Indiegogo
Indiegogo is a global crowdfunding platform that helps you launch innovative products and fund creative projects through community-backed campaigns and early-access marketplace sales to bring new ideas to life.
RallyUp
RallyUp is a versatile fundraising platform that provides non-profits with customizable tools to create engaging campaigns like raffles, auctions, and peer-to-peer events to maximize their social impact and donations.
Quick Comparison
| Feature | Indiegogo | RallyUp |
|---|---|---|
| Website | indiegogo.com | rallyup.com |
| Pricing Model | Freemium | Freemium |
| Starting Price | Free | Free |
| FREE Trial | ✘ No free trial | ✘ No free trial |
| Free Plan | ✓ Has free plan | ✓ Has free plan |
| Product Demo | ✘ No product demo | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2008 | 2015 |
| Headquarters | San Francisco, USA | Tucson, USA |
Overview
Indiegogo
Indiegogo is a versatile crowdfunding platform designed to help you bring your creative ideas and physical products to market. Whether you are an entrepreneur launching a new tech gadget or an artist seeking funding for a film, you can create highly customizable campaign pages to share your story and attract backers from around the world. The platform supports both fixed and flexible funding models, giving you the choice to keep what you raise or only receive funds if you hit your target.
You can manage your entire product lifecycle from initial concept through the InDemand program, which allows you to continue accepting pre-orders even after your initial campaign ends. It serves everyone from solo inventors to established companies looking to test market demand. By using their integrated shipping and fulfillment tools, you can streamline the transition from a successful campaign to a sustainable business while maintaining direct communication with your community of supporters.
RallyUp
RallyUp is an all-in-one fundraising platform designed to help you create professional, high-engagement campaigns without needing a technical background. You can choose from a wide variety of activities including raffles, sweepstakes, silent auctions, and peer-to-peer a-thons. The platform focuses on flexibility, allowing you to mix and match different fundraising methods within a single campaign to reach your goals faster.
You can manage your entire donor database, track real-time progress, and customize every aspect of your landing pages to match your brand. Whether you are a small local charity or a large international organization, the software scales to meet your needs. It eliminates the need for multiple disconnected tools by centralizing your donor communication and payment processing in one intuitive interface.
Overview
Indiegogo Features
- Flexible Funding Choose to keep the funds you raise even if you don't hit your goal so you can still move your project forward.
- InDemand Program Continue accepting pre-orders and raising money after your initial campaign ends to maintain your sales momentum.
- Pre-launch Pages Build an email list and generate excitement for your project before you officially launch to ensure a strong start.
- Expert Directory Connect with vetted partners for manufacturing, marketing, and design to help you navigate the complexities of product development.
- Global Reach Accept contributions from backers in over 200 countries and territories to expand your project's potential audience.
- Campaign Analytics Track your funding progress and referral traffic in real-time to optimize your marketing efforts and boost conversions.
RallyUp Features
- Hybrid Campaigns. Combine multiple activities like auctions and raffles into one single campaign to give your donors more ways to give.
- Peer-to-Peer Fundraising. Empower your supporters to create their own personal fundraising pages and spread your mission across their social networks.
- Online Auctions. Run silent or live auctions with automated outbid notifications and easy mobile bidding to drive up your final totals.
- Sweepstakes and Raffles. Manage legal compliance and ticket sales automatically while offering your donors exciting chances to win prizes for their contributions.
- A-Thon Tracking. Track physical activities or achievements in real-time with dedicated tools for walk-a-thons, hit-a-thons, and other activity-based challenges.
- Custom Branding. Design beautiful campaign pages that reflect your organization's unique identity with custom colors, logos, and storytelling elements.
Pricing Comparison
Indiegogo Pricing
- No upfront setup fees
- Access to global audience
- Flexible or Fixed funding
- Direct payment integration
- Basic campaign analytics
- 5% flat platform fee
- Third-party processing fees
- InDemand transition access
- Marketing tool integration
- Customer support access
RallyUp Pricing
- No platform fees
- Unlimited campaigns
- All fundraising activities included
- Unlimited donor records
- Standard customer support
- Everything in Free, plus:
- No donor tipping prompts
- 7.5% flat platform fee
- Professional branding options
- Advanced data exports
- Dedicated success resources
Pros & Cons
Indiegogo
Pros
- Flexible funding options allow you to keep partial raises
- InDemand feature extends the life of your fundraising
- Intuitive page builder makes campaign setup very simple
- Strong community of early adopters looking for innovation
Cons
- Platform fees and processing costs add up quickly
- Limited organic traffic requires heavy external marketing
- Strict verification process can delay your initial launch
RallyUp
Pros
- Zero platform fee option maximizes funds for your cause
- Extremely versatile campaign types beyond simple donation forms
- User-friendly interface makes setup quick for non-technical staff
- Excellent customer support team assists with complex legal requirements
Cons
- Donor tipping prompts can be confusing for some supporters
- Limited native integrations with smaller third-party CRM tools
- Learning curve exists when setting up multi-layered hybrid campaigns