AutoManager
AutoManager provides comprehensive dealership management software and marketing solutions designed to help independent used car dealers manage inventory, process sales, and streamline their entire business operations.
Ortto
Ortto is a unified customer journey platform that combines marketing automation, customer data, and advanced analytics to help you attract, engage, and retain customers through personalized multi-channel experiences.
Quick Comparison
| Feature | AutoManager | Ortto |
|---|---|---|
| Website | automanager.com | ortto.com |
| Pricing Model | Subscription | Subscription |
| Starting Price | Custom Pricing | $599/month |
| FREE Trial | ✘ No free trial | ✓ 14 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 1987 | 2015 |
| Headquarters | Irvine, USA | Sydney, Australia |
Overview
AutoManager
AutoManager provides a complete suite of tools designed specifically for independent automotive dealers to run their businesses more efficiently. You can manage your entire vehicle lifecycle from a single platform, starting with VIN decoding and inventory acquisition through to final sale and financing. The platform eliminates the need for multiple disconnected systems by combining inventory management, deal processing, and digital marketing into one unified workflow.
You can easily push your inventory to over 100 third-party marketplaces and manage your own dealership website with real-time updates. The software also handles complex tasks like printing specialized state forms, managing Buy Here Pay Here (BHPH) financing, and tracking customer interactions. Whether you operate a single small lot or manage multiple locations, you can scale your operations while maintaining full control over your data and compliance requirements.
Ortto
Ortto is a unified platform that brings your customer data, marketing automation, and analytics together in one place. Instead of jumping between disconnected tools, you can see exactly how your customers interact with your brand across every touchpoint. You can build complex automated journeys that trigger based on real-time behaviors, ensuring you always send the right message at the perfect moment.
The platform helps you break down data silos by connecting your existing tech stack—like your billing system, support desk, and website—into a single customer view. Whether you are a growing startup or an established enterprise, you can use these insights to personalize emails, SMS, and in-app messages. It simplifies the process of turning raw data into actionable marketing campaigns that drive measurable growth for your business.
Overview
AutoManager Features
- DeskManager DMS Manage your inventory, print state-specific forms, and calculate complex deals with a comprehensive dealership management system.
- WebManager Marketing Build a professional dealership website and automatically sync your inventory to major marketplaces like CarGurus and Cars.com.
- Mobile Inventory App Scan VIN barcodes with your phone to instantly add vehicles to your inventory and upload photos from the lot.
- Buy Here Pay Here Tools Track loans, process payments, and manage collections with built-in financing tools designed for independent dealers.
- Integrated CRM Capture leads from your website and third-party sites to track every customer interaction and close more deals.
- Digital Document Storage Store all your deal jackets and compliance documents digitally to reduce paperwork and find information instantly.
Ortto Features
- Visual Journey Builder. Create sophisticated automated workflows with a drag-and-drop canvas to guide customers through personalized brand experiences.
- Unified Customer Profiles. See a complete timeline of every interaction a customer has with your business across all integrated platforms.
- Multi-channel Messaging. Reach your audience wherever they are by sending coordinated messages via email, SMS, and in-app notifications.
- Real-time Analytics. Track your campaign performance and ROI instantly with customizable dashboards that show exactly what drives conversions.
- Advanced Segmentation. Group your audience based on their behavior, traits, or purchase history to deliver highly relevant content.
- AI Content Generation. Speed up your campaign creation by using built-in AI tools to write high-performing email subject lines.
Pricing Comparison
AutoManager Pricing
Ortto Pricing
- Up to 10,000 contacts
- Unlimited users
- Email & SMS marketing
- Visual journey builder
- Custom dashboards
- Standard integrations
- Everything in Professional, plus:
- Up to 20,000 contacts
- Advanced security features
- Priority support access
- Custom activity tracking
- Advanced data retention
Pros & Cons
AutoManager
Pros
- Comprehensive state-specific form library ensures compliance
- Reliable inventory syncing across multiple marketplaces
- Excellent technical support from industry experts
- Robust financing tools for BHPH dealers
Cons
- Interface feels dated compared to modern apps
- Initial setup requires significant time and effort
- Mobile app features are more limited than desktop
Ortto
Pros
- Powerful data integration from multiple sources
- Highly intuitive visual journey mapping interface
- Excellent real-time reporting and attribution tools
- Consolidates multiple marketing tools into one
Cons
- Higher starting price point than competitors
- Learning curve for complex data mapping
- SMS credits require additional separate spend