Boulevard vs SimplyBook.me Comparison: Reviews, Features, Pricing & Alternatives in 2026

Detailed side-by-side comparison to help you choose the right solution for your team

Updated Apr 2026 8 min read

Boulevard

0.0 (0 reviews)

Boulevard is a specialized client management and point-of-sale platform designed specifically for premium salons and spas to streamline complex scheduling, automated marketing, and secure payment processing.

Starting at $175/mo
Free Trial NO FREE TRIAL
VS

SimplyBook.me

0.0 (0 reviews)

SimplyBook.me is a versatile online appointment scheduling software providing service-based businesses with a professional booking website, automated notifications, and integrated payment processing to streamline client management and operations.

Starting at Free
Free Trial 14 days

Quick Comparison

Feature Boulevard SimplyBook.me
Website boulevard.io simplybook.me
Pricing Model Subscription Freemium
Starting Price $175/month Free
FREE Trial ✘ No free trial ✓ 14 days free trial
Free Plan ✘ No free plan ✓ Has free plan
Product Demo ✓ Request demo here ✓ Request demo here
Deployment saas mobile desktop cloud mobile
Integrations Shopify QuickBooks Mailchimp Instagram Facebook Reserve with Google WordPress Facebook Instagram Google Business Profile Stripe PayPal Google Calendar Outlook Zoom Microsoft Teams
Target Users small-business mid-market enterprise solopreneur small-business mid-market
Target Industries healthcare beauty wellness healthcare education beauty
Customer Count 0 0
Founded Year 2016 2008
Headquarters Los Angeles, USA Limassol, Cyprus

Overview

B

Boulevard

Boulevard is a comprehensive management platform built to handle the high-volume needs of luxury salons and spas. You can move beyond basic booking tools with a system that synchronizes your front desk, service providers, and back-office operations in real-time. It helps you eliminate scheduling conflicts and reduce no-shows through automated reminders and integrated credit card requirements for every appointment.

You can manage your entire business from a single dashboard, from tracking professional-grade inventory to processing complex commissions for your staff. The platform focuses on the client experience, offering a sleek booking interface that matches your brand's aesthetic. Whether you run a single boutique location or a multi-city franchise, you can use these tools to increase your average ticket value and build long-term client loyalty.

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SimplyBook.me

SimplyBook.me provides you with a complete booking solution designed specifically for service-based businesses. You can create a professional, custom-branded booking website where clients can view your availability and schedule appointments 24/7. It eliminates the back-and-forth of manual scheduling by syncing with your personal calendars and sending automated reminders via email or SMS to reduce no-shows.

You can manage everything from simple one-on-one consultations to complex class schedules and memberships. The platform also handles your financial transactions by allowing you to accept deposits or full payments online through various processors. Whether you are a solo practitioner or manage a large team across multiple locations, you can scale the system with custom features like coupons, gift cards, and intake forms.

Overview

B

Boulevard Features

  • Precision Scheduling Optimize your calendar with an intelligent booking engine that accounts for processing times and specific equipment availability.
  • Integrated Payments Process transactions quickly with hardware designed for high-end environments and store cards on file for easy checkout.
  • Automated Marketing Send personalized email and text campaigns to re-engage lost clients and fill gaps in your service providers' schedules.
  • Professional Reporting Access deep insights into your revenue, staff performance, and inventory levels with customizable data visualizations and exports.
  • Client Profiles Keep detailed notes on formulas, preferences, and purchase history to provide a personalized experience every time they visit.
  • Staff Management Calculate complex commissions automatically and allow your team to manage their own schedules through a dedicated mobile app.
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SimplyBook.me Features

  • Custom Booking Website. Create a professional standalone booking page or embed a widget directly into your existing website for seamless scheduling.
  • Automated Notifications. Reduce costly no-shows by sending automated appointment confirmations and reminders to your clients via SMS and email.
  • Online Payments. Secure your revenue by accepting deposits or full upfront payments through integrated processors like PayPal, Stripe, and Square.
  • Client App. Offer your customers a dedicated mobile app so they can book, cancel, and manage their appointments directly from their phones.
  • Intake Forms. Collect important client information or medical history during the booking process so you are fully prepared for every session.
  • Membership Management. Sell recurring memberships and packages to your loyal clients to ensure steady cash flow and repeat business.
  • Marketing Tools. Boost your sales by creating custom coupons, gift cards, and 'book soon' reminders to keep your calendar full.
  • Admin App. Manage your entire business on the go with a dedicated admin app that lets you view and edit schedules.

Pricing Comparison

B

Boulevard Pricing

Essentials
$175
  • Online appointment booking
  • Point of Sale (POS) system
  • Basic reporting and analytics
  • Automated email reminders
  • Client profiles and history
  • Standard credit card processing
S

SimplyBook.me Pricing

Free
$0
  • 50 bookings per month
  • 1 custom feature
  • 5 providers
  • Booking website
  • Booking widget
  • Directory listing

Pros & Cons

M

Boulevard

Pros

  • Modern and sleek user interface
  • Significantly reduces no-shows with deposits
  • Excellent customer support responsiveness
  • Highly intuitive for new staff members
  • Reliable and fast payment processing

Cons

  • Higher price point than basic competitors
  • Limited customization for automated emails
  • Steep learning curve for complex reporting
A

SimplyBook.me

Pros

  • Extremely flexible system with modular custom features
  • Professional looking booking pages that build trust
  • Excellent customer support via live chat
  • Affordable entry-level pricing for small businesses
  • Robust mobile apps for both admins and clients

Cons

  • Setup interface can feel overwhelming initially
  • Custom feature limits on lower tiers are restrictive
  • SMS credits require an additional purchase
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