friction while increasing your overall security posture across the entire user journey.
Loqate
Loqate provides a comprehensive suite of location intelligence tools designed to help you maintain a clean and accurate customer database. By integrating their global address verification API into your checkout or registration forms, you can suggest valid addresses to users as they type. This reduces keystrokes by up to 80% and eliminates the risk of failed deliveries caused by incorrect data entry.
You can also use the platform to geocode addresses, turning physical locations into precise latitude and longitude coordinates for better logistics planning. Whether you are a small e-commerce shop or a global enterprise, the software scales to support over 250 countries and territories. It helps you reduce operational costs associated with returned mail while providing a smoother, faster experience for your customers during the signup process.
Overview
Incognia Features
- Location Fingerprinting Create a unique identity for every user based on their precise location behavior to detect spoofing and GPS manipulation.
- Invisible MFA Authenticate your users silently in the background without requiring SMS codes, passwords, or manual biometric scans.
- Account Takeover Protection Detect when a login attempt comes from an unrecognized location or suspicious device to prevent unauthorized account access.
- New Account Fraud Detection Identify professional fraudsters and bot farms during registration by spotting suspicious location patterns and device integrity issues.
- Trusted Device Intelligence Recognize your returning customers instantly by verifying their device and location history to reduce unnecessary security friction.
- Address Verification Verify a user's home address automatically using real-time location data instead of relying on easily forged utility bills.
Loqate Features
- Predictive Address Capture. Speed up your checkout process by suggesting accurate, verified addresses to your customers as they start typing.
- Global Address Verification. Verify and format addresses for over 250 countries against official postal databases like USPS, Royal Mail, and Canada Post.
- Email Validation. Check if an email address is active and reachable in real-time to protect your sender reputation and marketing reach.
- Phone Verification. Confirm that phone numbers are valid and identify their line type to improve your SMS and voice communication success.
- Geocoding and Mapping. Convert physical addresses into precise geographic coordinates to power your delivery routing and location-based analytics.
- Batch Data Cleansing. Upload your existing customer lists to automatically identify and fix outdated, incomplete, or incorrectly formatted address records.
Pricing Comparison
Incognia Pricing
Loqate Pricing
Pros & Cons
Incognia
Pros
- Reduces user friction by eliminating manual authentication steps
- Highly resistant to GPS spoofing and proxy tools
- Easy to integrate via lightweight mobile SDKs
- Privacy-focused design masks sensitive user identity data
- Significantly lowers costs associated with SMS OTPs
Cons
- Requires users to grant location permissions to work
- Limited effectiveness for web-only applications without SDKs
- No public pricing makes initial budgeting difficult
Loqate
Pros
- Extensive global coverage across 250+ countries
- Easy API integration with detailed documentation
- Significantly reduces checkout friction for customers
- High accuracy levels for international postal formats
Cons
- Pricing can be higher than local competitors
- Credit-based system requires careful usage monitoring
- Technical setup may require developer resources