OwnBackup Review: Overview, Features, Pricing & Alternatives in 2025

Ever lost Salesforce data you couldn’t recover?

If you’re reading this, you know choosing a data backup provider isn’t about ticking a checkbox—it’s about making sure your critical SaaS info actually stays safe.

Let’s be honest, too many admins are stuck with the constant anxiety of accidental data loss—one click or rogue integration, and suddenly hours (or days) are gone.

OwnBackup steps in with a toolkit built to safeguard more than just your Salesforce and Microsoft 365 backups. They promise granular restores, smart comparison tools, and compliance-grade archiving, so recovery is quick and stress-free.

In this review, I’ll break down how you can trust your data is always protected—with real examples from working inside the platform.

You’ll get my full analysis of features, pricing, setup, and how OwnBackup stacks up to alternatives in this OwnBackup review, making your software search a lot simpler.

After reading, you’ll know the features you need to confidently protect your SaaS data.

Let’s dive into the details.

OwnBackup Overview

OwnBackup, now rebranded simply as Own, centers its entire mission on comprehensive SaaS data protection. They’ve been around since 2012, with headquarters in Englewood Cliffs, New Jersey.

They primarily target mid-market and enterprise organizations that require deep protection for specific SaaS platforms like Salesforce, Microsoft 365, and ServiceNow. I find their approach is far more specialized than what you find with general backup vendors.

Their recent acquisitions and significant funding rounds signal an aggressive growth trajectory. I’ll examine the impact these strategic moves have on you through this OwnBackup review.

Unlike broader platforms like Veeam that cover countless environments, Own’s key advantage is its laser focus on SaaS data. This specialization results in a more intuitive platform that feels built by people who actually use these applications.

They work with thousands of organizations, from high-growth companies to large enterprises in highly regulated industries like finance and healthcare that demand robust data governance and compliance.

I see their strategy as becoming the definitive data protection suite for core SaaS ecosystems. This directly addresses the critical responsibility gap that most SaaS providers themselves don’t cover for your unique business-critical data.

Now let’s examine their capabilities.

OwnBackup Features

Worried about losing critical SaaS data?

Own features provide robust data protection and management for your vital cloud applications. Here are the five main Own features that safeguard your business data.

1. Automated Daily Backups

Is accidental data loss a constant fear?

Manual backups are a time-consuming nightmare, and relying on SaaS vendors’ disaster recovery plans won’t save you from user errors. This leaves your critical data vulnerable.

Own Recover automates daily snapshots of your entire dataset and metadata across Salesforce, Microsoft 365, and ServiceNow. What I found particularly impressive is how secure and simple onboarding is via OAuth, protecting your production and sandbox data. This feature provides continuous, reliable protection without manual intervention.

This means you get peace of mind knowing your essential business data is consistently protected, even from internal mistakes.

2. Granular Recovery Options

Need to restore one record without disrupting everything?

All-or-nothing data recovery can cause significant downtime and further data loss, making a simple fix into a massive headache. This often leads to unnecessary service interruptions.

Own allows highly specific restoration of individual records, fields, or objects through a user-friendly interface. From my testing, the ability to search through historical backups and target restores is where Own really shines, ensuring minimal disruption. This feature makes precise recovery possible, saving valuable time.

So, you can quickly fix isolated data issues without restoring entire datasets, dramatically speeding up recovery processes.

3. Sandbox Seeding

Is your development team stuck with outdated test data?

Populating test environments with relevant, up-to-date data is often a time-consuming manual process. This can slow down your innovation and testing cycles.

Own Accelerate allows you to quickly populate sandboxes with realistic, anonymized data from production. What I love about this feature is how you can turn Dev or DevPro sandboxes into cost-efficient “Partials,” which is a game-changer for testing. It accelerates development by providing immediate, relevant environments.

This means your teams can innovate faster, improve data quality in testing, and reduce the risk of exposing sensitive data.

4. Advanced Comparison and Analysis Tools

Struggling to pinpoint exactly what changed in your data?

Identifying changes, discrepancies, or the root cause of data integrity issues can be incredibly complex. This often leads to frustrating troubleshooting sessions.

Own provides sophisticated tools to compare data and metadata across different backups with field-level sObject comparison. From my evaluation, the interface clearly presents “issues” and allows for quick identification and resolution of problems, simplifying auditing. This feature helps you understand data evolution.

So you can easily track data changes, troubleshoot issues faster, and maintain higher data quality across your SaaS applications.

5. Data Archiving

Are you facing storage limits and compliance pressures?

Meeting long-term regulatory retention requirements while managing live SaaS storage costs can be a significant challenge. This burdens your primary SaaS environment.

Own Archive allows you to set up policies for unlimited objects and retain records for up to 99 years with unlimited storage. What I found particularly useful is how archived data remains viewable directly within Salesforce, ensuring accessibility. This feature helps with compliance and cost management.

This means you can efficiently manage storage, ensure long-term compliance, and keep historical data accessible for audit trails.

You’ll appreciate how these Own features seamlessly integrate to create a complete cloud data protection solution, ensuring your business continuity.

OwnBackup Pricing

Worried about unpredictable software costs?

OwnBackup pricing follows a transparent per-user, per-month model with various tiers, making it easier for you to budget for your data protection needs.

Plan	Price & Features
Enhanced Sandbox Seeding	$1.92/user/month (billed annually) • Automated daily backup • Smart Data Restore Tools • Full Sandbox Backup • API access
Enterprise	$2.75/user/month (billed annually) • All Enhanced Sandbox features • Multi-Org Management • Proactive Smart Alerts • SSO Integration
Archiver	$3.45/user/month (billed annually) • Unlimited archiving policies • 99-year record retention • Data Export • HIPAA compliant BAA
Unlimited	$3.45/user/month (billed annually) • Unlimited storage • 10-year daily backup retention • Metadata Restore • Smart Compare Tools
Governance Plus	$6.25/user/month (billed annually) • All Unlimited features • Advanced auditing • Comprehensive search • Extended compliance tools

1. Value Assessment

Value-driven pricing structure.

From my cost analysis, OwnBackup’s pricing, starting significantly lower than competitors, offers compelling value for robust data protection. What particularly stands out is how their pricing reflects core value with unlimited storage and long retention periods included in many plans.

This means your critical data is securely protected without you worrying about spiraling storage costs.

2. Trial/Demo Options

Evaluate before you commit.

OwnBackup doesn’t offer a free plan, but they do provide free trial and demo options. What I found regarding pricing is that you can test major functionalities thoroughly before making a financial commitment. This approach ensures you understand the system’s capabilities for your specific needs.

This allows you to validate its fit for your operations, avoiding buyer’s remorse before committing to their full pricing.

3. Plan Comparison

Choosing the best plan for you.

When comparing plans, the “Unlimited” and “Archiver” tiers offer substantial value with unlimited storage and extensive retention. What stands out is how the Enterprise plan adds critical management features for larger organizations, ensuring scalability without excessive jumps in pricing.

This helps you match pricing to actual usage requirements, ensuring your budget aligns with your data protection strategy.

My Take: OwnBackup’s pricing strategy provides clear, competitive per-user costs, making advanced data protection accessible and budget-friendly for mid-market to enterprise-level businesses.

The overall OwnBackup pricing reflects excellent value for comprehensive cloud data protection.

OwnBackup Reviews

What do real customers actually think?

OwnBackup reviews provide balanced insights into user experiences, highlighting key strengths and common areas for improvement based on aggregated feedback from various platforms.

1. Overall User Satisfaction

Users are highly satisfied.

From my review analysis, OwnBackup consistently maintains high satisfaction ratings, particularly across G2, TrustRadius, and FeaturedCustomers, often averaging 4.7/5.0. What I found in user feedback is that peace of mind from data protection is a recurring theme, reflecting strong confidence in the solution’s core purpose.

This indicates you can expect a high degree of confidence in your data’s safety.

2. Common Praise Points

Users consistently love the interface.

Customers repeatedly highlight OwnBackup’s intuitive interface and automated daily backups as standout features. What stands out in the reviews I analyzed is how users commend the responsive and knowledgeable customer support, even for complex issues or emergencies, making operations smoother.

This means you can count on reliable support and an easy-to-use platform for your data needs.

3. Frequent Complaints

Some users note minor challenges.

While overwhelmingly positive, a few reviews mention time-consuming aspects like tracing permissions issues or difficulties with bulk profile updates for automated users. What stood out in customer feedback is how some wish for improvements in analytics and UX, suggesting areas for iterative enhancements.

These issues appear to be minor inconveniences rather than significant deal-breakers for most users.

The overall OwnBackup reviews reveal strong positive sentiment with minor areas for refinement.

Best OwnBackup Alternatives

Considering other SaaS data protection options?

The best OwnBackup alternatives include several robust solutions, each better suited for different organizational sizes, IT infrastructures, and specific data protection priorities.

1. Veeam Data Platform

Need broad coverage beyond just SaaS applications?

Veeam excels when your organization requires a highly flexible, on-premises or hybrid-cloud backup solution covering diverse workloads, including virtual machines and physical servers. From my competitive analysis, Veeam offers comprehensive enterprise-level data protection, though its pricing is less transparent than Own’s user-based model.

Choose Veeam if you need to protect a wide range of IT environments beyond just your SaaS applications.

2. Rubrik

Prioritizing advanced ransomware protection and compliance?

Rubrik is a strong choice if your organization has a complex, hybrid cloud infrastructure and a primary concern for advanced ransomware protection and compliance across all data. What I found comparing options is that Rubrik emphasizes data immutability and cyber resilience, often positioned as a premium solution for large enterprises with high stakes.

Consider this alternative when your primary need is robust security and compliance for a hybrid cloud setup.

3. Commvault Cloud

Seeking a unified platform for diverse IT environments?

Commvault Cloud is a better fit for large enterprises with heterogeneous IT environments requiring a single, powerful platform for data protection, management, and cyber resilience. Alternative-wise, Commvault offers extensive cross-platform data management, though it can be more complex to manage than Own’s specialized SaaS focus.

Choose Commvault when you need an integrated solution for on-premises, cloud, and SaaS data protection.

4. Druva Security Cloud

Looking for broader SaaS coverage and zero-trust security?

Druva is ideal if your organization needs an end-to-end data protection platform extending beyond Salesforce to other SaaS applications, endpoints, and hybrid cloud environments. From my analysis, Druva emphasizes zero-trust security and data resiliency, with a focus on comprehensive cloud-native protection, often being more cost-efficient for similar use cases.

Consider Druva when your needs span a wider array of SaaS applications and security is paramount.

The best OwnBackup alternatives depend on your specific data landscape and security priorities rather than just basic features.

OwnBackup Setup

Worried about a complex data protection rollout?

OwnBackup setup is generally straightforward for businesses relying on SaaS platforms, but understanding the practical deployment steps is crucial for a smooth transition.

1. Setup Complexity & Timeline

Getting OwnBackup up and running is typically efficient.

OwnBackup implementation involves linking your SaaS applications like Salesforce or Microsoft 365, configuring backup policies, and setting up alerts. What I found about deployment is that mid-market businesses can often complete setup within weeks, benefiting from its user-friendly interface.

You’ll need to allocate time for initial configuration and data mapping, but significant delays are uncommon.

2. Technical Requirements & Integration

Expect minimal technical hurdles for integration.

Your technical team will primarily handle granting necessary permissions within your SaaS environments for OwnBackup to access and back up data. From my implementation analysis, OwnBackup seamlessly integrates with leading SaaS platforms, avoiding complex infrastructure changes or new hardware procurement.

Plan for your IT team to manage access rights and monitor initial backup jobs, but extensive technical resources aren’t required.

3. Training & Change Management

User adoption is often quite natural for administrators.

Training focuses on the intuitive dashboard for data recovery, sandbox seeding, and monitoring alerts, making it easy for Salesforce admins or IT managers to learn. From my analysis, the straightforward interface minimizes the learning curve, allowing technicians to become proficient quickly with minimal formal training.

Expect your primary users to embrace the system due to its ease of use and the immediate value of data protection and recovery.

4. Support & Success Factors

Vendor support significantly aids a smooth rollout.

Own’s responsive customer support is frequently praised for its helpfulness during setup and ongoing operations, providing guidance for any configuration needs. What I found about deployment is that their knowledgeable support team helps ensure successful integration and efficient problem resolution.

Plan to leverage their support resources, especially for specific use cases like complex sandbox seeding or compliance archiving, to maximize your success.

Overall, OwnBackup setup is remarkably efficient, providing peace of mind through reliable data protection with practical, user-friendly implementation.

Bottom Line

Is OwnBackup the right choice for your data protection?

This OwnBackup review synthesizes my comprehensive analysis into a decisive final recommendation, helping you understand who this software is best for and why.

1. Who This Works Best For

Mid-market to enterprise companies relying on SaaS.

OwnBackup excels for organizations deeply invested in Salesforce and other critical SaaS platforms, prioritizing robust cloud-to-cloud data protection and business continuity. From my user analysis, companies with critical SaaS data investments will find its specialized capabilities for minimizing data loss and accelerating development particularly valuable.

You’ll succeed if your primary concern is safeguarding vital digital assets within your cloud applications, ensuring peace of mind.

2. Overall Strengths

Unmatched Salesforce data protection capabilities.

The software succeeds by providing automated daily backups, granular recovery options, and powerful sandbox seeding, specifically excelling for Salesforce environments. From my comprehensive analysis, its seamless integration with Salesforce ensures reliable data protection against human errors, integration issues, and malicious intent.

These strengths translate directly into reduced data loss risk, accelerated development cycles, and significant time savings for your team.

3. Key Limitations

Occasional challenges with complex permission tracing.

While generally user-friendly, some users noted that tracing specific permission-related issues can sometimes be time-consuming within the platform. Based on this review, making bulk updates to profiles for automated users can also present minor challenges, requiring careful attention to detail.

I’d say these limitations are manageable within context, especially given the overall robust functionality and responsive customer support provided.

4. Final Recommendation

OwnBackup earns a strong recommendation.

You should choose OwnBackup if your business relies heavily on Salesforce or other key SaaS platforms and requires specialized, comprehensive cloud data protection. From my analysis, this solution provides exceptional peace of mind and ROI for mid-market and enterprise organizations focused on minimizing data loss risks.

My confidence level is high for organizations prioritizing robust SaaS data protection and desiring deep integration with Salesforce.

This OwnBackup review highlights its strong value for the right business profile, offering peace of mind and robust data protection for your critical SaaS data.