CDK Global
CDK Global provides integrated technology solutions and data insights to help automotive retailers manage every aspect of their dealership operations from sales and service to inventory and finance.
Fishbowl
Fishbowl provides automated inventory management and manufacturing solutions that integrate with QuickBooks to help you track stock, manage production, and streamline your entire warehouse operation.
Quick Comparison
| Feature | CDK Global | Fishbowl |
|---|---|---|
| Website | cdkglobal.com | fishbowlinventory.com |
| Pricing Model | Custom | Subscription |
| Starting Price | Custom Pricing | $329/month |
| FREE Trial | ✘ No free trial | ✓ 14 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 1972 | 2001 |
| Headquarters | Hoffman Estates, USA | Orem, USA |
Overview
CDK Global
CDK Global offers a comprehensive dealership management system (DMS) designed to run your entire automotive business on a single, integrated platform. You can manage the complete customer lifecycle, from the initial digital marketing touchpoint and vehicle sale to long-term service retention and financial reporting. The software connects your front-office sales activities with back-office accounting to ensure your data remains consistent and your workflows stay efficient.
By using this platform, you can modernize your showroom experience with digital contracting and provide your service department with mobile tools for faster check-ins. It scales to support everything from single-location family dealerships to massive, multi-brand enterprise groups. You gain access to real-time data insights that help you identify profit leaks and optimize your inventory mix based on local market demand.
Fishbowl
Fishbowl is a comprehensive inventory management platform designed to bridge the gap between your warehouse operations and your accounting software. You can track parts and finished goods across multiple locations, manage work orders for manufacturing, and handle complex shipping requirements without leaving a single interface. It specifically solves the problem of manual data entry by syncing your inventory levels directly with QuickBooks or Xero in real-time.
You can use the platform to generate barcodes, manage pick-pack-ship workflows, and oversee bill of materials for assembly processes. Whether you are a small manufacturer or a growing wholesale distributor, it provides the tools to prevent stockouts and overstocking. The software scales with your business by offering both cloud-based and on-premise deployment options to fit your specific IT infrastructure and security needs.
Overview
CDK Global Features
- Foundational DMS Run your entire dealership on a centralized system that connects sales, service, parts, and accounting data in real-time.
- Digital Contracting Speed up your F&I process by generating and signing deal documents electronically for a faster, paperless closing experience.
- Service View Equip your technicians with mobile tablets to perform walk-around inspections and send instant repair estimates to customers.
- Modern Retail CRM Track every lead and automate your follow-ups to ensure no potential buyer falls through the cracks during their journey.
- Inventory Insights Analyze local market trends to stock the right vehicles at the right price and maximize your turn rate.
- Fortellis Marketplace Connect your DMS to hundreds of third-party applications through an open API platform to customize your tech stack.
Fishbowl Features
- QuickBooks Integration. Sync your inventory data automatically with QuickBooks to eliminate double data entry and keep your financial records accurate.
- Manufacturing Management. Create complex work orders and manage multi-level bills of materials to streamline your production and assembly lines.
- Barcode Scanning. Use mobile devices to scan items during receiving and picking to reduce human error and speed up warehouse tasks.
- Multi-Location Tracking. Monitor stock levels across several warehouses or retail storefronts from one dashboard to ensure you always have inventory where it is needed.
- Automated Reordering. Set custom reorder points for every item so you get notified the moment stock runs low, preventing costly stockouts.
- Shipping Integration. Connect directly with major carriers like UPS and FedEx to generate labels and track shipments without switching applications.
Pricing Comparison
CDK Global Pricing
Fishbowl Pricing
- Cloud-based inventory tracking
- QuickBooks Online integration
- Sales and purchase orders
- Basic reporting tools
- Mobile app access
- Everything in Drive, plus:
- On-premise or hosted deployment
- Advanced manufacturing work orders
- QuickBooks Desktop integration
- Customizable reporting
- Multi-level Bill of Materials
Pros & Cons
CDK Global
Pros
- Deeply integrated modules reduce the need for manual data reconciliation
- Robust reporting capabilities provide granular visibility into dealership profitability
- Open API platform allows for extensive third-party software integrations
- Comprehensive feature set covers every department from parts to payroll
Cons
- Significant learning curve due to the complexity of the system
- Implementation and training process can be lengthy for new users
- Customer support response times can vary during peak periods
Fishbowl
Pros
- Deepest QuickBooks integration available on the market
- Comprehensive manufacturing features for complex assemblies
- Mobile scanning significantly improves picking accuracy
- Excellent tracking for serialized and lot-controlled items
Cons
- Initial setup and implementation requires significant time
- Customer support response times can be inconsistent
- Learning curve is steep for non-technical users