Countfire is a UK technology company focused on electrical estimating software.
It started back in 2013 as Rapid Tender Limited and is now based in Wimbledon, London. Aidan Kane, the CTO and co-founder, leads the tech direction at the company.
In this Countfire review, I’m going to share what makes it useful for electrical contractors.
By June 2025, Countfire employs about 16 people and brings in around $5 million annually. Their mission is simple: to automate and streamline the electrical estimating process so you get accurate takeoffs faster.
The software is cloud-based, which means you can access it anywhere without worrying about installation or updates.
Countfire mainly supports contractors and estimators, offering tools that reduce manual work and improve estimate accuracy.
Their platform is known for being user-friendly and reliable. Many small to large firms rely on it for day-to-day estimating software tasks.
They haven’t gone through any big funding rounds or acquisitions recently, but they keep improving the software and adding new features.
If you want straightforward estimating that saves time and reduces errors, Countfire is worth checking out.
| Countfire – Quick Overview | |
|---|---|
| What It Does | Helps electrical estimators automate takeoffs, generate accurate estimates, and produce proposals faster using cloud-based software. |
| Best For | • Electrical contractors • Estimators of all experience levels • Construction project managers |
| Key Products | Countfire Electrical Estimating Software (Automated takeoff, smart estimating, specification comparison, Excel proposal output) |
| Pricing | Custom pricing starting around £120-£200/user/month (~$150-$250) 7-day free trial with no credit card required Enterprise quotes available |
| Standout Features | • True automated symbol counting across multiple PDFs • Smart estimates that learn from past projects • Specification comparison for quick revision • Automated Excel proposal generation • Cloud-based access with collaborative multiplayer mode |
| Integrations | Exports to Microsoft Excel Cloud-based SaaS access, no native third-party integrations |
| Get Started | Start Free Trial → |
Countfire Solutions
Countfire gives you one integrated cloud platform for electrical takeoff and estimating software .
Its flagship software, called Countfire, pairs advanced automation with a clean, user-friendly interface.
The goal here is to help electrical estimators finish takeoffs, build estimates, and create proposals faster and more accurately than if you did it manually or with semi-digital tools.
1. Countfire Electrical Estimating Software
This tool automates takeoff by instantly counting symbols, measuring runs, calculating coverage, and annotating electrical drawings in PDF format. You can work across multiple plans at once, which saves tons of time.
It also converts your takeoff data into cost estimates automatically. What’s cool is that it learns from your past projects and preferences, so its accuracy improves over time.
You can quickly compare specifications or drawing revisions to spot what’s changed, helping you keep your estimates up to date without second-guessing.
Finally, it generates itemized Excel estimates and project reports immediately. This makes sending professional proposals straightforward and efficient.
Target users
- Electrical contractors
- Estimators with any level of experience
- Project managers in construction firms
Integrations and platform info
Countfire exports to Microsoft Excel, so you can use your estimates with whatever project management or business tools you already rely on.
Because it’s fully cloud-based as a SaaS product, you access it from any computer with a web browser. That means no downloads, no installs, nothing.
Unlike some construction software that tries to cover everything, Countfire focuses tightly on electrical work. That makes it especially handy if you’re part of an electrical contracting firm.
Right now, it doesn’t offer built-in support for third-party project management or bidding platforms, but its Excel exports help ensure smooth workflows with the tools you choose.
Countfire Features
1. True Automated Takeoff
Countfire instantly counts thousands of symbols and runs across multiple PDF drawings with just one click. This takes away the tedious manual counting and cuts down human error.
It speeds up the early phase of any estimate significantly.
2. Smart Estimates
The system learns from how you use it. It remembers item codes and behaviors from your previous estimates.
This helps you create more tailored and accurate proposals with each project. It also cuts down repetitive work.
3. Intelligent Specification Comparison
If drawings or project specifications change mid-estimate, Countfire highlights and compares those updates for you.
This lets you quickly revise your pricing and scope, reducing rework and missed items.
4. Flexible Measurement Tools
Besides counting symbols, you can measure cable runs linearly and calculate area coverage.
You can also annotate drawings directly. These tools cover most common needs in electrical takeoff.
5. Automated Excel Outputs
Once you finish an estimate, Countfire creates a professional, itemized Excel spreadsheet.
This spreadsheet is ready for review, approval, or client submission, saving you hours compared to manual data entry.
6. Cloud-Based, Cross-Platform Access
Because Countfire is fully cloud-based, you can log in and work from any device with a modern web browser.
This works on Mac or PC, whether you’re in the office, on-site, or at home. No installation or upgrades needed.
7. Collaborative “Multiplayer” Mode
Multiple team members can work on the same project at the same time.
This boosts productivity and makes it easier to support teams of any size.
8. Security and Version Control
Countfire keeps your project data safe in the cloud. It has built-in version control and audit trails.
This protects your work and helps you stay compliant.
9. World-Class Support
Countfire is known for being really responsive with customer service. They also provide training and onboarding with every plan.
Currently, Countfire does not offer a dedicated mobile app or open API for custom integrations. They focus on cloud access and keeping the platform simple.
These are the key Countfire features that make electrical estimation easier and more accurate.
Countfire Pricing Plans
Countfire pricing is not openly listed on their website. You usually need to request a quote tailored to your business size and usage.
You get features like automated takeoff, estimating, and Excel exports included by default. There’s no permanent free plan but you can try a 7-day free trial without a credit card.
Most users report pricing starts from around £120 to £200 per user per month. Discounts are offered for annual contracts and bigger teams.
| Plan | Price & Features |
|---|---|
| Custom/Quote-Based Pricing | Pricing tailored to your business • Based on number of users and usage • Monthly or annual SaaS licensing • Enterprise rates available for larger firms |
| Typical Price Range | £120 to £200 per user per month (~$150 to $250 USD) • Discounts for annual contracts • Discounts for multi-user teams • No mention of feature limitations by tier |
| Free Trial | 7-day free trial with full access • No credit card required • Test all core features before purchase • No permanent free plan |
| Enterprise/Custom Pricing | Custom quotes for larger organizations • Tailored solutions available • Premium support and onboarding possible • Contact sales for details |
Since Countfire pricing depends on your specific needs, it’s best to reach out directly to get the most accurate details. Pricing may also vary by region or the size of your business.
If you want to give the software a try or learn more about their pricing, click here to learn more about Countfire pricing →.
Countfire Alternatives
Here’s a quick look at five main competitors in the digital takeoff and estimating space.
Each one brings something different to the table, especially depending on what kind of work you focus on.
I want to break down how they compare against Countfire so you can decide which fits your needs best.
| Competitor | Their Strengths | Countfire Advantage |
|---|---|---|
| PlanSwift | Manual and semi-automated takeoff; supports more trades but less automation for electrical estimating | Specialized electrical estimating with faster workflows and greater accuracy |
| Trimble Accubid | Deep estimation features; complex desktop-based software; industry leader in large electrical projects | Cloud-based, simpler to deploy, and focused on team collaboration at a lower overall complexity |
| Bluebeam Revu | Leading PDF markup and takeoff tool with excellent PDF handling; license-based and less focused on estimating automation | True automated symbol counting with specialized electrical estimating |
| ProEst | All-in-one estimating and proposal workflow; robust proposals and integrations; more expensive | More affordable and easier to use for electrical estimating and takeoff |
| STACK Estimating | Cloud-based; supports multiple trades; good for real-time collaboration but less specific to electrical | More precise for electrical estimating with full automation and team focus |
Countfire really stands out because it specializes in electrical estimating, which means you get faster workflows and more accuracy where it matters most.
Its true automated symbol counting saves you time compared to tools that need more manual input.
Plus, Countfire is fully cloud-based, so collaborating with your team happens without any hassle.
While it might cost a bit more than basic takeoff tools, it’s usually less expensive and simpler to set up than big construction suites like Accubid or ProEst.
If electrical estimating is your main focus, you’ll likely find Countfire fits your workflow better than these Countfire alternatives.
Who Should Use Countfire
Countfire is built specifically for electrical contractors, estimating teams, and construction project managers.
It helps you perform takeoffs and generate estimates faster and more accurately.
1. Small to mid-sized electrical contracting firms
These firms can scale their estimating capacity without needing to hire more staff.
Countfire can take some of the pressure off your team by speeding up estimating work.
2. Large contracting companies
If you want to standardize and automate your takeoff workflows, Countfire fits well.
It helps you create more consistent estimates across multiple projects and teams.
3. Estimators of all experience levels
Whether you’re used to paper, manual tools, or generic PDF editors, Countfire helps move you on from these.
You’ll find it easier to manage and speed up your estimating process.
Countfire is less ideal if you require a multi-trade estimating platform.
It might not work well for you if you need deep integration with complex project management or ERP systems.
Also, if you want mobile native apps for fieldwork, Countfire won’t be the best fit.
If your electrical estimating process feels slow, error-prone, or heavily manual, Countfire really shines.
But if your business needs fully integrated construction management across all trades, you might want to look at broader solutions.
Bottom Line
Countfire is a cloud-based estimating tool made for electrical contractors.
It stands out with automated takeoff and easy Excel exports that save you time and boost accuracy.
The software also offers solid cloud access for collaboration.
However, it has limited integrations outside Excel and no mobile apps yet. This might not suit all your construction or field workflow needs.
If you want speed, accuracy, and simple estimating for electrical work, Countfire is worth a look.
I hope this Countfire review has helped you see its main benefits.
You can start a trial of Countfire → to explore it yourself.
