EZPOG
EZPOG is a cloud-based planogram software that helps you create, manage, and share professional shelf space designs to optimize retail execution and improve category management performance.
Geoblink
Geoblink is a location intelligence platform that helps you analyze spatial data to optimize retail networks, evaluate expansion opportunities, and understand consumer behavior through advanced map-based analytics.
Quick Comparison
| Feature | EZPOG | Geoblink |
|---|---|---|
| Website | ezpog.com | geoblink.com |
| Pricing Model | Subscription | Custom |
| Starting Price | $149/month | Custom Pricing |
| FREE Trial | ✓ 7 days free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2008 | 2015 |
| Headquarters | Scottsdale, USA | Madrid, Spain |
Overview
EZPOG
EZPOG is a specialized retail design tool that helps you build professional planograms without the complexity of traditional CAD software. You can quickly drag and drop products onto virtual shelves to visualize exactly how your merchandise will look in-store. This allows you to test different layouts, optimize shelf space, and ensure your high-margin items get the visibility they deserve.
The platform is designed for manufacturers, distributors, and retailers who need to communicate visual merchandising standards across multiple locations. You can generate detailed reports, share live links with field teams, and export high-resolution images for presentations. By moving your shelf planning to the cloud, you eliminate version control issues and ensure everyone is working from the most up-to-date store layouts.
Geoblink
Geoblink is a location intelligence platform designed to help you make smarter decisions about physical locations. By combining your internal data with external insights like demographics, footfall traffic, and competitor proximity, you can visualize exactly how a specific area performs. This allows you to identify high-potential sites for expansion or optimize your existing store network to maximize profitability.
You can use the platform to create detailed catchment area profiles and analyze consumer spending patterns in real-time. It simplifies complex spatial data into actionable maps and reports, making it easier for your expansion, marketing, and real estate teams to collaborate. Whether you are a retailer, FMCG brand, or real estate professional, you can reduce the risk of site selection and tailor your local marketing strategies to the right audience.
Overview
EZPOG Features
- Drag-and-Drop Builder Create professional planograms quickly by dragging products directly onto virtual shelves with precise placement controls.
- Cloud-Based Sharing Share your designs instantly with colleagues or clients via secure web links—no software installation required for viewers.
- Image Library Management Upload and organize your own product images to create realistic 2D and 3D representations of your retail sets.
- Automated Reporting Generate space analysis and financial reports automatically to understand the impact of your shelf placement decisions.
- Template Library Start your projects faster by using pre-built industry templates for various fixture types and retail environments.
- High-Resolution Exports Export your finished planograms as high-quality PDF or image files for professional presentations and store execution guides.
Geoblink Features
- Catchment Area Analysis. Define custom trade areas based on drive time or walking distance to see exactly who lives and works nearby.
- Footfall Analytics. Track pedestrian traffic patterns around any location to understand peak hours and consumer flow before you sign a lease.
- Competitor Mapping. Visualize the competitive landscape by mapping out rival locations and identifying gaps in the market you can exploit.
- Demographic Profiling. Access detailed data on age, income levels, and socioeconomic status to ensure your products match the local population.
- Sales Forecasting. Predict the potential revenue of a new site by using machine learning models that analyze similar existing locations.
- Cannibalization Tracking. Analyze how opening a new store might impact your existing locations to ensure you are growing, not just shifting sales.
Pricing Comparison
EZPOG Pricing
- Full planogram creation
- Access to image library
- Standard reporting tools
- Cloud storage for projects
- Email support access
- Everything in Monthly, plus:
- Discounted annual rate
- Priority customer support
- Advanced sharing capabilities
- Unlimited project exports
Geoblink Pricing
Pros & Cons
EZPOG
Pros
- Much easier to learn than enterprise-level planogramming software
- Cloud-based access allows you to work from any location
- Affordable entry point for small manufacturers and consultants
- Fast rendering of 2D and 3D shelf views
Cons
- May lack advanced automation found in high-end enterprise suites
- Requires a stable internet connection for cloud saving
- Interface feels slightly dated compared to modern design apps
Geoblink
Pros
- Highly intuitive map interface requires very little technical training
- Excellent data visualization makes complex spatial trends easy to understand
- Accurate footfall data helps validate expensive real estate decisions
- Responsive customer success team assists with complex data modeling
Cons
- Data coverage can vary significantly between different countries
- Custom pricing can be high for very small businesses
- Initial data integration may require some manual cleanup