GoReminders helps you reduce no-shows with smart appointment reminders.
It started back in 2011 and is based in New York. Jonathan Zacks, the founder, still runs the company with a small but focused team.
You get automated reminders and easy scheduling tools that make booking smoother and improve how you communicate with clients.
Over the past decade, thousands of businesses like salons, healthcare providers, auto services, pet care, and home repair shops have started using it. The platform manages tens of thousands of appointments every month.
GoReminders remains privately owned and hasn’t taken major funding or been acquired.
They recently improved multi-location support and expanded integrations, including Zapier and Google Calendar. Plus, their mobile app got better to help you stay connected while on the move.
If you want a simple way to handle bookings without the back-and-forth, GoReminders might just fit the bill. You get automated reminders and easy scheduling tools that make booking smoother and improve how you support and communicate with clients.
| GoReminders – Quick Overview | |
|---|---|
| What It Does | Helps you reduce no-shows, streamline bookings, and improve client communication with automated appointment reminders and easy scheduling tools. |
| Best For | • Small to medium-sized businesses • Service industries like salons, medical offices, auto shops, pet care • Teams needing multi-location and multi-staff support • Business owners wanting to automate reminders and save time |
| Key Products | Automated Appointment Reminders • Online Booking/Scheduling • Calendar Management • Client Database • Mobile Apps • API & Zapier Integrations |
| Pricing | Plans from $9-$49/month with unlimited users • 14-day free trial • Custom enterprise plans available |
| Standout Features | • Automated SMS & Email reminders • Online booking portal for clients • Calendar sync with Google, Outlook, iCal • Multi-location & multi-staff management • Mobile apps for iOS & Android • API & Zapier integration |
| Integrations | Google Calendar, Outlook, Zapier (connects with 3,000+ business tools) |
| Get Started | Start Free Trial → |
GoReminders Solutions
1. Appointment Reminders
This feature sends automated text and email reminders to your clients before their appointments. You can customize both the timing and the messages to fit your needs.
It really helps reduce no-shows and late arrivals, which can be a huge headache for any service business.
2. Online Booking/Scheduling
This one lets your clients book their own appointments right through your website or a custom booking link.
It cuts down on your administrative work, so you spend less time on the phone and more time focusing on your business.
3. Calendar Management
GoReminders syncs your appointments across all your devices. It also works with external calendars like Google Calendar, Outlook, and iCal.
That way, you can keep everything organized in one place without switching back and forth between different apps or platforms.
4. Client Database
You get a handy client database that stores contact info appointment history, notes, and preferences.
It makes it easier to keep track of your clients and tailor your marketing efforts based on their past visits.
5. Multi-Location/Staff Support
If you run multiple locations or have several staff members, this feature lets you manage all calendars from a single dashboard.
Having everything centralized helps you stay on top of your scheduling no matter how many moving parts you have.
6. Mobile Apps
GoReminders offers native apps for both iOS and Android devices.
This means you can manage bookings anywhere, whether you’re at the office, on-site, or on the go.
7. API & Integrations
You get access to GoReminders’ API plus a Zapier integration.
This lets you connect the platform with over 3,000 other business tools, like CRMs, email marketing systems, and payment processors.
The flagship solution is their Automated Appointment Reminders.
I find it’s the most popular product because it directly addresses the major pain point of missed appointments across industries like salons, spas, medical and dental practices, auto shops, and pet services.
GoReminders focuses mainly on small and midsize businesses that rely heavily on appointments.
Integrations really stand out here.
The platform connects with Google Calendar and Outlook for appointment syncing, and Zapier helps you link with a ton of other apps to streamline your workflow.
Everything operates entirely in the cloud.
This means you and your team can access and manage schedules from any device with an internet browser or through the mobile app.
GoReminders Features
1. Automated SMS & Email Reminders
GoReminders automatically sends text or email notifications to your clients before their appointments. You can customize message content, language, and even schedule multiple reminders, like 24 hours and 1 hour ahead.
This feature can seriously cut down on no-shows and keeps your calendar running smoothly.
2. Online Booking Portal
Your clients can book appointments themselves through a branded online portal. This saves you a lot of administrative time.
You control availability, set buffer times, and require confirmations. This helps prevent double bookings.
3. Calendar Sync & Multi-Calendar Support
You can sync GoReminders with Google, Outlook, and iCal so all your events appear in one place.
If you’re managing multiple staff or locations, advanced plans support that too, which is great for growing businesses or franchises.
4. Customizable Messaging & Confirmations
You can edit reminder templates and personalize messages with client details like name and appointment type.
Plus, clients can confirm or cancel appointments by replying, thanks to two-way communication.
5. Recurring Appointments
GoReminders lets you schedule regular, repeating appointments like weekly or monthly sessions.
This is perfect for barbershops, therapists, or anyone with ongoing service relationships.
6. Multi-User & Permissions Control
All plans include unlimited staff logins. As an admin, you control permissions and access.
That way, you can securely delegate calendar management without worry.
7. Mobile Apps & Notifications
There are fully functional iOS and Android apps for you and your team. You can manage appointments, get real-time updates, and send reminders on the go.
Push notifications keep you informed about new bookings and changes.
8. API & Zapier Integration
If you want to connect GoReminders with your CRM, mailing list, payment processor, or other apps, there’s open API and Zapier support.
No coding needed to make those integrations happen.
9. Security & Support
Your data is encrypted both in transit and at rest, so it’s secure.
Support comes through phone, live chat, email, and tickets. There are also training videos, documentation, and onboarding help to get you started.
GoReminders features really stand out for their simplicity, ease of use, and reliability.
Once you set up your reminders and booking flows, the system pretty much runs itself.
You can also track no-shows, appointment trends, and customer engagement over time with the client database and reporting tools.
GoReminders Pricing Plans
I like how GoReminders keeps pricing straightforward and competitive for appointment reminders. You’ll find options that work whether you’re solo or running multiple locations.
They don’t have a permanent free plan as of 2025, but every plan starts with a free trial, usually about 14 days. No surprise fees here since you can add unlimited staff logins at any price.
What stands out is that you get email and SMS reminders on all plans. Higher tiers just give you more reminders per appointment and let you handle multi-location bookings easily.
| Plan | Price & Features |
|---|---|
| Basic | $9/mo or $8/mo billed annually ($96/yr) • 1 calendar • Unlimited users • 1 reminder per appointment • Text and email reminders • Custom messages • Simple calendar integration |
| Professional | $29/mo or $24/mo billed annually ($288/yr) • Everything in Basic • Up to 3 reminders per appointment • Confirmations • API and Zapier integration • Self-reminders • Advanced features |
| Scale | $49/mo or $41/mo billed annually ($492/yr) • Everything in Professional • Multi-calendar and location support • Assign appointments to staff • More advanced controls |
There are no hard appointment limits in the base plans since they mostly differ on features. But if you need to handle more appointments, you can buy extra blocks (like 300 appointments per month) for $30 each.
GoReminders also offers custom plans if you’re an enterprise or have high-volume scheduling needs. That means you won’t feel boxed in if your business grows.
If you want to dive deeper, you can learn more about GoReminders pricing and see if it fits your needs.
GoReminders Alternatives
GoReminders faces competition from several players in the appointment scheduling and reminder space.
I looked into five key competitors so you can get a clear picture of how they stack up.
Some focus heavily on niche markets like healthcare, while others emphasize payment integration or customization.
Here’s a quick breakdown to help you decide what’s best for your team.
| Competitor | Their Strengths | GoReminders Advantage |
|---|---|---|
| GOrendezvous | Focus on health/wellness | GoReminders offers simpler setup with unlimited users and easy reminders |
| InnoCare | Canadian market, strong compliance | More user-friendly for fast deployment and minimal training |
| Zucumber | All-in-one with payments and reviews | Less complex, ideal if you want straightforward reminders over extra features |
| Setmore | Free plan, video meetings | GoReminders has unlimited users on all plans without user fees |
| Acuity Scheduling | Advanced customization, Zapier integrations | Quicker deployment and less complicated pricing for teams |
If you want fast deployment and hassle-free reminders, GoReminders fits the bill.
Its unlimited users on all plans make it stand out compared to competitors who add staff login fees or restrict access.
Setmore and Acuity deliver more customization but can get complicated and expensive as you grow.
I find GoReminders better for teams who want to skip the complex setup and just get reliable reminders working right away.
Who Should Use GoReminders
1. Small to medium-sized businesses
GoReminders works really well if you have multiple staff members, different locations, or a high volume of appointments.
It helps keep everything organized without adding tech headaches, especially when simple and reliable is what you need.
2. Service industries
If you run a salon, barbershop, pet grooming, massage therapy, medical or dental office, auto shop, or mobile training business, this tool is a great match.
It fits the typical scheduling needs you’d see in those kinds of service businesses, with reminders that help reduce no-shows.
3. Business owners or managers
You want to cut down on no-shows, automate reminders, and save time on manual scheduling or admin work.
GoReminders lets you do all that so you can focus on running your business instead of chasing appointments or messages.
It’s perfect when you want a solution that just works without having to manage complex setups.
If you need advanced client workflows, payment processing, or deep CRM integrations, though, maybe look at options like Acuity or Zucumber instead.
Those tools might fit you better if you want more sophisticated features.
Bottom Line
GoReminders saves you hours each week with automated appointment reminders.
It also helps cut down no-shows, which is a big relief for busy service teams.
The app supports unlimited users and works well on mobile devices.
You’ll appreciate its simple pricing and how easy it is to use without a steep learning curve.
That said, it doesn’t offer advanced customization or embedded payment options like some pricier tools do.
Reporting is decent but might feel limited if you need complex analytics.
If reliable client appointments matter to you, GoReminders provides a fast, fuss-free solution for your whole team.
It’s a great pick for small to medium businesses ready to automate and grow.
