Counts
Counts is a privacy-focused web analytics platform providing real-time insights and essential tracking metrics without using cookies or compromising your website visitors' personal data security.
Supermetrics
Supermetrics is a data integration platform that automatically moves your marketing data from over 150 platforms into your preferred reporting, visualization, and storage tools for streamlined analysis.
Quick Comparison
| Feature | Counts | Supermetrics |
|---|---|---|
| Website | counts.pro | supermetrics.com |
| Pricing Model | Freemium | Subscription |
| Starting Price | Free | $29/month |
| FREE Trial | ✘ No free trial | ✓ 14 days free trial |
| Free Plan | ✓ Has free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2020 | 2013 |
| Headquarters | null | Helsinki, Finland |
Overview
Counts
Counts provides you with a lightweight, privacy-first alternative to complex analytics platforms. You can track your website traffic in real-time while ensuring total compliance with GDPR, CCPA, and PECR regulations. Because the script is significantly smaller than traditional trackers, your pages load faster, which helps improve your search engine rankings and user experience.
You get a clean, intuitive dashboard that shows you exactly where your visitors come from and what content they engage with most. There are no cookies to manage and no annoying consent banners required for your users. It is designed for website owners who want actionable data without the ethical or technical baggage of invasive tracking scripts.
Supermetrics
Supermetrics helps you eliminate the manual grunt work of moving marketing data into your reporting tools. Instead of downloading CSV files from Facebook, Google Ads, and LinkedIn, you can automate the entire process. You can pull data directly into Google Sheets, Excel, Looker Studio, or data warehouses like BigQuery and Snowflake without writing a single line of code.
The platform is designed for marketing agencies and in-house teams who need to consolidate data from multiple sources for cross-channel reporting. By centralizing your metrics, you can build comprehensive dashboards that update automatically, allowing you to spend your time analyzing performance rather than managing spreadsheets. It supports over 150 data sources, ensuring you have a complete view of your marketing funnel.
Overview
Counts Features
- Cookie-less Tracking Monitor your traffic without using cookies so you can skip the annoying consent banners and respect visitor privacy.
- Real-time Analytics Watch your website traffic as it happens with live updates on active visitors, page views, and referral sources.
- Lightweight Script Keep your website fast with a tiny tracking script that loads in milliseconds and won't slow down your pages.
- Privacy Compliance Stay fully compliant with GDPR, CCPA, and PECR automatically since no personal data is ever collected or stored.
- Referrer Tracking Identify exactly which websites, social media platforms, or search engines are driving the most traffic to your pages.
- Device Insights See which browsers, operating systems, and device types your audience uses to optimize your site's design and performance.
Supermetrics Features
- Automated Data Extraction. Schedule automatic data refreshes so your reports and dashboards are always up to date without any manual intervention.
- Multi-Channel Reporting. Combine metrics from different platforms like Facebook Ads and Google Ads into a single view for easy cross-channel comparison.
- No-Code Interface. Build complex data queries and move information between platforms using a simple sidebar interface—no SQL or coding required.
- Custom Metric Mapping. Standardize naming conventions across different platforms to ensure your data remains consistent and easy to read in every report.
- Historical Data Access. Pull years of historical performance data from your marketing accounts to identify long-term trends and seasonal patterns.
- Data Warehouse Uploads. Streamline your data pipeline by sending marketing metrics directly to BigQuery, Snowflake, or Azure for advanced enterprise analytics.
Pricing Comparison
Counts Pricing
- Up to 1,000 monthly views
- Unlimited websites
- Real-time statistics
- No cookies used
- GDPR/CCPA compliant
- Email support
- Everything in Free, plus:
- Up to 50,000 monthly views
- Priority email support
- Detailed historical data
- Custom domain tracking
- Data export options
Supermetrics Pricing
- 10 data sources
- 1 user included
- Weekly automated refreshes
- Standard support
- Google Sheets destination
- Everything in Essential, plus:
- 25+ data sources
- Daily automated refreshes
- Historical data access
- Email support
Pros & Cons
Counts
Pros
- Extremely easy to set up on any website
- No cookie banners required for legal compliance
- Minimal impact on website loading speeds
- Clean dashboard focuses on essential metrics
- Affordable entry point for small publishers
Cons
- Lacks advanced funnel and goal tracking
- Not suitable for complex e-commerce attribution
- Limited integrations with third-party marketing tools
Supermetrics
Pros
- Saves hours of manual data collection every week
- Connects to a massive library of marketing sources
- Integrates directly into familiar tools like Google Sheets
- Automated refreshes ensure reports are always current
Cons
- Pricing can become expensive as you add sources
- Occasional authentication errors require manual re-connection
- Learning curve for complex data transformations