Heartbeat
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Influitive is a customer advocacy platform that helps you build a community of brand advocates to drive referrals, reviews, and social proof through gamified engagement and rewards.
Influitive helps you transform your customers into a powerful marketing force by building an engaged community of advocates. You can create a branded hub where customers complete challenges, such as writing reviews, sharing social media posts, or providing referrals. By using gamification elements like points, badges, and leaderboards, you keep your advocates motivated and consistently active in supporting your brand's growth.
The platform allows you to target specific customer segments with personalized experiences and track the direct impact of advocacy on your sales pipeline. You can integrate it with your CRM to automate workflows and ensure your sales team has access to high-quality references and testimonials exactly when they need them. It is primarily used by B2B software companies looking to scale their word-of-mouth marketing and customer retention efforts.
Stop chasing references and start building a community that promotes your brand for you. Influitive provides the tools you need to gamify the customer experience and turn passive users into active advocates. Here is how you can drive more growth:
Create interactive tasks for your customers to complete, rewarding them with points and badges for their advocacy efforts.
Track and manage customer referrals from initial submission to closed deal, ensuring your advocates are recognized for their impact.
Build a thriving peer-to-peer community where your customers can share best practices, ask questions, and connect with each other.
Segment your advocates based on their interests or behavior to deliver personalized challenges that resonate with their specific expertise.
Manage a digital storefront where advocates can redeem their earned points for physical gifts, gift cards, or exclusive experiences.
Measure the ROI of your advocacy program with detailed dashboards that track engagement, social reach, and influenced revenue.
Influitive uses a custom pricing model tailored to your specific community size and business requirements. While they do not offer a forever-free plan, you can request a personalized demo to see the platform in action. Pricing typically scales based on the number of active advocates and the specific modules you choose to implement.
Based on feedback from marketing professionals on G2 and TrustRadius, here is what you should consider before choosing Influitive for your advocacy program:
Perfect for B2B marketing and customer success teams at mid-market to enterprise companies who want to scale their referral and review programs.
Influitive is a top-tier choice if you are serious about building a formal customer advocacy program. Its gamification engine is unmatched, making it easy for you to keep customers engaged in activities that drive real business value, like generating reviews and referrals.
Keep in mind that this is an enterprise-grade tool that requires dedicated management to see the best results. If you have the budget and the staff to run it, Influitive is highly recommended for turning customer satisfaction into a measurable growth engine.
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Main dashboard with project overview