Baton vs Ceres

<p>Baton is a digital platform designed to revolutionize freight and supply chain operations. It focuses on optimizing trucking capacity usage by addressing challenges like underutilized trucks and high transportation emissions. With Baton, you gain tools to streamline freight networks, improving efficiency and environmental impact.</p> <p>The platform targets logistics professionals and companies aiming to reduce waste in trucking operations. By leveraging Baton’s technology, you can lower empty miles and cut carbon emissions, contributing to a more sustainable supply chain. Baton’s acquisition by Ryder highlights its impact in disrupting traditional freight management.</p>

<p>Ceres empowers your business teams by turning complex global data into clear intelligence without the need for IT intervention. It crunches over 10 billion global signals—ranging from satellite imaging to financial and market indicators—so you can catch risks and opportunities faster. The platform enables you to cut demand forecast errors by over 50%, speed up marketing insights by 97%, and improve supply chain resilience with extended planning horizons and real-time anomaly detection.</p> <p>With Ceres, you gain actionable what-if scenario modeling to test demand, supply, and market shifts, making it easier for you to adapt to changing conditions swiftly. Its integration capabilities let you combine internal data seamlessly, creating a powerful decision-making engine tailored for enterprises in automotive, healthcare, marketing, finance, and more. Whether you want to reduce forecast errors, accelerate marketing decisions, or strengthen supply chain strategies, Ceres provides a robust, no-code solution to amplify your operational intelligence.</p>