360dialog vs Glia Comparison: Reviews, Features, Pricing & Alternatives in 2026

Detailed side-by-side comparison to help you choose the right solution for your team

Updated Apr 2026 8 min read

360dialog

0.0 (0 reviews)

360dialog provides a high-performance WhatsApp Business API solution that enables you to scale customer communication, automate messaging workflows, and integrate WhatsApp directly into your existing software stack.

Starting at $49/mo
Free Trial NO FREE TRIAL
VS

Glia

0.0 (0 reviews)

Glia provides a unified digital customer service platform that combines co-browsing, video, and voice to help you support customers directly within your website or mobile application.

Starting at --
Free Trial NO FREE TRIAL

Quick Comparison

Feature 360dialog Glia
Website 360dialog.com glia.com
Pricing Model Subscription Custom
Starting Price $49/month Custom Pricing
FREE Trial ✘ No free trial ✘ No free trial
Free Plan ✘ No free plan ✘ No free plan
Product Demo ✓ Request demo here ✓ Request demo here
Deployment saas saas mobile
Integrations HubSpot Salesforce Pipedrive Zendesk Shopify Zapier Make Intercom Freshdesk Bitrix24 Salesforce Zendesk Microsoft Dynamics 365 Jack Henry Q2 Alkami Genesys Five9 Twilio HubSpot
Target Users small-business mid-market enterprise mid-market enterprise
Target Industries banking insurance financial-services
Customer Count 0 0
Founded Year 2012 2012
Headquarters Berlin, Germany New York, USA

Overview

3

360dialog

360dialog is a specialized messaging platform that gives you direct access to the WhatsApp Business API. Instead of using a basic app, you can connect WhatsApp to your CRM, helpdesk, or marketing tools to manage high-volume conversations. You can send automated notifications, provide real-time customer support, and launch marketing campaigns while maintaining official verified status.

The platform focuses on providing a stable, low-latency connection that handles millions of messages without technical friction. You can manage your phone numbers, templates, and compliance requirements through a centralized dashboard. It is designed for businesses that want to own their customer relationships on WhatsApp while using their preferred third-party software for the actual chat interface.

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Glia

Glia helps you transform how you interact with customers by bringing the human touch to digital channels. Instead of forcing customers to leave your website to call a support line, you can meet them exactly where they are using integrated voice, video, and chat. This unified approach eliminates the friction of traditional support and keeps your customers engaged within your digital property.

You can guide customers through complex processes in real-time using high-precision co-browsing, allowing your team to see what the customer sees without compromising privacy. The platform is specifically designed for high-stakes industries like banking, insurance, and credit unions where security and trust are paramount. By consolidating all communication tools into a single representative desktop, you can reduce handle times and significantly improve your customer satisfaction scores.

Overview

3

360dialog Features

  • WhatsApp Business API Connect your business to the official WhatsApp API to send unlimited messages and reach customers globally.
  • Message Templates Create and manage pre-approved message templates to initiate conversations and send automated notifications to your users.
  • Partner Ecosystem Link your WhatsApp account to hundreds of CRM and helpdesk tools with simple, pre-built software integrations.
  • Analytics Dashboard Monitor your messaging performance and track delivery rates through a clean, data-driven management interface.
  • Green Badge Support Apply for official WhatsApp verification through the platform to build trust with a green checkmark.
  • Sandbox Environment Test your messaging workflows and API integrations in a safe environment before going live with customers.
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Glia Features

  • Dual-Sourced Co-Browsing. Guide your customers through complex forms and websites in real-time by seeing exactly what they see on their screen.
  • Digital Voice and Video. Transition instantly from a chat to a voice or video call to resolve sensitive issues with a personal touch.
  • Unified Desktop. Manage all your customer interactions—from chat to phone—in one single interface to keep your workflow organized and efficient.
  • Conversational AI. Deploy intelligent virtual assistants that handle routine queries automatically and hand off complex issues to your live team.
  • On-Screen Collaboration. Draw on your customer's screen or highlight specific elements to provide clear, visual instructions during a support session.
  • Secure Messaging. Exchange sensitive documents and messages within a secure, encrypted environment that meets strict financial and insurance compliance standards.

Pricing Comparison

3

360dialog Pricing

API Standard
$49
  • 1 WhatsApp Business Account
  • Unlimited messaging throughput
  • Official API access
  • Standard email support
  • Access to all integrations
G

Glia Pricing

Pros & Cons

M

360dialog

Pros

  • Extremely stable API connection with high uptime
  • Fastest approval process for WhatsApp Business accounts
  • Competitive flat-rate pricing for high-volume senders
  • Seamless integration with popular tools like HubSpot

Cons

  • Requires third-party software for a chat interface
  • Technical setup might be difficult for non-developers
  • Support response times can vary on basic plans
A

Glia

Pros

  • Seamless transition between chat, voice, and video
  • Industry-leading co-browsing accuracy and security
  • Reduces customer effort by staying on-page
  • Excellent reporting on representative performance and metrics
  • Strong focus on compliance for financial institutions

Cons

  • Initial setup requires technical resources for integration
  • Higher price point than basic chat tools
  • Learning curve for managing multiple simultaneous channels
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