BigMarker
BigMarker is a browser-based video platform providing integrated tools for hosting webinars, virtual events, and hybrid conferences to help you engage audiences and grow your business through interactive video.
Ortto
Ortto is a unified customer journey platform that combines marketing automation, customer data, and advanced analytics to help you attract, engage, and retain customers through personalized multi-channel experiences.
Quick Comparison
| Feature | BigMarker | Ortto |
|---|---|---|
| Website | bigmarker.com | ortto.com |
| Pricing Model | Subscription | Subscription |
| Starting Price | $99/month | $599/month |
| FREE Trial | ✓ 7 days free trial | ✓ 14 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2010 | 2015 |
| Headquarters | Chicago, USA | Sydney, Australia |
Overview
BigMarker
BigMarker is a versatile video platform that lets you host webinars, virtual events, and hybrid conferences directly in your browser. You don't need to worry about your attendees downloading bulky software or plugins, as everything runs smoothly through a web link. You can create fully branded experiences, from custom registration pages to interactive event spaces that match your company's visual identity.
The platform helps you drive engagement through live polls, Q&A sessions, and handout sharing while simultaneously capturing deep analytics on attendee behavior. Whether you are running a small team meeting, a recurring marketing webinar, or a massive multi-day global summit, you can scale your video presence easily. It integrates with your existing marketing stack to turn your video viewers into actionable sales leads automatically.
Ortto
Ortto is a unified platform that brings your customer data, marketing automation, and analytics together in one place. Instead of jumping between disconnected tools, you can see exactly how your customers interact with your brand across every touchpoint. You can build complex automated journeys that trigger based on real-time behaviors, ensuring you always send the right message at the perfect moment.
The platform helps you break down data silos by connecting your existing tech stack—like your billing system, support desk, and website—into a single customer view. Whether you are a growing startup or an established enterprise, you can use these insights to personalize emails, SMS, and in-app messages. It simplifies the process of turning raw data into actionable marketing campaigns that drive measurable growth for your business.
Overview
BigMarker Features
- Browser-Based Hosting Host and join webinars instantly without requiring any software downloads or plugins for you or your attendees.
- Custom Branding Design your own landing pages, registration forms, and webinar rooms to create a consistent brand experience.
- Interactive Engagement Engage your audience in real-time using live polls, public and private chats, and structured Q&A sessions.
- Automated Webinars Schedule pre-recorded videos to play at specific times so you can generate leads around the clock.
- HD Screen Sharing Share your entire screen or specific applications in high definition to deliver clear, professional presentations.
- Deep Analytics Track attendee engagement levels and click-through rates to understand exactly how your audience interacts with your content.
Ortto Features
- Visual Journey Builder. Create sophisticated automated workflows with a drag-and-drop canvas to guide customers through personalized brand experiences.
- Unified Customer Profiles. See a complete timeline of every interaction a customer has with your business across all integrated platforms.
- Multi-channel Messaging. Reach your audience wherever they are by sending coordinated messages via email, SMS, and in-app notifications.
- Real-time Analytics. Track your campaign performance and ROI instantly with customizable dashboards that show exactly what drives conversions.
- Advanced Segmentation. Group your audience based on their behavior, traits, or purchase history to deliver highly relevant content.
- AI Content Generation. Speed up your campaign creation by using built-in AI tools to write high-performing email subject lines.
Pricing Comparison
BigMarker Pricing
- Up to 100 attendees
- 1 host license
- Unlimited webinars
- Automated webinars
- Custom registration pages
- Email marketing tools
- Everything in Basic, plus:
- Up to 1,000+ attendees
- 4 host licenses
- White-label branding
- Advanced marketing integrations
- Priority support
Ortto Pricing
- Up to 10,000 contacts
- Unlimited users
- Email & SMS marketing
- Visual journey builder
- Custom dashboards
- Standard integrations
- Everything in Professional, plus:
- Up to 20,000 contacts
- Advanced security features
- Priority support access
- Custom activity tracking
- Advanced data retention
Pros & Cons
BigMarker
Pros
- No software downloads required for attendees
- Extensive customization options for branding
- Robust webinar automation and evergreen features
- Powerful marketing and CRM integrations
- High-quality video and audio stability
Cons
- Steep learning curve for advanced features
- Pricing is higher than basic competitors
- Mobile browser experience can be inconsistent
Ortto
Pros
- Powerful data integration from multiple sources
- Highly intuitive visual journey mapping interface
- Excellent real-time reporting and attribution tools
- Consolidates multiple marketing tools into one
Cons
- Higher starting price point than competitors
- Learning curve for complex data mapping
- SMS credits require additional separate spend