Aryel
Aryel is an augmented reality marketing platform that helps you create, distribute, and measure immersive AR experiences directly in the browser to boost engagement and increase your sales conversions.
Basis Technologies
Basis is a comprehensive advertising automation platform that streamlines your entire digital media workflow by integrating programmatic buying, search, social, and site-direct manual campaigns into one unified interface.
Quick Comparison
| Feature | Aryel | Basis Technologies |
|---|---|---|
| Website | aryel.io | basis.net |
| Pricing Model | Freemium | Custom |
| Starting Price | Free | Custom Pricing |
| FREE Trial | ✓ 7 days free trial | ✘ No free trial |
| Free Plan | ✓ Has free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2020 | 2001 |
| Headquarters | Milan, Italy | Chicago, USA |
Overview
Aryel
Aryel is a web-based augmented reality platform designed to help you bring your marketing campaigns to life without needing a dedicated app. You can create immersive 3D experiences, virtual try-ons, and interactive product visualizations that your customers can access simply by scanning a QR code or clicking a link in their mobile browser.
The platform serves marketing agencies, e-commerce brands, and retail businesses looking to bridge the gap between physical and digital worlds. By providing detailed spatial insights and first-party data, you can understand exactly how users interact with your products in their own environment, allowing you to optimize your creative strategy and drive higher ROI.
Basis Technologies
Basis is a comprehensive media automation platform designed to manage your entire digital advertising lifecycle. Instead of jumping between disconnected tools, you can handle programmatic bidding, direct buying, search, and social campaigns from a single dashboard. This unified approach eliminates manual data entry and reduces the risk of errors in your reporting, allowing you to focus on strategy rather than administrative tasks.
You can automate your financial workflows, from RFP generation to final invoicing, ensuring your billing stays accurate across all channels. The platform provides real-time analytics and business intelligence tools so you can optimize performance on the fly. Whether you are an independent agency or an in-house marketing team, Basis helps you scale your operations without significantly increasing your headcount.
Overview
Aryel Features
- WebAR Builder Create high-quality augmented reality experiences using a drag-and-drop editor that works directly in any mobile browser.
- Virtual Try-On Let your customers visualize jewelry, glasses, or makeup on themselves in real-time to reduce returns and increase confidence.
- Product Visualization Place true-to-scale 3D models of furniture or appliances in your customers' actual rooms to help them make faster decisions.
- Face & Image Tracking Trigger digital animations when users point their cameras at specific physical products, logos, or their own faces.
- Spatial Analytics Track how long users interact with your AR content and which features they click with deep behavioral insights.
- White Labeling Host your AR experiences on your own custom domain to maintain a consistent brand look for your customers.
Basis Technologies Features
- Omnichannel DSP. Access premium inventory across display, video, mobile, and CTV through a single programmatic bidding engine.
- Workflow Automation. Automate your manual tasks like RFP creation and insertion orders to speed up your campaign launch process.
- Unified Reporting. View performance data from search, social, and programmatic channels in one dashboard for a complete campaign picture.
- Financial Management. Sync your media buying with your back-office accounting to ensure your billing and payments are always accurate.
- Messaging & Collaboration. Communicate with your team and vendors directly within the platform to keep all project details organized.
- Business Intelligence. Utilize built-in data visualization tools to identify trends and share actionable insights with your stakeholders.
Pricing Comparison
Aryel Pricing
- 1 active campaign
- Up to 100 views per month
- Basic AR builder access
- Standard 3D model library
- Aryel branding on experiences
- Everything in Free, plus:
- Up to 5 active campaigns
- 2,500 views per month
- Custom branding options
- Advanced analytics dashboard
- Priority email support
Basis Technologies Pricing
Pros & Cons
Aryel
Pros
- No app download required for end users
- Easy-to-use drag-and-drop interface for non-coders
- Fast loading times for mobile AR experiences
- Detailed analytics on user spatial interactions
- Affordable entry point for small marketing agencies
Cons
- Limited advanced animation triggers in lower tiers
- Requires high-quality 3D assets for best results
- View limits can be reached quickly on viral campaigns
Basis Technologies
Pros
- Consolidates multiple media channels into one intuitive interface
- Significantly reduces time spent on manual data entry
- Excellent customer support and dedicated account management
- Strong financial integration simplifies the billing process
Cons
- Initial setup and onboarding requires a significant time investment
- Platform complexity creates a steep learning curve for beginners
- Pricing may be prohibitive for very small agencies