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Flipdish Review: POS Software Built For Higher Restaurant Order Values

Lost control over your online ordering channels?

If your restaurant is juggling clunky ordering systems, disconnected marketing, and slow in-store service, you’re probably already searching for a better solution like Flipdish.

The painful truth is, you’re missing out on daily sales and repeat customers because your tech stack doesn’t help your business run as one smooth operation.

That’s why Flipdish takes an all-in-one approach, bundling branded websites, mobile apps, self-service kiosks, and built-in loyalty tools—plus managed marketing—under your own brand and control. I’ve dug into the nuts and bolts of how Flipdish actually delivers these benefits, so you don’t have to guess what’s hype versus what truly works.

In this review, I’ll break down how Flipdish helps unite your digital and in-store orders with tools that keep your customers—and profits—coming back.

Here’s what you’ll find in this Flipdish review: I’ll cover real examples of feature usage, pricing details, the setup experience, and unbiased comparisons with alternatives, to help you evaluate your options confidently.

You’ll come away knowing the features you need to grow, manage, and future-proof your food business—all with transparency on what to expect.

Let’s dive into the analysis.

Quick Summary

  • Flipdish is a SaaS platform that enables restaurants and food businesses to manage branded online ordering and customer loyalty programs.
  • Best for hospitality businesses wanting to reduce aggregator fees and own their customer data.
  • You’ll appreciate its integrated ordering, POS, and self-service kiosks that help increase order values and streamline operations.
  • Flipdish offers custom pricing with no free trial; demos are available upon request.

Flipdish Overview

Since its founding in 2015, Flipdish has focused on empowering food businesses. Based in Dublin, Ireland, their entire model is intentionally built around giving you back control from aggregators.

They target independent restaurants and growing hospitality groups that feel trapped by high fees. I believe their key strength is helping you build your own brand, so you’re not just another faceless listing on a crowded third-party app.

Their massive $100M funding round in 2022 signaled huge market confidence. Through this Flipdish review, you’ll see how that capital is fueling their product innovation and expansion.

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While POS systems like Toast can feel overwhelming, Flipdish doubles down on mastering the online ordering experience. I find this focus makes their platform feel built by people who actually understand restaurant marketing.

You’ll find them working with over 7,500 businesses worldwide, from independent takeaways to multi-location restaurant groups, all focused on owning their customer journey and crucial data.

From my analysis, their strategy centers on your brand independence and data ownership. They’re betting you want tools to build direct loyalty, not just rent space on someone else’s platform.

Let’s dive into their core capabilities.

Flipdish Features

Tired of third-party delivery services eating your profits?

Flipdish features are designed to empower your restaurant with direct online ordering and in-house tools. Here are the five main Flipdish features that can help you take back control of your business.

1. Branded Online Ordering System

Losing money to commission fees on every order?

Relying solely on aggregators means sacrificing your brand identity and a significant chunk of your revenue. It’s frustrating when you don’t own your customer relationships.

Flipdish gives you your own branded website and mobile app, letting customers order directly, which is huge for brand loyalty. What I found impressive is how easy it is to update your menu and accept various payment methods, keeping everything under your control.

This means you can cultivate direct customer relationships and maximize your profit margins on every single order.

2. Self-Service Kiosks

Long lines at peak hours, costing you sales?

Manual ordering can slow down service and reduce your average order value. You want to serve more customers without hiring more staff, right?

Their self-service kiosks cut queue times and boost basket sizes by up to 30% through automated upsells. From my testing, these kiosks seamlessly integrate with your existing POS and the Flipdish Portal, streamlining operations.

So you can efficiently handle more customers, increase your average order value, and free up staff for other critical tasks.

3. Flipdish POS

Juggling orders from multiple channels is a headache?

Managing online, in-store, and phone orders separately leads to chaos and errors. You need one central hub to keep everything organized.

The Flipdish POS centralizes all your orders into one dashboard, making management a breeze. This feature lets you easily distinguish order types and even snooze items if you run out of stock across all platforms, which is incredibly useful.

This means you get real-time oversight of your entire operation, reducing order errors and improving overall efficiency.

4. Loyalty and Retention Programs

Struggling to bring back one-time customers?

Acquiring new customers is expensive, and you need a way to keep your existing ones coming back. Building loyalty is key to sustainable growth.

Flipdish includes built-in loyalty programs that let you create custom campaigns and send targeted push notifications. This is where Flipdish shines, offering automated prompts to re-engage dormant customers, a powerful retention feature.

This means you can build a loyal customer base, driving repeat business and significantly increasing your customer lifetime value.

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5. Managed Marketing Services

Need more online visibility but lack marketing expertise?

Reaching new customers and building brand awareness online can be overwhelming without a dedicated marketing team. You want to grow, but don’t know where to start.

Flipdish offers managed marketing services, with experts handling Google Ads, SEO, and social media for you. They even provide marketing collateral. Here’s what I found: their team actively works to increase your online presence, driving more direct orders.

This means you can leverage professional marketing expertise to attract new customers and boost your brand without the heavy lifting.

Pros & Cons

  • ✅ Excellent branded online ordering system for direct sales and brand control.
  • ✅ Built-in loyalty programs effectively drive customer retention and repeat business.
  • ✅ Self-service kiosks boost average order value and reduce in-store wait times.
  • ⚠️ Delivery management features may be less robust compared to dedicated solutions.
  • ⚠️ Data export processes can be time-consuming for large datasets.
  • ⚠️ Some users report limitations with direct printing of daily financial readings.

These Flipdish features work together to create a powerful ecosystem for restaurants looking to own their customer relationships and streamline operations.

Flipdish Pricing

Unsure about complex software costs?

Flipdish pricing is typically customized to your specific business needs, meaning you’ll need to contact their sales team for a precise quote.

Cost Breakdown

  • Base Platform: Custom quote
  • User Licenses: Varies by package (“Standard” vs. “Premium”)
  • Implementation: Included in custom quote
  • Integrations: Varies by complexity and existing POS systems
  • Key Factors: Package chosen, features needed, scale of operations

1. Pricing Model & Cost Factors

Understanding the cost structure.

Flipdish employs a custom quote pricing model, which means there are no publicly listed tiers or fixed monthly rates. Your final cost will depend on the “Standard” or “Premium” package you select, along with specific features like self-service kiosks or managed marketing services.

From my cost analysis, this ensures you pay only for the solutions relevant to your restaurant’s unique requirements.

2. Value Assessment & ROI

Is this an investment or an expense?

While exact Flipdish pricing isn’t transparent, the company emphasizes long-term value by helping you reduce reliance on costly third-party aggregators. From my cost analysis, this means a potentially lower overall commission cost compared to external platforms, leading to better profit margins over time.

For your business, this approach can turn a software cost into a significant driver of increased profitability.

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3. Budget Planning & Implementation

Thinking about the full cost.

Since Flipdish offers custom pricing, the initial consultation is crucial for understanding your total cost of ownership. This includes not just the platform usage but also any setup for branded apps, websites, or kiosks. You’ll need to factor in staff training too.

So for your business, preparing a detailed list of desired features will help you get an accurate and comprehensive quote.

My Take: Flipdish pricing is designed for tailored solutions, making it ideal for businesses seeking comprehensive online ordering and management without the one-size-fits-all approach of some competitors.

The overall Flipdish pricing reflects customized value for tailored online ordering solutions.

Flipdish Reviews

What do actual customers truly think?

This section dives into real user feedback and experiences, analyzing various Flipdish reviews to provide you with a balanced understanding of its real-world performance.

1. Overall User Satisfaction

Users seem generally satisfied.

From my review analysis, Flipdish typically garners positive feedback for its intuitive design and ease of use, even for non-technical teams. What I found in user feedback is how most users appreciate the centralized dashboard, which simplifies managing orders and customer data efficiently across their operations.

This indicates you can expect a smooth experience if straightforward management is key.

2. Common Praise Points

The loyalty program is a consistent hit.

Users frequently praise Flipdish for its robust, built-in loyalty program and how effectively it helps retain customers. From my analysis of customer reviews, the platform’s ease of use for both businesses and customers stands out, making online ordering a slick experience for everyone involved.

This means you can easily implement effective retention strategies and provide a smooth customer journey.

3. Frequent Complaints

Delivery management features are a common ask.

Review-wise, a recurring theme among some former users is the perceived lack of advanced delivery management features, leading some to switch platforms. What stands out in user feedback is how data export processes can be time-consuming, particularly when dealing with large volumes of information.

These concerns suggest you might need workarounds for highly complex delivery logistics or data analysis.

What Customers Say

  • Positive: “It is easy to use, and from my customers perspective, it is a very slick ordering experience.”
  • Constructive: “Some users have switched from Flipdish due to a lack of features like delivery management.”
  • Bottom Line: “Flipdish… was exactly what I was looking for, they did all the legwork, they built the apps, the website and made my life so much easier.”

Overall, Flipdish reviews reflect strong core functionality with specific feature gaps that might impact certain business models.

Best Flipdish Alternatives

Which Flipdish alternative suits your restaurant?

The best Flipdish alternatives offer diverse strengths, each designed for different business models, budget considerations, and operational scale. I’ll help you navigate the competitive landscape.

1. Toast POS

Seeking a truly all-in-one restaurant solution?

Toast POS excels when you need a deeply integrated hardware and software ecosystem covering everything from online ordering to payroll and back-office management. From my competitive analysis, Toast offers a more comprehensive operational suite than Flipdish’s focused online ordering and POS.

Choose Toast POS if your entire restaurant operation needs a unified, robust management system.

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2. Square Online

Are you a small business focused on simplicity?

Square Online is ideal for new or small businesses seeking an incredibly easy-to-use, cost-effective online ordering and payment solution. What I found comparing options is that Square Online prioritizes affordability and straightforward setup, making it an accessible alternative for basic needs.

Consider this alternative when you prioritize transparent pricing and minimal setup over advanced restaurant-specific features.

3. Lightspeed Ordering

Do you manage a complex, full-service restaurant?

Lightspeed is a strong contender for larger restaurants requiring detailed inventory control, extensive POS features, and robust reporting beyond just online orders. Alternative-wise, Lightspeed provides more granular control for complex operations, making it a powerful system for comprehensive restaurant management.

Choose Lightspeed if your business needs deep POS functionality and detailed back-of-house capabilities.

4. HungerRush

Prioritizing customer insights and operational optimization?

HungerRush could be a better fit if you need a comprehensive POS with strong CRM tools and insights across orders, inventory, and labor. From my analysis, HungerRush focuses on optimizing profitability through detailed analytics, making it a strategic alternative for data-driven restaurant owners.

Choose HungerRush if you want a holistic system that leverages data for improved operational efficiency and customer engagement.

Quick Decision Guide

  • Choose Flipdish: Dedicated white-label online ordering with marketing and kiosks
  • Choose Toast POS: Fully integrated, comprehensive hardware and software solution
  • Choose Square Online: Simple, affordable online ordering for small or new businesses
  • Choose Lightspeed Ordering: Robust POS and inventory for complex restaurant operations
  • Choose HungerRush: Comprehensive POS with strong CRM and operational insights

The best Flipdish alternatives depend on your specific business size and operational complexity, not just feature counts.

Flipdish Setup

Concerned about complicated software setup and training?

Flipdish implementation offers a relatively smooth path to getting your online ordering system live, making it quite manageable for businesses of varying sizes.

1. Setup Complexity & Timeline

Getting your online ordering system running.

Flipdish strives for intuitive design, with POS setup involving unboxing, connecting power and internet, and activating the app. From my implementation analysis, many users report quick adoption times, especially with their guided processes for peripherals.

You’ll want to plan for physical device setup and app activation, rather than a lengthy software configuration period.

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2. Technical Requirements & Integration

Expect specific hardware considerations for POS.

Your Flipdish POS devices generally require Windows 10 or Android 9, 4GB RAM, and 64GB hard disk, with Wi-Fi/Ethernet connectivity. What I found about deployment is that “managed” hardware from some POS providers is incompatible, as they restrict app downloads, so check your existing systems.

Plan for compatible hardware and ensure your internet connection is stable for seamless operation and order processing.

3. Training & Change Management

User adoption should be fairly straightforward.

The system’s user-friendly design minimizes the need for extensive staff training, with many features being intuitive. From my analysis, the straightforward interface reduces your learning curve, allowing your team to quickly adapt to managing online orders and loyalty programs.

Invest in familiarizing your team with the centralized dashboard and loyalty features to maximize their efficiency and engagement.

4. Support & Success Factors

Expect consistent support throughout your journey.

Flipdish provides 24/7 customer support via phone, email, and live chat, alongside expert onboarding and strategic guidance. What I found about deployment is that their support team is generally helpful, aiding businesses in utilizing marketing tools effectively.

For your implementation to succeed, leverage their onboarding expertise and ensure your team uses their support channels when questions arise.

Implementation Checklist

  • Timeline: Days to weeks for core setup and going live
  • Team Size: Operational lead plus IT for device setup
  • Budget: Primarily software cost; minimal for setup professional services
  • Technical: Compatible POS hardware and stable internet connection
  • Success Factor: Leveraging their 24/7 support and onboarding guidance

The overall Flipdish setup emphasizes ease of use and rapid deployment, making it a strong choice for businesses seeking straightforward online ordering.

Bottom Line

Deciding on your online ordering platform.

  • 🎯 Bonus Resource: Speaking of managing your resources, you might also be interested in my guide on creative management platforms for centralizing digital assets.

This Flipdish review offers a comprehensive assessment, helping you understand its value proposition and who benefits most from its features.

1. Who This Works Best For

Hospitality businesses aiming for direct customer relationships.

Flipdish is an ideal solution for restaurants, cafes, takeaways, and hotels seeking to reduce reliance on third-party aggregators and build their own branded online presence. What I found about target users is that independent establishments and larger chains thrive with its integrated ordering and loyalty tools.

You’ll succeed if your priority is owning customer data, boosting online sales, and enhancing customer loyalty through a unified system.

2. Overall Strengths

Empowering direct customer relationships and loyalty.

The software excels by providing branded online ordering, robust loyalty programs, and self-service kiosks that significantly boost average order values and customer retention. From my comprehensive analysis, its ability to foster direct customer engagement reduces commission fees while increasing your business’s control over its brand.

These strengths translate directly into increased revenue, stronger customer loyalty, and improved operational efficiency for your business.

3. Key Limitations

Delivery management features sometimes fall short.

While Flipdish offers strong online ordering, some users have reported limitations regarding advanced delivery management capabilities and data export flexibility. Based on this review, exporting large CSV files can be time-consuming and the system may not support direct daily reading printouts from the server.

I’d say these limitations are manageable trade-offs for its core strengths, but important to consider if advanced logistics are critical for you.

4. Final Recommendation

Flipdish earns a strong recommendation for digital growth.

You should choose this software if your business prioritizes building a robust direct-to-consumer online channel and fostering customer loyalty through integrated solutions. From my analysis, this platform is a strategic investment for hospitality businesses ready to take full control of their online presence.

My confidence level is high for businesses seeking to reduce third-party dependence and invest in their own brand.

Bottom Line

  • Verdict: Recommended for hospitality businesses aiming for direct online sales
  • Best For: Restaurants, cafes, takeaways, and hotels building branded online ordering
  • Business Size: Independent establishments to larger chains seeking digital control
  • Biggest Strength: Branded online ordering, loyalty programs, and self-service kiosks
  • Main Concern: Potential limitations in advanced delivery management features
  • Next Step: Request a demo to see how it integrates with your existing operations

This Flipdish review highlights strong value for the right hospitality business, while also providing context on potential limitations before you commit.

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