Fraud Blocker
Fraud Blocker is a specialized ad fraud prevention software that automatically identifies and blocks invalid traffic to protect your Google Ads budget and improve your overall lead quality.
Netscout Arbor
Netscout Arbor provides advanced DDoS protection and network visibility solutions to safeguard your digital infrastructure from complex cyber threats and ensure continuous service availability for your enterprise.
Quick Comparison
| Feature | Fraud Blocker | Netscout Arbor |
|---|---|---|
| Website | fraudblocker.com | netscout.com |
| Pricing Model | Subscription | Custom |
| Starting Price | $49/month | Custom Pricing |
| FREE Trial | ✓ 7 days free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2019 | 2000 |
| Headquarters | Los Angeles, USA | Westford, USA |
Overview
Fraud Blocker
Fraud Blocker helps you stop wasting money on fake clicks and malicious bots within your Google Ads campaigns. By analyzing your traffic in real-time, the platform assigns a fraud score to every visitor and automatically syncs with your Google Ads account to block suspicious IP addresses. This ensures your budget is spent on real humans who are actually interested in your business, rather than automated scripts or competitors clicking your ads.
You can easily monitor your traffic quality through a centralized dashboard that highlights exactly how much money you have saved from fraudulent activity. The setup process is straightforward, requiring only a simple script installation on your website. Whether you are a solo marketer or managing a large agency, the tool provides the transparency you need to optimize your ad spend and increase your return on investment.
Netscout Arbor
Netscout Arbor gives you the tools to defend your network against increasingly sophisticated DDoS attacks. By combining deep packet inspection with global threat intelligence, you can identify and mitigate volumetric, TCP state-exhaustion, and application-layer attacks before they impact your services. You get a unified view of your entire network traffic, allowing you to spot anomalies and malicious patterns in real-time across hybrid-cloud environments.
The platform is designed for service providers and large enterprises that cannot afford downtime. You can deploy these solutions as on-premise appliances, virtual instances, or managed cloud services depending on your specific infrastructure needs. It helps you maintain operational continuity by automatically diverting malicious traffic while ensuring your legitimate users experience no disruption in service quality.
Overview
Fraud Blocker Features
- Automated IP Blocking Automatically sync suspicious IP addresses to your Google Ads exclusion list to prevent fraudulent users from seeing your ads again.
- Real-time Fraud Scoring Assign a unique score to every visitor based on their behavior and device fingerprint to identify high-risk traffic instantly.
- Device Fingerprinting Track unique device identifiers to catch sophisticated fraudsters who attempt to hide their identity by changing their IP addresses.
- Custom Detection Rules Define your own blocking criteria to target specific types of invalid traffic that are unique to your industry or campaign.
- Conversion Tracking Connect your conversion data to see exactly which sources are driving real customers versus those generating fake leads.
- Agency Multi-Account Support Manage multiple client accounts from a single dashboard with consolidated reporting and easy switching between different ad profiles.
Netscout Arbor Features
- DDoS Mitigation. Stop complex DDoS attacks automatically before they reach your critical infrastructure and cause costly service outages.
- Network Visibility. Monitor your entire network traffic in real-time to identify performance bottlenecks and potential security risks immediately.
- Threat Intelligence. Leverage global data from the ATLAS network to stay protected against the latest malware and botnet behaviors.
- Hybrid Cloud Protection. Secure your workloads across physical data centers and public cloud environments with a consistent security posture.
- Automated Response. Configure automated mitigation policies that trigger the moment an attack is detected to minimize manual intervention.
- Traffic Analysis. Analyze granular flow data to understand how your bandwidth is used and optimize your network performance.
Pricing Comparison
Fraud Blocker Pricing
- Up to $5,000 monthly ad spend
- Real-time IP blocking
- Fraud scoring
- Device fingerprinting
- Email support
- 1 domain included
- Up to $50,000 monthly ad spend
- Everything in Pro, plus:
- Multiple domains
- Client reporting
- Priority support
- Dedicated account manager
Netscout Arbor Pricing
Pros & Cons
Fraud Blocker
Pros
- Setup is incredibly fast and requires minimal technical knowledge
- Automatic Google Ads integration saves hours of manual blocking
- Dashboard clearly visualizes your cost savings and ROI
- Customer support is responsive and helpful during initial setup
Cons
- Currently limited primarily to Google Ads protection
- Pricing can scale quickly for high-spend accounts
- Requires script installation which may affect site speed slightly
Netscout Arbor
Pros
- Exceptional accuracy in detecting complex application-layer attacks
- Deep visibility into global threat landscapes via ATLAS
- Scalable architecture handles massive volumetric attack traffic
- Highly granular reporting for post-incident forensic analysis
Cons
- Significant initial investment required for hardware appliances
- Steep learning curve for configuring advanced mitigation rules
- Requires dedicated staff to manage complex enterprise deployments