Struggling to bring customers back?
You’re constantly chasing new customers, but repeat sales are what truly build a sustainable business. It’s an expensive and exhausting cycle.
The challenge is that without a system, keeping your current customers engaged feels like a guessing game. You’re missing out on valuable, easy revenue.
Before diving deeper, you might find my analysis of best customer loyalty program software helpful.
The Global Customer Loyalty Report found companies spend seven times more to attract new customers than to keep existing ones. That’s a huge, often unnecessary expense for a small business.
The right loyalty program can fix this by making repeat purchases a no-brainer for your customers, all without draining your precious resources.
In this guide, I’ll review the best small business loyalty programs software. I’ll help you find the perfect tool that boosts repeat sales.
You’ll discover affordable, easy-to-use options that integrate with your store and provide clear ROI without any of the technical headaches.
Let’s get started.
Quick Summary:
| # | Software | Rating | Best For |
|---|---|---|---|
| 1 | Clavaa → | Resource-constrained small businesses | |
| 2 | Smile.io → | Shopify retailers with omnichannel needs | |
| 3 | FiveStars → | Small businesses seeking automation | |
| 4 | Loyalzoo → | Small multi-location businesses | |
| 5 | Kangaroo Rewards → | E-commerce & retail small businesses |
1. Clavaa
Struggling to boost repeat sales simply?
Clavaa offers a mobile payment and loyalty app, helping local businesses increase customer loyalty and revenue with minimal setup. This means you can replace cumbersome loyalty cards with one streamlined digital solution.
Your small business can effortlessly provide seamless payments and powerful rewards programs, attracting and retaining customers.
Here’s a simple, effective solution.
Clavaa helps you achieve higher customer retention without draining resources. You can offer various cashback benefits, such as up to 15% cashback at restaurants, or 2-8% at coffee shops, encouraging repeat visits.
This also includes digital loyalty cards, allowing customers to collect points and rewards instantly with a single tap, making their daily purchases add up to significant, usable rewards. Additionally, the platform provides exclusive local deals, enabling you to deliver personalized offers and drive engagement, turning everyday transactions into serious cashback.
The result? Streamlined retention and actionable insights into program effectiveness.
While we’re discussing customer engagement, finding a best Shopify partner for smarter customer targeting can elevate your sales strategy.
Key features:
- Mobile Payment and Loyalty App: Offers contactless payments and digital loyalty cards, simplifying customer transactions and reward collection at local businesses.
- Robust Rewards Programs: Enables businesses to offer various cashback benefits (e.g., up to 15% cashback at restaurants) and personalized local deals, boosting repeat purchases.
- Minimal Setup and Seamless Integration: Designed for small businesses, providing powerful loyalty programs with minimal setup requirements and instant access to earnings.
Learn more about Clavaa features, pricing, & alternatives →
Verdict: Clavaa stands out as a strong contender for the best Small Business Loyalty Programs Software due to its focus on effortless setup, instant cashback rewards, and mobile app integration. Its ability to simplify loyalty programs for both businesses and customers, driving repeat purchases and providing valuable insights, makes it an attractive choice for resource-constrained small businesses.
2. Smile.io
Struggling with repeat purchases and customer retention?
Smile.io offers robust loyalty programs tailored to boost your repeat sales and maximize customer lifetime value (CLV). This means you can easily create custom reward structures like points and VIP tiers.
Their platform is designed to drive any customer action with rewards, including limited-time bonuses, so your business grows more profitable year over year.
Here’s how to boost your sales.
Smile.io helps you foster customer loyalty through flexible points, rewards, and VIP membership programs. This includes seamless omnichannel loyalty for both online and in-store shoppers, which is especially useful if you operate a Shopify POS.
You can also offer member-exclusive pricing and customize how loyalty elements appear, from discount banners to point balances, helping you maintain a consistent brand experience. Additionally, Smile.io integrates with native Apple Wallet and Google Wallet, keeping your loyalty program top-of-mind for your customers with mobile wallet passes.
The result? Businesses using Smile.io report 2x higher purchase frequency and a 48% increase in CLV, proving its effectiveness in boosting customer retention.
Key features:
- Points & Rewards Programs: Create flexible point systems and reward customers for purchases and other actions, driving repeat business.
- Membership & VIP Tiers: Design exclusive VIP programs with clear progress tracking and perks to motivate ongoing customer engagement.
- Omnichannel Loyalty: Implement a seamless loyalty experience across online and physical stores, including Shopify POS and mobile wallet integration.
Learn more about Smile.io features, pricing, & alternatives →
Verdict: Smile.io stands out as a strong contender for the best small business loyalty programs software, especially for Shopify users, by offering robust features like omnichannel loyalty and mobile wallet integration that directly address core pain points, leading to a 2x higher purchase frequency and a 48% increase in CLV for businesses.
3. FiveStars
Are you struggling to turn one-time buyers into repeat customers? SumUp Connect acts as your [dedicated marketing team]. It uses autopilot and AI-enhanced messaging to consistently engage customers, building relationships that encourage them to return. This means you can transform casual shoppers into devoted customers.
You can truly transform casual shoppers into devoted customers.
SumUp Connect empowers you to understand and boost your customer relationships. It provides a customer database to track activity with every transaction, giving you valuable insights into their purchasing habits. Additionally, with its smart customer acquisition feature, your business can appear on touchscreens at neighboring businesses, introducing you to new potential customers through compelling offers. This expands your reach beyond your existing clientele. Plus, you can effortlessly connect with customers through instant text-to-join programs. The result is a system that not only retains but also helps you acquire new customers, all while providing performance insights and a review boost feature to grow your online presence.
Unlock loyalty and fuel repeat sales.
Before diving deeper, if your business also has a mobile app, you might find my analysis of [App Store Optimization tools] helpful.
Key features:
- Autopilot and AI-Enhanced Messaging automatically sends engaging communications to customers, fostering relationships and encouraging repeat visits without constant manual effort from your side.
- Customer Database & Performance Insights tracks every transaction and customer activity, providing deep understanding of engagement, relationship strength, and loyalty trends to refine your strategy.
- Smart Customer Acquisition & Review Boost promotes your business to potential customers at nearby locations and incentivizes existing customers to leave positive reviews, expanding your reach and online reputation.
Learn more about FiveStars features, pricing, & alternatives →
Verdict: SumUp Connect is a strong contender for the best small business loyalty programs software, especially for businesses seeking to effortlessly transform one-time buyers into loyal relationships. Its automated messaging, customer database, and acquisition tools streamline retention efforts, offering actionable insights to boost repeat purchases and grow your business with minimal overhead.
4. Loyalzoo
Struggling to bring customers back through your doors?
Loyalzoo offers a digital loyalty program that’s simple to set up and integrates with your existing ePOS systems. This means you can create customizable loyalty programs without needing new hardware.
You want to boost repeat purchases and increase customer spending, right?
Here’s how Loyalzoo helps you achieve that.
This platform allows you to create flexible reward structures like points, stamps, or tiered rewards, encouraging higher spend and frequent visits. Additionally, you can roll out your own subscription services, effortlessly converting loyal customers into pay-in-advance subscribers, ensuring recurring revenue and simplifying payments by securely storing customer cards on file. Plus, with automated marketing tools, you can send targeted promotions via SMS, email, and push notifications, keeping your brand top-of-mind and driving engagement. This seamless approach streamlines customer retention without draining resources. The result is a system that grows with your business, whether you have one location or multiple, all while providing clear dashboards to track your program’s effectiveness.
While discussing customer engagement, you might find my analysis of customer feedback software helpful for refining your strategies.
Your customers will always choose you.
Key features:
- Customizable Loyalty Programs: Design unique points, stamps, and tiered rewards that encourage repeat visits and increased customer spend, perfectly suited for your business model.
- Integrated Subscriptions & Payments: Easily offer memberships and subscription services, track benefits, and securely process recurring payments with cards on file for frictionless checkout.
- Automated Marketing & Engagement: Send automated or manual SMS, email, and push notifications to keep customers engaged, announce promotions, and update them on their loyalty status.
Learn more about Loyalzoo features, pricing, & alternatives →
Verdict: Loyalzoo stands out as a leading choice for best small business loyalty programs software, thanks to its ease of use, versatile reward options, and strong integration capabilities. It helps small businesses boost customer retention and increase spend, with case studies showing businesses like Pinkies Up Beer & Wine successfully implementing monthly wine club memberships.
5. Kangaroo Rewards
Struggling to boost repeat sales for your small business?
Kangaroo Rewards offers powerful tools to attract new customers and drive repeat business. This means you can differentiate your offerings and keep customers coming back for more.
Their loyalty software helps you turn first-time buyers into frequent purchasers, which is crucial for sustainable growth.
Here’s how to grow your business.
Kangaroo Rewards provides a complete platform for customer acquisition, loyalty, and engagement. You can attract customers with referral tools and exciting rewards. Additionally, you can drive repeat business by getting your customers hooked on rewards that keep them returning more often.
This platform allows you to connect with your customers across all touchpoints, including in-store, in-person, and online. You can also automate your marketing to deliver the right offers at the right time and channel. The result is a seamless customer experience that you can easily personalize to match your brand.
Plus, Kangaroo Rewards integrates effortlessly with your favorite e-commerce platforms like Shopify, WooCommerce, and BigCommerce, ensuring a smooth setup without complex technical hurdles. The platform also offers robust reporting to provide actionable insights into program effectiveness, helping you measure and optimize your efforts.
You can truly own your customer experience.
Key features:
- Acquisition & Referrals: Attract new customers and expand your reach using powerful referral tools and unique rewards to stand out from competitors.
- Loyalty & Retention: Drive repeat purchases and keep customers engaged with appealing rewards that encourage them to return frequently and often.
- Marketing & Automations: Automate your marketing efforts to connect with customers precisely when and where it matters most, allowing you to set it and forget it.
Learn more about Kangaroo Rewards features, pricing, & alternatives →
Verdict: Kangaroo Rewards stands out as a strong contender for the best small business loyalty programs software, especially for e-commerce and retail. Its focus on easy integration, automated marketing, and customer acquisition/retention features directly addresses common pain points for small business owners, streamlining operations and boosting repeat purchases with minimal overhead.
6. TapMango
Struggling with customer retention and repeat sales?
TapMango offers a comprehensive loyalty program that helps you incentivize customers and build lasting relationships, making it incredibly easy. This means you can finally implement a turn-key loyalty program on par with large retailers, boosting your repeat business. The result is streamlined customer retention without draining valuable resources.
TapMango helps you manage campaigns and customers through an easy-to-use marketing portal. You also get a customer-facing tablet and your own branded mobile app where customers can track points, offers, and deals. This platform offers unparalleled customer experience with fully customizable branding, giving you full control over rewards and campaigns. Additionally, you can acquire new customers through an automated viral friend referral system and boost reviews. Plus, TapMango integrates with major POS systems like Toast and Clover, allowing you to convert sales into loyal customers effortlessly, even enabling online and mobile ordering directly.
While streamlining your customer interactions, don’t overlook other essential business infrastructure. My guide on best enterprise phone systems offers valuable insights.
Key features:
- Customizable Loyalty Program: Incentivize customers with flexible reward structures and send promotions via SMS, mobile push, and email to drive repeat visits and purchases.
- Branded Customer Experience: Provides a branded mobile app, keytags that double as gift cards, and a customer-facing tablet for a seamless and engaging experience.
- Powerful Marketing & Acquisition Tools: Manage campaigns, control offers, generate new business through automated referrals, and increase Yelp/Google reviews.
Learn more about TapMango features, pricing, & alternatives →
Verdict: TapMango is an excellent choice for best Small Business Loyalty Programs Software, offering robust features like mobile app integration and customizable rewards that directly address the pain points of small business owners. Its comprehensive tools make it easy to boost repeat purchases and acquire new customers, as highlighted by customers like Chocolattes Coffee and Roasting who thrived during challenging times.
7. Loopy Loyalty
Struggling with complex, costly loyalty programs?
Loopy Loyalty streamlines customer retention with digital stamp cards, accessible directly on customers’ phones. This means you eliminate physical cards, saving on printing and distribution.
The software addresses the challenge of managing traditional loyalty programs, helping you create digital stamp cards in minutes with no design skills or coding necessary.
It’s your complete loyalty solution.
Loopy Loyalty solves the problem of customer engagement by integrating with Apple Wallet and Google Wallet, placing your brand alongside credit cards. You can easily connect with customers by sending targeted messages directly to their smartphones, including lock-screen notifications for iPhone users when they are near your location. The Stamper App allows you to issue stamps and rewards with a single scan, simplifying the process for your staff. Additionally, you can remotely reward customers through the Web Stamper, expanding your reach. Plus, comprehensive analytics provide real-time data insights, allowing you to track program performance, analyze customer behavior, and optimize campaigns for better ROI.
The result: increased repeat purchases with minimal overhead.
While we’re discussing business efficiency, understanding workforce planning software is equally important for long-term success.
Key features:
- Mobile Wallet Enabled: Integrates with Apple Wallet and Google Wallet for a 100% mobile experience, eliminating the need for customers to install additional apps.
- Easy Setup & Management: Allows you to design and launch digital stamp cards in minutes, with options for single or multi-reward programs, no POS needed.
- Targeted Customer Engagement: Delivers personalized messages and location-based notifications directly to customers’ lock screens, driving traffic and boosting loyalty.
Learn more about Loopy Loyalty features, pricing, & alternatives →
Verdict: Loopy Loyalty stands out as the best small business loyalty programs software, especially for businesses seeking simple, cost-effective digital stamp card solutions. Its mobile wallet integration and real-time data insights simplify customer retention, helping you boost repeat purchases and understand program effectiveness without draining resources.
8. SpotOn
Struggling to boost repeat sales and customer loyalty?
SpotOn offers a dedicated loyalty program solution designed to help your small business thrive.
This means you can easily build guest relationships, drive repeat purchases, and increase your revenue.
Here’s your all-in-one solution.
SpotOn helps your business build strong customer connections through its integrated loyalty program. This allows you to customize your point-of-sale system to meet your specific needs.
You can implement simple reward structures like points and VIP tiers, making it easy for customers to engage. The system aims to streamline customer retention without draining your valuable resources, ensuring a low maintenance overhead for your team. Additionally, SpotOn provides powerful marketing and review tools, enabling you to manage customer feedback and enhance your online presence. Plus, their gift card solution further supports building guest relationships, making it easier for you to attract and retain customers.
The result is increased repeat business and streamlined operations.
Speaking of streamlined operations, ensuring effective communication is key, and my guide on best business phone systems offers valuable insights.
Key features:
- Integrated Loyalty Program: Seamlessly build and manage custom loyalty programs directly through your point-of-sale system, rewarding customers and driving repeat business.
- Marketing & Reviews: Effortlessly manage customer feedback and bolster your online reputation with integrated tools, attracting new customers and retaining existing ones.
- Gift Cards: Easily offer customizable gift cards to boost sales and introduce new customers to your brand, simplifying the process of building lasting customer relationships.
Learn more about SpotOn features, pricing, & alternatives →
Verdict: SpotOn stands out as the best Small Business Loyalty Programs Software due to its integrated loyalty, marketing, and gift card solutions, all designed to boost repeat purchases and streamline operations for your retail or e-commerce business. Its focus on ease of use and comprehensive support makes it a strong contender for first-time buyers aiming for effective customer retention without complexity.
Conclusion
Getting customers to return is the real challenge.
I know choosing the right software feels overwhelming. You need a simple, affordable tool that works without the technical headaches of complex platforms.
Here’s why it’s so critical. The Global Customer Loyalty Report shows a 5% increase in retention can boost your revenue by 25-29%. That’s a huge impact on your bottom line.
Here is what I would recommend.
From my testing, Clavaa is your best bet for your small enterprise. It directly solves the complexity problem with its effortless setup.
Its seamless mobile app and instant cashback rewards make it the best small business loyalty programs software. You can replace physical cards and start retaining valuable customers immediately.
I suggest you check out Clavaa pricing here to see how affordable it is to get started on boosting your repeat sales.
You’ll see more repeat sales much faster.
