Classy
Classy is a comprehensive fundraising platform designed to help nonprofit organizations manage online giving, create branded crowdfunding campaigns, and build lasting relationships with donors through modern, mobile-optimized donation experiences.
DonorSearch
DonorSearch is a comprehensive prospect research and wealth screening platform that uses high-quality data and machine learning to help your nonprofit identify, vet, and prioritize top potential donors.
Quick Comparison
| Feature | Classy | DonorSearch |
|---|---|---|
| Website | classy.org | donorsearch.net |
| Pricing Model | Custom | Custom |
| Starting Price | Custom Pricing | Custom Pricing |
| FREE Trial | ✘ No free trial | ✓ 0 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2006 | 2007 |
| Headquarters | San Diego, USA | Marriottsville, USA |
Overview
Classy
Classy provides you with a flexible suite of tools to power your nonprofit's digital fundraising. You can create high-converting donation pages, launch peer-to-peer campaigns, and manage complex ticketed events all from a single dashboard. The platform focuses on the donor experience, ensuring your supporters can give quickly and securely from any device using modern payment methods like digital wallets.
You can also build recurring giving programs that provide your organization with predictable revenue throughout the year. By using the built-in reporting tools, you can track campaign performance in real-time and identify your most engaged supporters. Whether you are running a small local drive or a national multi-channel campaign, the software scales to meet your specific fundraising goals and technical requirements.
DonorSearch
DonorSearch helps you take the guesswork out of fundraising by providing deep insights into your donors' wealth and philanthropic history. You can screen your entire database to identify individuals with the greatest capacity and inclination to give, allowing your team to focus their energy on the most promising major gift prospects. The platform aggregates data from dozens of public and proprietary sources to give you a clear picture of a donor's previous giving to other organizations.
You can also use the platform to find new prospects through its vast database of philanthropic gifts and real estate records. By integrating these insights directly into your existing CRM, you keep your workflows centralized and your data actionable. Whether you are running a capital campaign or looking to grow your annual fund, these tools help you build more meaningful relationships with the right supporters.
Overview
Classy Features
- Branded Donation Pages Create beautiful, mobile-optimized donation forms that match your nonprofit's branding to build trust and increase conversion rates.
- Peer-to-Peer Fundraising Empower your supporters to fundraise on your behalf by creating their own personal campaign pages for birthdays or athletic events.
- Event Management Manage ticket sales, registrations, and check-ins for your galas, walks, or virtual events with integrated ticketing tools.
- Recurring Giving Build a sustainable revenue stream by allowing donors to easily set up monthly, quarterly, or annual automated contributions.
- Classy Live Engage your audience during live events with mobile bidding, virtual auctions, and real-time activity feeds to boost excitement.
- Comprehensive Reporting Access deep insights into donor behavior and campaign performance with customizable dashboards and automated data exports.
DonorSearch Features
- Wealth Screening. Screen your entire database to identify high-net-worth individuals and prioritize your outreach based on verified assets and gift history.
- Philanthropic Records. Access a massive database of charitable giving to see which other causes your donors support and how much they typically give.
- Predictive Modeling. Use machine learning to predict which donors are most likely to make a major gift or join a planned giving program.
- Prospect Generator. Find new potential donors outside your current database by searching for individuals who give to similar organizations in your region.
- Executive Analysis. Get a high-level view of your donor pool's total giving potential to help your leadership set realistic and ambitious fundraising goals.
- CRM Integration. Sync your research data directly with your existing donor management system to keep all your prospect notes in one central location.
Pricing Comparison
Classy Pricing
DonorSearch Pricing
Pros & Cons
Classy
Pros
- Modern and intuitive interface for both staff and donors
- Highly customizable campaign pages that look professional
- Excellent customer support and dedicated success managers
- Seamless integration with major CRM platforms like Salesforce
Cons
- Higher price point compared to entry-level fundraising tools
- Transaction fees can add up for high-volume organizations
- Limited customization options for certain automated email templates
DonorSearch
Pros
- Extensive database of philanthropic giving history
- Accurate wealth markers including real estate data
- Seamless integration with major nonprofit CRMs
- Helpful customer support and training resources
Cons
- Interface can feel dated and complex
- Manual verification of data is sometimes required
- Pricing can be high for very small nonprofits