Imagr vs Trigo Comparison: Reviews, Features, Pricing & Alternatives in 2026

Detailed side-by-side comparison to help you choose the right solution for your team

Updated May 2026 8 min read

Imagr

0.0 (0 reviews)

Imagr provides an automated checkout solution using computer vision and artificial intelligence to create a frictionless, queue-free shopping experience for brick-and-mortar retailers and their customers.

Starting at --
Free Trial NO FREE TRIAL
VS

Trigo

0.0 (0 reviews)

Trigo provides an AI-powered computer vision platform that enables grocery retailers to transform existing stores into autonomous, frictionless shopping environments without requiring any consumer-facing hardware.

Starting at --
Free Trial NO FREE TRIAL

Quick Comparison

Feature Imagr Trigo
Website imagr.co trigo.tech
Pricing Model Custom Custom
Starting Price Custom Pricing Custom Pricing
FREE Trial ✘ No free trial ✘ No free trial
Free Plan ✘ No free plan ✘ No free plan
Product Demo ✓ Request demo here ✓ Request demo here
Deployment saas mobile saas on-premise
Integrations Stripe Adyen Shopify Microsoft Azure Google Cloud SAP Oracle Retail Microsoft Azure Google Cloud
Target Users mid-market enterprise mid-market enterprise
Target Industries retail retail
Customer Count 0 0
Founded Year 2017 2018
Headquarters Auckland, New Zealand Tel Aviv, Israel

Overview

I

Imagr

Imagr is a white-label retail technology platform that transforms how you manage physical stores through advanced computer vision. By retrofitting existing shopping carts with smart cameras, the system recognizes items as you place them in the basket. This eliminates the need for traditional barcodes or manual scanning, allowing you to provide a truly frictionless 'grab and go' experience for your shoppers.

You can integrate the platform directly into your existing store infrastructure without requiring expensive floor sensors or ceiling-mounted cameras. The software handles real-time inventory tracking and automated payments, helping you reduce labor costs and eliminate checkout queues. It is designed specifically for high-volume grocers and retailers who want to modernize their customer journey while maintaining their own brand identity.

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Trigo

Trigo offers an advanced computer vision platform designed to turn your traditional grocery store into a fully autonomous shopping experience. By using ceiling-mounted cameras and proprietary AI algorithms, you can allow customers to simply walk in, pick up their items, and leave without ever standing in a checkout line. The system automatically identifies products and handles payments digitally, creating a seamless journey for your shoppers.

You can integrate this technology into your existing retail infrastructure without needing to replace shelves or install expensive sensors on every product. Beyond just payments, the platform provides you with real-time inventory insights and helps reduce shrinkage through highly accurate tracking. It is specifically built for high-volume grocery environments where speed and accuracy are critical for maintaining customer loyalty and operational efficiency.

Overview

I

Imagr Features

  • Computer Vision Recognition Identify products instantly as you place them in the cart using advanced AI that recognizes items without barcodes.
  • Plug-and-Play Retrofitting Upgrade your existing shopping carts with easy-to-install camera units rather than rebuilding your entire store layout.
  • Real-Time Virtual Basket View your running total and itemized list on your smartphone as you shop to stay within your budget.
  • Automated Payments Complete your transaction automatically when you leave the store so you never have to wait in a queue again.
  • White-Label Integration Maintain your brand's look and feel by integrating the technology directly into your own mobile retail application.
  • Live Inventory Insights Track stock levels in real-time as items are picked up to improve your supply chain and shelf management.
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Trigo Features

  • EasyOut Checkout. Enable your customers to grab items and walk out while the system automatically handles the digital transaction.
  • Real-Time Inventory. Track your stock levels in real-time so you can restock shelves precisely when needed and avoid out-of-stock gaps.
  • Privacy-By-Design. Protect your customers' identity using a system that tracks movements without utilizing facial recognition or biometric data.
  • Loss Prevention. Reduce shrinkage in your store by accurately identifying every item taken and ensuring it is correctly billed.
  • Store Analytics. Gain deep insights into how shoppers move through your aisles so you can optimize your store layout.
  • Retrofit Capability. Transform your existing retail space into an autonomous store without requiring a complete structural renovation or new shelving.

Pricing Comparison

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Imagr Pricing

T

Trigo Pricing

Pros & Cons

M

Imagr

Pros

  • Eliminates checkout queues to improve customer satisfaction
  • Lower infrastructure costs compared to ceiling-camera systems
  • Works with existing store layouts and shelving
  • Provides highly accurate real-time inventory data
  • Supports a completely contactless shopping experience

Cons

  • Requires initial hardware investment for cart units
  • Dependent on high-quality store Wi-Fi connectivity
  • Learning curve for shoppers new to automated carts
A

Trigo

Pros

  • Eliminates checkout friction for a superior customer experience
  • Works with existing store layouts via ceiling-mounted cameras
  • Highly accurate product recognition even in crowded environments
  • Strong focus on shopper privacy and data security

Cons

  • Significant initial investment required for camera hardware
  • Limited to grocery and high-volume retail formats
  • Requires high-speed internet and robust local networking
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