Incognia
Incognia is a location-based identity platform providing invisible multi-factor authentication and fraud prevention for mobile applications to secure user accounts and digital transactions without friction.
Shufti Pro
Shufti Pro provides automated identity verification and KYC solutions to help you onboard legitimate customers while preventing fraud and ensuring global regulatory compliance.
Quick Comparison
| Feature | Incognia | Shufti Pro |
|---|---|---|
| Website | incognia.com | shuftipro.com |
| Pricing Model | Custom | Custom |
| Starting Price | Custom Pricing | Custom Pricing |
| FREE Trial | ✘ No free trial | ✓ 7 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2020 | 2017 |
| Headquarters | Palo Alto, USA | London, UK |
Overview
Incognia
Incognia provides a location-first approach to identity verification and fraud prevention for mobile apps. By mapping the unique behavior of a device's location, you can distinguish between legitimate users and fraudsters without requiring manual input. This allows you to verify identities silently in the background, ensuring that your users enjoy a smooth experience while staying protected from account takeovers and fake account creations.
You can use the platform to secure high-risk moments like logins, payments, and sensitive data changes. It works by creating a private 'location fingerprint' for each user, which is significantly harder to spoof than traditional GPS data. This helps you reduce reliance on clunky SMS codes or passwords, lowering your friction while increasing your overall security posture across the entire user journey.
Shufti Pro
Shufti Pro is an automated identity verification platform that helps you verify the identity of your customers in real-time. You can integrate its AI-powered tools into your onboarding process to scan government-issued IDs, perform facial recognition with liveness detection, and verify addresses. This allows you to confirm that your users are who they say they are within seconds, reducing manual review time and friction during sign-up.
The platform is designed for businesses of all sizes, from fintech startups to large enterprises, across 230+ countries and territories. You can use it to meet strict AML and KYC requirements while protecting your business from identity theft and account takeover attacks. It offers flexible integration options, including web and mobile SDKs, so you can maintain a consistent brand experience for your users.
Overview
Incognia Features
- Location Fingerprinting Create a unique identity for every user based on their precise location behavior to detect spoofing and GPS manipulation.
- Invisible MFA Authenticate your users silently in the background without requiring SMS codes, passwords, or manual biometric scans.
- Account Takeover Protection Detect when a login attempt comes from an unrecognized location or suspicious device to prevent unauthorized account access.
- New Account Fraud Detection Identify professional fraudsters and bot farms during registration by spotting suspicious location patterns and device integrity issues.
- Trusted Device Intelligence Recognize your returning customers instantly by verifying their device and location history to reduce unnecessary security friction.
- Address Verification Verify a user's home address automatically using real-time location data instead of relying on easily forged utility bills.
Shufti Pro Features
- ID Verification. Verify government-issued documents from over 230 countries using AI that detects tampered or forged IDs in seconds.
- Facial Biometrics. Match your user's live selfie against their ID photo with 3D liveness detection to prevent spoofing attacks.
- AML Screening. Screen your customers against 1,700+ global watchlists and PEP lists to ensure you stay compliant with international regulations.
- Address Verification. Confirm your user's physical location by automatically extracting data from utility bills, bank statements, and tax invoices.
- OCR Data Extraction. Extract text from documents automatically in over 150 languages to eliminate manual data entry for your team.
- Video KYC. Conduct live, recorded video interviews with customers for high-risk verifications that require a human touch.
Pricing Comparison
Incognia Pricing
Shufti Pro Pricing
Pros & Cons
Incognia
Pros
- Reduces user friction by eliminating manual authentication steps
- Highly resistant to GPS spoofing and proxy tools
- Easy to integrate via lightweight mobile SDKs
- Privacy-focused design masks sensitive user identity data
- Significantly lowers costs associated with SMS OTPs
Cons
- Requires users to grant location permissions to work
- Limited effectiveness for web-only applications without SDKs
- No public pricing makes initial budgeting difficult
Shufti Pro
Pros
- Fast verification results typically delivered in under 30 seconds
- Extensive global coverage supporting thousands of ID types
- Easy integration with well-documented APIs and mobile SDKs
- Highly accurate AI reduces the need for manual reviews
Cons
- Custom pricing requires a sales call for specific quotes
- Dashboard interface can feel cluttered for new users
- Occasional delays in support response for lower-tier accounts