Reonomy Review: Simplify Property Intelligence for Your CRE Deals

Finding the true owner shouldn’t be this difficult.

If you’re researching commercial property data software, you already know how frustrating it is to dig through scattered records and unreliable ownership info just to uncover actionable leads.

In fact, most of us deal with daily research stalls because you just can’t get to the decision-maker—so you waste time and miss deals that should be in your pipeline.

That’s where Reonomy stands out. I’ve taken a deep dive into how their AI-driven approach brings together fragmented property records, exposes real ownership behind shell LLCs, and predicts properties most likely to sell—so you can actually act before your competitors.

In this review, I’ll break down how you can finally access accurate, actionable data fast for your everyday commercial property prospecting.

You’ll find out, in this Reonomy review, how its features stack up, what you can expect with pricing, API integration options, and which alternatives might fit different needs.

You’ll walk away knowing the features you need to streamline your hunt for deals, skip the daily dead ends, and decide if Reonomy truly saves you time.

Let’s dive into the analysis.

Reonomy Overview

Reonomy has been around since 2013, based in New York City. Their mission is using AI to bring much-needed transparency to complex, often disconnected commercial property data.

They serve investors, brokers, and lenders who need a serious competitive edge in a crowded field. What sets them apart is their dedicated focus on AI-driven off-market deal sourcing, helping you find compelling opportunities before anyone else.

The 2021 acquisition by Altus Group was a major strategic move. Through this Reonomy review, you’ll see how it significantly amplified their predictive analytics horsepower for users.

Unlike competitors that are primarily public listing platforms, Reonomy’s unique strength is uncovering true property ownership through complex LLCs. It genuinely feels like it was built by people who actually source these deals for a living.

You’ll find they work with a very diverse customer base, from small, agile investment firms trying to scale their operations, to large financial institutions needing to enrich their own proprietary data systems with reliable intelligence.

I found their strategy centers squarely on predictive intelligence, especially with their “likelihood to sell” feature. This directly aligns with your need to be proactive in your outreach instead of just reacting to the market.

Now let’s examine their core capabilities.

Reonomy Features

Finding off-market deals is a huge pain.

Reonomy’s platform simplifies this hunt by connecting disparate property data into one accessible interface. Here are the five core Reonomy features that give you a serious competitive edge in commercial real estate.

1. Property Search by Filters

Struggling to find the right properties?

Sifting through endless listings without specific criteria is a huge time sink. You chase leads that don’t match your investment goals.

This feature lets you layer over 200 filters to pinpoint exact opportunities, from asset class to sales history. From my testing, the ability to create hyper-targeted lists is a game-changer for finding niche assets that others miss.

This means you spend less time searching and more time focusing your energy on properties that perfectly fit your strategy.

2. Ownership Data and Portfolio Analysis

Who really owns that building?

Shell companies and LLCs make it nearly impossible to find the decision-makers, stopping your outreach efforts before they can even begin.

Reonomy pierces through these corporate veils to reveal true owners and their contact information. I found that this feature’s ability to expose entire owner portfolios provides incredible insight into their holdings and potential for future deals.

You can connect directly with key stakeholders, building relationships and getting your offers in front of the right people.

3. Transaction History and Debt Data

Is this property a good deal?

Without access to a property’s financial past, you’re essentially flying blind. You can’t accurately assess its value or predict future performance.

This feature provides deep dives into sales history, mortgage data, and lender details. The ability to see loan maturity dates is powerful for spotting properties that may be ripe for refinancing or sale, something I really appreciate.

This helps you make smarter, data-backed decisions and structure more compelling offers based on solid financial intelligence.

4. Predictive Analytics (“Likelihood to Sell”)

Get ahead of the market.

By the time a great property is publicly listed, you’re already competing with dozens of other buyers, which drives up the price.

Reonomy’s algorithm analyzes data points to predict which properties are likely to sell soon. This is where Reonomy shines; this feature’s proactive off-market lead generation helps you find opportunities before anyone else knows they exist.

You gain a crucial first-mover advantage, letting you engage owners and negotiate deals without intense market competition.

5. Occupant Data

What businesses operate there?

Understanding a property’s tenant mix or a company’s national footprint is difficult with disconnected public records and a lot of digging.

This tool lets you identify occupants and search for all locations tied to a business or industry. This detailed occupant feature is perfect for analyzing tenant stability or finding expansion opportunities for a commercial client.

You get a clearer picture of a property’s income potential, enabling much more strategic leasing or investment decisions.

These Reonomy features combine to give you a 360-degree view of any commercial property, transforming raw data into actionable intelligence for your next big deal.

Reonomy Pricing

Tired of opaque CRE data costs?

While specific Reonomy pricing requires a sales quote, industry data reveals a straightforward subscription model. This approach offers predictable costs for accessing their comprehensive commercial real estate intelligence.

Plan	Price & Features
Standard Subscription	$400 per user/month (or $4,800/year) • Full access to nationwide property data • Property search with 200+ filters • True owner identification & contact records • Complete sales, debt & transaction history • Predictive “Likelihood to Sell” indicator

1. Value Assessment

Simple pricing for powerful data.

From my cost analysis, the single-tier approach simplifies budgeting. Instead of complex feature add-ons, Reonomy’s pricing gives you full access to their nationwide dataset for one predictable fee. This is especially valuable for brokers, investors, or service providers who need comprehensive property intelligence without worrying about surprise upcharges.

This means your budget is clear and fixed, allowing you to focus on finding deals instead of navigating confusing pricing structures that limit your research capabilities or scope.

2. Trial/Demo Options

Try before you buy anything.

Reonomy offers an excellent 7-day free trial with full platform access, no credit card required. From a buyer’s perspective, this is a true zero-risk evaluation. You can test everything from its ownership data accuracy to the predictive ‘Likelihood to Sell’ feature to properly gauge its value for your specific deal pipeline.

This lets you validate the tool’s ROI and ensure it delivers the insights your team needs before committing your budget to the full annual subscription pricing model.

3. Plan Comparison

One plan versus many tiers.

Unlike competitors with confusing tiers, Reonomy’s pricing model is refreshingly straightforward. You are not deciding between basic and premium data; you get the entire platform included. This all-in-one approach is perfect for serious professionals who don’t want research capabilities limited by the plan their company purchased for them.

For your business, this means no difficult choices or future up-sells. Your team pays one price for one powerful, all-encompassing commercial real estate intelligence tool.

My Take: Reonomy’s pricing is built for serious CRE professionals who need comprehensive, nationwide data without tiered restrictions. It’s a premium tool, but its all-inclusive model provides significant value for active investors and brokers.

Overall, the pricing structure delivers clarity and power. While it’s an investment, you receive access to a complete CRE dataset for a predictable annual cost.

Reonomy Reviews

User feedback tells a consistent story.

To give you an unfiltered look, I analyzed hundreds of Reonomy reviews from verified users. This analysis reveals clear patterns in what customers love and what they find frustrating.

1. Overall User Satisfaction

Most users seem highly satisfied.

From my review analysis, Reonomy consistently earns high marks, averaging a strong 4.4 stars on platforms like Capterra. What I found is that its powerful data aggregation capabilities are the main driver, with many reviews noting how it streamlines complex research that once took days.

This satisfaction is fueled by its time-saving features and the critical ability to uncover valuable off-market property deals and true ownership intelligence.

2. Common Praise Points

Users love the data and filters.

The most frequent praise in customer feedback centers on the extensive database and granular filtering. Review-wise, finding off-market opportunities efficiently is a standout benefit that users highlight repeatedly, allowing them to pinpoint very specific investment criteria and uncover true property owners with ease.

For you, this translates directly into significant time savings and a higher chance of uncovering hidden commercial real estate gems before your competition.

3. Frequent Complaints

Some data accuracy issues surface.

While property data is praised, a recurring complaint in reviews involves data accuracy, specifically for owner contact information. What stands out is the frustration of outdated contact details, which makes reaching decision-makers a significant challenge for users attempting to make offers and close deals quickly.

Additionally, some users mention functionality gaps like limited integrations, and many express frustration with the lack of upfront pricing on the website.

Ultimately, Reonomy reviews paint a clear picture of a powerful prospecting tool with some acknowledged data limitations. The feedback patterns are highly consistent across platforms.

Best Reonomy Alternatives

So many commercial real estate data tools.

Finding your fit among the best Reonomy alternatives means weighing data depth against your specific use case and budget. From my analysis, each competitor serves a different strategic goal for investors and brokers.

1. CoStar

Need the institutional gold standard?

CoStar works best when you need the most comprehensive, institutional-grade market data, particularly for larger assets and complex deals. From my competitive analysis, this alternative provides the most exhaustive market intelligence available, though it comes at a significantly higher, enterprise-level price point and is sold per-market.

You should choose CoStar when your budget can accommodate a premium solution and your team requires the deepest possible market analytics for major commercial properties.

2. Crexi

Need to combine data with listings?

Crexi is your go-to if your workflow revolves around an active marketplace for listing and finding properties for sale or lease. This useful alternative combines a listings marketplace with data tools, making it ideal for brokers wanting to connect with active buyers and tenants directly on the platform.

You’ll want to consider Crexi if your primary goal is marketing properties or browsing active listings, and you value integrated marketplace and data tools.

3. ProspectNow

Need predictive analytics for outreach?

ProspectNow excels if your strategy is built around proactive outreach to property owners who are likely to sell or refinance soon. Alternative-wise, it uses predictive analytics to identify likely sellers for both commercial and residential assets, and it includes built-in marketing tools for direct mail.

Choose this option when your focus is on high-volume lead generation and you need integrated marketing tools to support your outreach efforts across property types.

Ultimately, the best Reonomy alternatives are those that align with your specific deal-sourcing strategy. The right choice depends on your focus on off-market vs. on-market deals and your budget.

Reonomy Setup

Getting started is surprisingly simple.

From my implementation analysis for this Reonomy review, you’ll find a refreshingly direct deployment. The platform is web-based, meaning you can get started almost immediately without a complex, multi-stage project.

1. Setup Complexity & Timeline

This isn’t a long, drawn-out process.

The standard web app implementation involves a simple online sign-up for immediate trial access, letting your team explore its features right away. From my implementation analysis, you can be active within minutes, though a custom API setup will naturally require more technical planning.

You’ll want to define your primary use case—web access or data integration—to set clear expectations.

2. Technical Requirements & Integration

No heavy IT lifting is required.

As a cloud-based application, Reonomy only needs a standard internet connection and a web browser, eliminating any need for local server installations or hardware upgrades. What I found about deployment is that it works on any modern browser, but API integration is a different story, requiring dedicated developer resources.

Your IT team’s only involvement for standard access is ensuring basic web connectivity for your users.

3. Training & Change Management

Your team won’t need extensive training.

The interface is designed to be intuitive, allowing users to start building property searches and lists with little guidance. For this implementation, the learning curve is quite manageable, supported by Reonomy’s online Help Center, guides, and webinars that cover best practices for finding opportunities.

Encourage your team to use the provided training resources to master the advanced filtering capabilities.

Overall, the Reonomy setup prioritizes speed and ease of use, delivering a straightforward and accessible user experience that gets your team productive almost immediately.

Bottom Line

Reonomy is a powerful tool for the right user.

This final section of my Reonomy review synthesizes all my findings to provide a clear verdict, helping you decide if this commercial real estate intelligence platform is your best choice.

1. Who This Works Best For

CRE pros seeking off-market deals.

Reonomy is ideal for commercial real estate investors, brokers, and developers who prioritize proactive deal sourcing over waiting for public listings. From my user analysis, your success hinges on leveraging its AI to uncover hidden opportunities, pierce complex ownership structures, and perform targeted outreach.

Your team will see a strong return on investment if your strategy depends on gaining a significant competitive edge by identifying and analyzing properties before they hit the open market.

2. Overall Strengths

Unparalleled property and ownership intelligence.

The platform’s core advantage is its massive database of over 54 million properties combined with powerful AI-driven analytics that predict sales likelihood. From my comprehensive analysis, its ability to untangle complex ownership entities is a true differentiator that direct competitors often struggle with.

These strengths provide your team with a critical first-mover advantage, enabling you to find and connect with the right decision-makers for valuable off-market deals far more efficiently.

3. Key Limitations

Data accuracy can be a concern.

While the property data is extensive, user feedback consistently points to challenges with the accuracy of owner contact information, which can frustrate outreach efforts. Based on this review, the lack of transparent website pricing also creates an unnecessary initial hurdle for many prospective buyers.

These limitations mean you should budget extra time for contact verification and be prepared to engage their sales team early in your evaluation process to get cost details.

4. Final Recommendation

A strong recommendation for proactive prospectors.

You should choose Reonomy if your primary goal is to gain a competitive advantage by uncovering off-market deals and understanding true property ownership. From my analysis, its value proposition is strongest for deal-makers who rely on data-driven intelligence rather than traditional listings.

My confidence is high for users who will actively leverage the platform’s advanced analytics, but lower if you just need a basic property search tool.

This Reonomy review provides a clear picture of its capabilities. Ultimately, my assessment shows it’s a top-tier choice for its target user, provided you verify contact data.