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Brand24 Reviews, Pricing, Features & Alternatives in 2026

Brand24 is a social listening platform that provides real-time access to mentions of your brand across social media, news, blogs, videos, forums, podcasts, and review sites.

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Product Overview & Demo

What is Brand24?

Brand24 gives you instant access to what people are saying about your business across the entire web. Instead of manually searching for feedback, you receive real-time alerts whenever your brand, competitors, or specific keywords are mentioned on social platforms, news sites, blogs, and forums. This allows you to respond to customer queries immediately and manage your online reputation before issues escalate.

You can track your brand's reach and sentiment through automated reports and a visual dashboard that highlights trends. The platform helps you identify industry influencers and monitor competitor activity to stay ahead in your market. Whether you are a small business owner or part of a large marketing agency, you can use these insights to measure the impact of your PR campaigns and improve customer satisfaction.

Screenshots & Interface

Dashboard View

Main dashboard with project overview

Kanban Board

Kanban-style task management

Timeline View

Gantt chart timeline view

Automations

Workflow automation builder

Key Features

Stop missing important conversations about your business. Brand24 tracks millions of sources in real-time so you can engage with your audience and protect your reputation. Here are the core capabilities you can use to grow your brand:

Mentions Feed

Discover what people are saying about your brand in real-time across social media, blogs, and news sites.

Sentiment Analysis

Automatically categorize mentions as positive, negative, or neutral to understand how people feel about your brand.

Instant Alerts

Receive mobile or email notifications the moment a critical mention appears so you can react immediately.

Influencer Score

Identify the most influential voices in your industry to prioritize your outreach and partnership efforts.

Data Exporting

Generate automated PDF reports and Excel sheets to share key performance metrics with your team or clients.

Comparison Tab

Compare your brand's performance against competitors to see who has a higher share of voice.

Integrations

Slack
Microsoft Teams
Zapier
Canva
Google Data Studio

Pricing Plans

Brand24 offers a 14-day free trial so you can explore all features without a credit card. Paid plans start at $79 per month for individuals and small brands, scaling up as you need more keywords and higher mention limits. You can save up to 20% by choosing an annual subscription.

Individual

$79
  • Track up to 3 keywords
  • 2,000 mentions per month
  • Daily/Weekly reports
  • Sentiment analysis
  • Mobile app access
  • Newsletter tracking
Get Started Today

Pros & Cons

Based on user feedback from platforms like G2 and Capterra, here is what you can expect when using Brand24 for your monitoring needs:

Pros

  • Setup is incredibly fast and requires no technical skills
  • Real-time alerts help you catch negative comments instantly
  • Sentiment analysis accurately identifies customer moods
  • Influencer tracking simplifies your marketing outreach
  • Clean dashboard makes data easy to visualize

Cons

  • Historical data is limited on lower-priced tiers
  • Pricing can be high for very small businesses
  • Occasional spam mentions require manual filtering

Who Should Use Brand24?

Perfect for marketing managers and PR agencies who need to track brand reputation and competitor mentions across multiple digital channels.

Best for Company Sizes

  • small-business
  • mid-market
  • enterprise

Popular Industries

Our Verdict

Brand24 is a top-tier choice if you need a reliable way to monitor your online presence without the complexity of enterprise-only tools. The 14-day free trial gives you plenty of time to see the value of real-time alerts and sentiment analysis before you spend a cent.

While the starting price is higher than some basic social tools, the depth of data from podcasts, forums, and news sites justifies the investment. Highly recommended for brands that prioritize customer service and proactive reputation management.

Ready to Try Brand24?

Start your 14-day free trial today—no credit card required. See why over 0 teams trust Brand24

User Reviews

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