Attest
Attest is a consumer research platform that connects you with a global audience of 125 million people to gather high-quality insights and data for informed business decision-making.
Qualtrics
Qualtrics is an experience management software that helps you collect and analyze data across customer, employee, product, and brand touchpoints to improve decision-making and drive organizational growth.
Quick Comparison
| Feature | Attest | Qualtrics |
|---|---|---|
| Website | attest.com | qualtrics.com |
| Pricing Model | Subscription | Freemium |
| Starting Price | Custom Pricing | Free |
| FREE Trial | ✘ No free trial | ✓ 30 days free trial |
| Free Plan | ✘ No free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2015 | 2002 |
| Headquarters | London, UK | Provo, USA |
Overview
Attest
Attest is a consumer research platform designed to help you get answers from real people in record time. Instead of waiting weeks for agency reports, you can build, distribute, and analyze custom surveys across 59 countries. The platform gives you direct access to a massive global panel, allowing you to filter by specific demographics or behaviors to ensure you are reaching your exact target audience.
You can use the platform for everything from brand tracking and creative testing to market analysis and product development. It combines an intuitive survey builder with interactive results dashboards that make it easy to spot trends and share insights with your team. Whether you are a fast-growing startup or an established global brand, it helps you remove the guesswork from your strategy with reliable, high-quality consumer data.
Qualtrics
Qualtrics helps you capture and act on data from the four core experiences of any business: customer, employee, product, and brand. You can move beyond simple surveys by using sophisticated research tools that uncover deep insights into why your customers churn or why employees are disengaged. The platform uses artificial intelligence to analyze text and sentiment, giving you a clear picture of how people feel about your brand in real-time.
You can design complex research projects with a drag-and-drop interface that requires no coding knowledge. Whether you are a small team running a single study or a global enterprise managing thousands of touchpoints, the software scales to meet your needs. It helps you close the gap between what your customers expect and the actual experience you provide, ultimately driving loyalty and reducing operational costs.
Overview
Attest Features
- Global Audience Access Connect with 125 million consumers across 59 countries to get a truly representative view of your target market.
- Expert Research Support Work with dedicated research experts who help you draft surveys and ensure your data is statistically sound.
- Interactive Dashboards Visualize your survey results in real-time with dynamic charts and filters that make data analysis simple.
- Demographic Targeting Pinpoint your ideal respondents using detailed filters like age, gender, location, and specific consumer interests.
- Automated Quality Checks Ensure your data is accurate with built-in AI and manual checks that filter out low-quality or bot responses.
- Brand Tracking Monitor your brand health over time to see how awareness and sentiment shift against your main competitors.
Qualtrics Features
- Survey Builder. Create professional surveys using 100+ question types and advanced logic with a simple drag-and-drop interface.
- Predictive Analytics. Use built-in statistical analysis to predict future customer behavior and identify the key drivers of satisfaction.
- Text iQ Analysis. Analyze open-ended feedback automatically with AI-driven sentiment analysis to understand the 'why' behind the numbers.
- Experience iQ. Monitor customer journeys across multiple channels and receive automated alerts when an experience goes off track.
- Employee Engagement. Track the entire employee lifecycle from onboarding to exit interviews to improve retention and workplace culture.
- Brand Tracking. Measure your brand awareness and equity against competitors with real-time dashboards and automated reporting.
Pricing Comparison
Attest Pricing
Qualtrics Pricing
- 1 active survey
- Up to 8 question types
- 500 responses included
- Summary reports and filtering
- Online support access
- Everything in Free, plus:
- Unlimited active surveys
- Advanced branching logic
- Text iQ sentiment analysis
- API and offline access
- Custom branding options
Pros & Cons
Attest
Pros
- Extremely fast turnaround times for survey results
- Intuitive interface makes survey creation very simple
- High-quality support from dedicated research managers
- Easy to export data for internal presentations
Cons
- Pricing can be high for very small businesses
- Some advanced logic features require manual setup
- Limited niche B2B targeting in certain regions
Qualtrics
Pros
- Extremely flexible survey logic for complex research
- Powerful built-in statistical analysis tools
- Clean and professional interface for respondents
- Excellent library of pre-built industry templates
- Robust security features for sensitive data
Cons
- Significant learning curve for advanced features
- Pricing is high compared to basic tools
- Customer support response times can vary
- Reporting exports sometimes require manual formatting