BigRadar Review: Reduce Customer Support Costs by 40% for Your Business

Converting visitors shouldn’t be so frustrating.

If you’re tired of juggling live chat, scattered emails, and clunky tools that make supporting your customers harder than it should be, you’re definitely not alone in searching for a fix.

Most platforms force you to constantly switch tabs and chase after leads—making follow-ups slip through the cracks every single day.

BigRadar approaches this differently, combining live chat, shared inbox, chatbots, and multichannel messaging (including WhatsApp and email) in a single, easy-to-use workspace so you can actually focus on your customer conversations.

In this detailed review, I’ll break down how you can finally manage every conversation in one place without overcomplicating your workflow.

You’ll see exactly what BigRadar offers, from its standout features and pricing to hands-on comparisons with alternatives—so you can make sense of the BigRadar review in the context of your business.

You’ll walk away with the insights and confidence to choose the features you need to boost your customer engagement.

Let’s dive into the analysis.

BigRadar Overview

BigRadar is all about simplifying how you convert website visitors into loyal customers. Based in Delhi, India, they’ve been helping businesses achieve this straightforward mission since their founding back in 2017.

They primarily target small to medium businesses and e-commerce stores. What I noticed is their focus on an affordable, all-in-one platform, which really stands out for teams that can’t justify the high cost or complexity of some larger alternatives.

One key update I’ll analyze through this BigRadar review is their integrated WhatsApp marketing. It is a very smart move that shows they understand where your customers are actually having conversations today.

Unlike competitors like Intercom that can feel bloated, BigRadar positions itself with a simple and unified on-screen experience. You get the distinct impression it was built by people who actually need to manage customer chats daily.

They work with many growing online stores and ambitious SaaS startups. These companies need a practical, no-fuss tool for both proactive lead generation and immediate, helpful customer support.

I found their strategic priority is clearly effective multichannel engagement. By bundling live chat, email, and WhatsApp into one shared inbox, they help your team meet customers on their preferred channels without operational chaos.

Now let’s dig into the core features.

BigRadar Features

Struggling to keep customer conversations organized?

BigRadar features offer an integrated suite for multichannel messaging that can help you engage customers and drive conversions. Here are the five main BigRadar features that simplify customer communication.

1. Live Chat and Customizable Messenger

Website visitors leaving without a word?

Missed opportunities from silent website visitors means you’re losing potential leads. This directly impacts your conversion rates and growth.

BigRadar’s live chat lets you engage visitors in real-time, offering instant support and answers. From my testing, the customizable messenger design blends seamlessly with your branding, creating a professional and inviting experience for your customers.

This means you can proactively assist visitors, turning casual browsers into qualified leads.

2. Chatbots and Automation

Overwhelmed by repetitive customer questions?

Answering the same questions repeatedly wastes valuable team time. This prevents your agents from focusing on complex issues and higher-value tasks.

BigRadar’s BigBot handles routine inquiries automatically and qualifies leads around the clock. What I found impressive is how rules-based automation keeps customers engaged even when your team is offline, ensuring no query goes unanswered.

The result is your team gets more time for critical tasks, while customers receive immediate responses, boosting satisfaction.

3. Shared Team Inbox

Customer conversations scattered everywhere?

Disjointed communication makes it hard to track customer history and context. This often leads to missed messages and frustrated customers.

The shared inbox centralizes all customer interactions, ensuring your entire team has full context. This feature improves team collaboration and consistency in responses, letting you see live customer profiles and interaction history in one place.

This means your team can manage customer queries efficiently, providing consistent and informed support.

4. Email Campaigns

Need to nurture leads beyond initial contact?

Generic, untargeted emails often fail to engage customers effectively. This results in low open rates and missed opportunities for retention and upsells.

BigRadar lets you send personalized, scheduled email campaigns tailored to customer behavior. You can automate campaigns to run based on specific actions or send manual emails to targeted segments for maximum impact, a feature I found very flexible.

This means you can effectively nurture leads, promote offers, and retain customers through timely, relevant communication.

5. WhatsApp Marketing & Lead Generation

Struggling to connect with customers on their preferred channels?

Not reaching customers where they spend their time limits engagement and lead acquisition. This can make your outreach efforts less effective.

BigRadar integrates seamlessly with WhatsApp, automating marketing and lead generation on this popular platform. What I love about this is getting free WhatsApp API approval and setup, making it easy to connect with your audience where they are.

This means you can broaden your reach and create a unified communication experience for your customers across multiple channels.

These BigRadar features work together to create a comprehensive customer engagement platform that streamlines communication and boosts conversions. Here’s to turning visitors into loyal customers.

BigRadar Pricing

Worried about overpaying for features you don’t need?

BigRadar pricing offers a clear tiered structure, including a free plan, making it easy to see what you get for your investment, which is a great starting point for any business.

Plan	Price & Features
Basic Plan (Free Forever)	Free • Live chat for 1 team member • Up to 500 contacts • Shared inbox & mobile apps • 90 days chat history
Starter Plan	₹1199 – ₹1499 Per Month + Taxes • Unlimited team members & contacts • 1000 free WhatsApp conversations • Chat automation & developer API • 180 days chat history
Essentials Plan	₹3500 Per Month + Taxes • Chatbots & WhatsApp API integration • Email campaigns & no-code builder • Customer success manager • No BigRadar branding
Custom Plan	Custom Pricing • Click to WhatsApp Ads Analytics • Increased rate limits • Web campaigns & email marketing • Integrations & chatbot builder
Enterprise Plan	Custom Pricing • Custom integrations & premium SLA • Unlimited contacts & no email limits • AI chatbots & 24/7 priority support • Dedicated customer success manager

1. Value Assessment

Great pricing value for SMBs.

From my cost analysis, BigRadar’s free tier offers a solid starting point for small teams to experience core features without commitment. The Starter and Essentials plans then provide substantial upgrades like WhatsApp API integration and chatbots at competitive pricing for growing businesses focused on engagement.

This means your budget gets a scalable solution, allowing you to upgrade features as your customer interaction needs evolve.

2. Trial/Demo Options

Flexible evaluation options available.

BigRadar offers a 14-day free trial for its paid plans, allowing you to test unlimited conversations without needing a credit card. What I found regarding pricing is how your data and configurations are saved for 14 days post-trial, giving you ample time to decide.

This helps you evaluate the platform’s suitability and ROI thoroughly before committing to a paid BigRadar pricing plan.

3. Plan Comparison

Choosing the right plan is key.

The Free Basic plan is excellent for testing, but most growing businesses will quickly benefit from the Starter or Essentials plans for advanced features. What stands out about their pricing is how custom plans cater to specific enterprise needs with tailored integrations and higher rate limits.

This tiered approach ensures you can match BigRadar pricing to your actual usage requirements, avoiding unnecessary expenditure on unused features.

My Take: BigRadar’s pricing strategy is highly accessible, offering a robust free tier and competitively priced paid plans that scale effectively for SMBs and e-commerce stores.

The overall BigRadar pricing reflects transparent, scalable value for customer engagement.

BigRadar Reviews

What do customers really think?

My analysis of BigRadar reviews focuses on real user experiences, offering balanced insights into what customers actually think about this software.

1. Overall User Satisfaction

Users seem generally satisfied.

From my review analysis, BigRadar maintains an overall rating of 3.9 out of 5 stars from its user base. What I found in user feedback is how most customers appreciate its intuitive design and the value it brings for customer engagement.

This indicates you’ll likely find it a reliable tool for core communication needs.

2. Common Praise Points

Users consistently love its simplicity.

Customers frequently praise BigRadar for its ease of use and straightforward setup, even for non-technical teams. Review-wise, the modern, personalized live chat interface stands out, making interactions feel human and avoiding “annoying behavior of the technology.”

This means your team can quickly integrate it and communicate more effectively.

3. Frequent Complaints

Some users mention feature limitations.

While generally positive, some BigRadar reviews point to potential complexity if you only need basic features. What stands out in feedback is how advanced features are locked behind paid plans, which can be restrictive for smaller budgets needing more functionality.

These are minor issues for most users, but worth noting for specific needs.

Overall, BigRadar reviews reflect genuine user satisfaction with minor feature-tier limitations.

Best BigRadar Alternatives

Too many options for customer engagement?

The best BigRadar alternatives include several strong options, each better suited for different business situations, budgets, and specific customer engagement priorities.

1. tawk.to

Need a robust live chat solution for free?

tawk.to excels when your primary need is a comprehensive, free live chat system and you have a very limited budget for customer support tools. What I found comparing options is that tawk.to offers extensive features at no cost, though its advanced email or WhatsApp marketing automations aren’t as integrated as BigRadar’s.

Choose tawk.to if you prioritize a free, full-featured live chat over advanced email or WhatsApp marketing.

2. Intercom

Seeking an all-encompassing, mature customer engagement platform?

Intercom makes more sense if you require a highly mature, feature-rich platform with extensive reporting and a larger ecosystem for a comprehensive customer experience. From my competitive analysis, Intercom provides a broader, more established CX suite, though its pricing can become significantly higher than BigRadar’s.

Consider this alternative when you have a larger budget and need enterprise-grade breadth for your customer engagement.

3. LiveChat

Is your main goal straightforward, reliable live chat support?

LiveChat is ideal if your business focuses primarily on providing immediate, effective real-time customer service through a dedicated live chat solution. Alternative-wise, LiveChat offers focused simplicity for core support, but it doesn’t offer the integrated email campaigns or WhatsApp marketing that BigRadar provides.

Choose LiveChat when a robust, no-frills live chat solution is your top priority over broader marketing integrations.

4. Freshdesk

Do you need a comprehensive help desk with live chat?

Freshdesk, specifically its Freshchat component, is a better alternative if your core requirement is an all-encompassing customer support platform, integrating traditional help desk channels with live chat. From my analysis, Freshdesk offers a unified multi-channel support hub, which goes beyond BigRadar’s engagement focus to include full-scale ticketing.

Choose Freshdesk if a complete help desk and multi-channel support system are more critical than BigRadar’s proactive lead engagement.

The best BigRadar alternatives depend on your business’s specific needs and budget priorities for customer engagement.

BigRadar Setup

Is BigRadar setup as easy as it seems?

BigRadar implementation generally offers a straightforward deployment process, making it accessible for businesses of various technical capabilities. This BigRadar review section will prepare you for a smooth setup.

1. Setup Complexity & Timeline

Ready for a quick start?

BigRadar implementation is designed for user-friendliness, with an intuitive onboarding process that allows for rapid integration. What I found about deployment is that most businesses can quickly set up core features like customer tracking and chatbots, often within days.

You’ll need to allocate time for understanding features and configuring them to your specific business rules.

2. Technical Requirements & Integration

How will BigRadar fit with your current tech?

As a cloud-based platform, BigRadar primarily requires web browser access, with mobile and desktop apps available for convenience. From my implementation analysis, integrations with Google Analytics and CRMs are straightforward, often needing simple API key configurations.

Plan for basic IT oversight to ensure smooth third-party tool connections and to understand the available developer APIs.

3. Training & Change Management

Will your team embrace the new tools?

BigRadar’s user-friendly interface and intuitive design mean the learning curve is generally low for most users. From my analysis, tutorials and support resources aid user adoption, minimizing the need for extensive formal training sessions.

You’ll want to highlight BigRadar’s benefits and provide internal champions to encourage staff to utilize its communication features effectively.

4. Support & Success Factors

What kind of support can you expect?

BigRadar offers tiered support, from a 48-hour SLA for Starter plans to 24/7 priority chat for Enterprise users. My implementation analysis shows that access to responsive support can accelerate initial setup and troubleshooting for complex configurations.

You’ll want to choose a plan that aligns with your team’s potential need for direct assistance during the BigRadar setup and beyond.

Overall, BigRadar setup is designed for ease and speed, offering a quick path to customer engagement for businesses of all sizes.

Bottom Line

Is BigRadar the right choice for your business?

This BigRadar review reveals a highly capable platform, particularly for SMBs and e-commerce stores seeking a unified solution for customer engagement and lead generation.

1. Who This Works Best For

Growing SMBs and e-commerce businesses.

BigRadar is perfect for small to medium-sized businesses and e-commerce stores aiming to centralize and enhance their customer communication across multiple channels. What I found about target users is that teams prioritizing personalized customer engagement and efficient lead qualification will find significant value here.

You’ll succeed if you’re a business looking for a scalable, all-in-one solution that grows with your evolving customer interaction needs.

2. Overall Strengths

Integrated multichannel communication stands out.

The software excels in offering a unified platform for live chat, email campaigns, and WhatsApp marketing, streamlining customer acquisition and support. From my comprehensive analysis, BigRadar’s intuitive interface reduces setup complexity while delivering powerful automation through its chatbots, improving lead qualification and engagement.

These strengths allow your business to deliver consistent, personalized experiences that drive conversions and customer loyalty across all touchpoints.

3. Key Limitations

Advanced features require a higher investment.

While BigRadar offers a free plan, many robust automation tools and premium support options are locked behind paid tiers, potentially limiting free users. Based on this review, businesses with very tight budgets or minimal feature needs might find the full suite overwhelming or too costly for their requirements.

I’d say these limitations are manageable for growing businesses, provided you are prepared to invest in a paid plan for advanced capabilities.

4. Final Recommendation

BigRadar comes with a strong recommendation.

You should choose this software if your business prioritizes a unified, affordable, and scalable solution for engaging customers across web, email, and WhatsApp. From my analysis, BigRadar works best for enhancing customer support and sales processes through integrated live chat and intelligent automation.

My confidence level is high for SMBs and e-commerce stores ready to embrace a multichannel communication strategy.

This BigRadar review highlights strong value for the right business profile, offering a versatile platform for improving customer engagement and support.