Incode
Incode provides an automated identity verification and authentication platform that uses advanced biometrics to help you securely onboard customers and prevent fraud across digital channels.
Persona
Persona is a unified identity infrastructure platform that helps you automate identity verification, KYC/AML compliance, and fraud prevention through customizable workflows and global document support.
Quick Comparison
| Feature | Incode | Persona |
|---|---|---|
| Website | incode.com | persona.com |
| Pricing Model | Custom | Freemium |
| Starting Price | Custom Pricing | Free |
| FREE Trial | ✘ No free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2015 | 2018 |
| Headquarters | San Francisco, USA | San Francisco, USA |
Overview
Incode
Incode offers a fully automated identity verification platform designed to help you build trust with your customers while keeping fraudsters at bay. Instead of relying on manual reviews that slow down your growth, you can use their AI-driven engine to verify identities in real-time. You can onboard users across web, mobile, and even physical kiosks using a single, unified identity journey that adapts to your specific security needs.
The platform solves the friction often found in digital sign-ups by using passive liveness detection and high-speed document verification. Whether you are a global bank looking to comply with KYC regulations or a marketplace needing to verify age, you can customize the experience to balance security and speed. It helps you reduce abandonment rates and operational costs by automating the entire identity lifecycle from initial onboarding to recurring authentication.
Persona
Persona provides you with a flexible identity infrastructure to verify users and manage compliance globally. Instead of using fragmented tools, you can handle everything from automated document verification and biometric lookups to manual reviews within a single dashboard. You can build custom verification flows that match your brand and adjust friction levels based on the perceived risk of each user interaction.
The platform helps you stay compliant with KYC, KYB, and AML regulations across different regions without writing extensive code. You can automate your decision-making processes using their powerful workflow engine, which connects identity data to your existing business logic. It is designed to scale with your growth, supporting businesses from early-stage startups to large global enterprises across fintech, marketplace, and gaming sectors.
Overview
Incode Features
- Passive Liveness Detection Confirm your users are real people in real-time without requiring them to perform awkward movements or gestures during the scan.
- Automated ID Verification Verify over 4,600 types of government-issued IDs globally with instant data extraction and sophisticated forensic document analysis.
- Face Recognition Match your user's live selfie against their ID photo or existing database records with high precision to prevent identity spoofing.
- One-Click Onboarding Create a frictionless signup flow that completes in seconds, helping you increase conversion rates while maintaining strict compliance standards.
- Age Verification Estimate or verify the age of your users automatically to ensure your platform meets legal requirements for age-restricted products.
- Omnichannel Deployment Deploy your identity workflows across mobile apps, web browsers, and physical kiosks using a single integrated platform.
Persona Features
- Dynamic Flow Builder. Create custom verification experiences that adapt in real-time based on a user's risk profile and geographic location.
- Automated KYC/AML. Run instant checks against global watchlists and PEP databases to ensure you remain compliant with evolving financial regulations.
- Biometric Verification. Verify identities using advanced facial recognition and liveness detection to prevent sophisticated spoofing and presentation attacks.
- Document Authentication. Scan and verify thousands of government-issued IDs from over 200 countries with automated extraction and forgery detection.
- Graph Visualization. Uncover sophisticated fraud rings by visualizing connections between different accounts, devices, and shared identity attributes.
- Case Management. Streamline your manual review process with a centralized dashboard where your team can investigate suspicious flags efficiently.
Pricing Comparison
Incode Pricing
Persona Pricing
- Up to 500 total inquiries
- Government ID verification
- Selfie liveness checks
- Basic dashboard access
- Standard email support
- Everything in Free, plus:
- Custom branded themes
- Advanced workflow automation
- Continuous monitoring
- Database and PEP/Watchlist checks
- API and Webhook access
Pros & Cons
Incode
Pros
- Extremely fast verification speeds improve user conversion rates
- Passive liveness detection creates a much smoother user experience
- Highly accurate biometric matching reduces the need for manual reviews
- Flexible SDKs make it easy to integrate into existing mobile apps
Cons
- Custom pricing makes it difficult for small startups to budget
- Initial configuration can be complex for highly specific workflows
- Documentation can be technical for non-developer team members
Persona
Pros
- Highly customizable workflows tailored to specific user segments
- Intuitive dashboard makes manual reviews much faster
- Excellent documentation simplifies the technical integration process
- Reliable automated document extraction reduces user friction
- Responsive support team helps with complex compliance configurations
Cons
- Pricing can become complex as you add modules
- Steep learning curve for advanced workflow logic
- Initial configuration requires significant time for best results