Floify
Floify is a mortgage point-of-sale software that streamlines the loan origination process by providing a secure portal for document management, automated communication, and real-time status tracking.
LendingWise
LendingWise is a cloud-based loan management platform that provides private lenders and brokers with integrated tools for CRM, point-of-sale applications, automated underwriting, and full loan servicing capabilities.
Quick Comparison
| Feature | Floify | LendingWise |
|---|---|---|
| Website | floify.com | lendingwise.com |
| Pricing Model | Subscription | Custom |
| Starting Price | $70/month | Custom Pricing |
| FREE Trial | ✓ 0 days free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2012 | 2016 |
| Headquarters | Boulder, USA | Boca Raton, USA |
Overview
Floify
Floify provides you with a centralized mortgage point-of-sale platform designed to simplify the loan application and document collection process. You can replace manual email chains with a secure, branded portal where borrowers upload sensitive financial documents directly. The system automatically sends reminders to your clients, ensuring you receive necessary paperwork on time without constant manual follow-ups.
You can manage your entire pipeline from a single dashboard, giving you instant visibility into which loans are moving and which need attention. By integrating with your existing Loan Origination System (LOS), the platform eliminates double data entry and reduces the time it takes to get a file to underwriting. It is built specifically for loan officers, mortgage brokers, and enterprise lenders who want to provide a modern, digital experience to their borrowers.
LendingWise
LendingWise is a comprehensive loan management platform designed to streamline the entire lending lifecycle for private lenders, brokers, and debt funds. You can manage everything from the initial lead capture and point-of-sale application to underwriting, closing, and long-term loan servicing within a single integrated environment. The software eliminates the need for disconnected spreadsheets and fragmented tools by providing a centralized hub for your data and documents.
You can customize your workflows to match specific loan products like fix-and-flip, commercial real estate, or small business loans. The platform helps you automate repetitive tasks such as document collection and third-party integrations for credit reports and background checks. Whether you are a solo broker or a large institutional lender, you can scale your operations while maintaining a professional borrower experience through branded portals.
Overview
Floify Features
- Secure Borrower Portal Provide your clients with a branded, mobile-responsive space to upload documents and track their loan progress securely.
- Automated Notifications Set up automatic email and SMS reminders for your borrowers so they never miss a document deadline.
- 1003 Loan Application Deploy a mobile-friendly digital loan application that syncs directly with your LOS to save hours of data entry.
- Document E-Signatures Send disclosure packages and other vital documents for electronic signature directly through the platform to speed up approvals.
- Disclosure Desk Manage and track the delivery of initial disclosures to ensure your team stays compliant with industry regulations.
- Real-Time Milestone Tracking Update your borrowers and real estate partners automatically as the loan moves through different stages of the pipeline.
LendingWise Features
- Branded Borrower Portals. Provide your clients with a professional, white-labeled portal where they can complete applications and upload documents securely.
- Automated Underwriting. Set your own custom rules and logic to instantly evaluate loan files and generate conditional approval letters.
- Smart Document Management. Track required documents with automated checklists and allow borrowers to drag-and-drop files directly into the system.
- Integrated Loan Servicing. Manage your active portfolio by tracking payments, calculating interest, and generating monthly statements for your borrowers.
- Third-Party Integrations. Pull credit reports, background checks, and property valuations directly into your loan files with one-click integrations.
- Customizable Web Forms. Create custom lead capture forms for your website that automatically sync new prospects into your CRM.
- Marketplace Access. Connect with a network of secondary market investors to sell or participate out your loans more efficiently.
- Reporting and Analytics. Monitor your pipeline health and team performance with real-time dashboards and custom exportable reports.
Pricing Comparison
Floify Pricing
- Single user account
- Unlimited active loan flows
- Secure document uploads
- Automated borrower reminders
- E-signature integrations
- Standard 1003 application
- Everything in Business, plus:
- Multi-user collaboration
- Team-level reporting
- Shared document templates
- Advanced LOS integrations
- Custom branding options
LendingWise Pricing
Pros & Cons
Floify
Pros
- Significantly reduces time spent on manual document collection
- Professional branded portal builds trust with borrowers
- Automated reminders keep loan files moving without effort
- Mobile-friendly interface allows borrowers to upload from phones
- Integrates smoothly with major loan origination systems
Cons
- Initial setup of custom templates takes time
- Learning curve for borrowers who aren't tech-savvy
- Advanced features require higher-priced enterprise plans
LendingWise
Pros
- Highly customizable workflows for diverse loan products
- Centralizes all borrower communication and documents
- Excellent customer support during the onboarding process
- Eliminates the need for multiple software subscriptions
- Professional borrower portal improves company image
Cons
- Initial setup requires significant time and effort
- Learning curve for users new to complex CRMs
- Interface can feel cluttered due to many features