Insightly
Insightly is a modern CRM platform that combines sales tracking, marketing automation, and project management into a single solution to help you build lasting customer relationships and grow your business.
Insly
Insly is a modular cloud-based insurance software designed to help brokers and managing general agents automate policy management, billing, and claims processing through a customizable low-code platform.
Quick Comparison
| Feature | Insightly | Insly |
|---|---|---|
| Website | insightly.com | insly.com |
| Pricing Model | Freemium | Custom |
| Starting Price | Free | Custom Pricing |
| FREE Trial | ✓ 14 days free trial | ✓ 0 days free trial |
| Free Plan | ✓ Has free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2009 | 2014 |
| Headquarters | San Francisco, USA | London, UK |
Overview
Insightly
Insightly is a unified CRM platform designed to help you manage the entire customer journey from first contact to project delivery. Unlike basic contact managers, it connects your sales pipeline directly to post-sale project management, ensuring nothing falls through the cracks after a deal closes. You can track leads, manage complex sales processes, and automate marketing campaigns all within one interface.
The platform is built for teams that need more than just a spreadsheet but want to avoid the complexity of enterprise-level systems. You can visualize your sales stages, automate repetitive workflows, and generate detailed reports to see exactly where your revenue is coming from. It serves over 25,000 companies globally across various industries including manufacturing, professional services, and technology.
Insly
Insly provides a flexible, modular platform that helps you digitize your entire insurance lifecycle. Whether you are a broker or a Managing General Agent (MGA), you can replace manual spreadsheets with an automated system that handles everything from initial quotes and policy issuance to complex claims and financial reporting. The software focuses on reducing administrative overhead so you can spend more time growing your book of business.
You can customize the platform using low-code tools to match your specific insurance products and workflows without needing a deep technical background. It centralizes your customer data, documents, and communication in one place, ensuring your team stays organized and compliant. By automating repetitive tasks like invoice generation and renewal reminders, you can significantly speed up your operations and improve the service experience for your policyholders.
Overview
Insightly Features
- Relationship Linking Map complex webs of contacts, organizations, and opportunities to see exactly how everyone in your network is connected.
- Lead Routing Automatically assign leads to the right sales rep in real-time so you can follow up while interest is high.
- Workflow Automation Create multi-step business processes that trigger email alerts, update records, and generate tasks automatically without manual data entry.
- Integrated Project Management Convert won opportunities into active projects instantly to manage milestones and track delivery progress without leaving your CRM.
- Email Tracking Send personalized bulk emails and get notified the moment a prospect opens your message or clicks a link.
- Custom Dashboards Build visual data visualizations and shareable reports to track your team's performance and forecast future revenue accurately.
Insly Features
- Policy Administration. Manage the full policy lifecycle including quotes, bind, issuance, and mid-term adjustments with automated document generation.
- Claims Management. Track claims from first notice of loss to final settlement while maintaining a complete audit trail of all actions.
- Automated Billing. Generate invoices automatically and track premium payments with built-in ledger tools to keep your finances accurate.
- Low-Code Product Builder. Launch new insurance products quickly by configuring your own data fields, rating engines, and document templates.
- Broker CRM. Organize your client interactions and store all policy-related documents in a centralized database for instant retrieval.
- Reporting and Analytics. Monitor your sales performance and loss ratios with real-time dashboards that help you make data-driven decisions.
Pricing Comparison
Insightly Pricing
- Up to 2 users
- 2,500 record limit
- Lead and contact management
- Project management tools
- Standard reporting
- Everything in Free, plus:
- 100,000 record limit
- Lead management and routing
- Email templates and tracking
- Batch email scheduling
- Mobile app business card scanner
Insly Pricing
Pros & Cons
Insightly
Pros
- Seamless transition from sales deals to active projects
- Highly customizable fields and page layouts for specific needs
- Intuitive interface that is easy for new teams to adopt
- Strong mobile app for managing deals on the road
Cons
- Customer support response times can be slow on lower tiers
- Reporting tools have a slight learning curve for beginners
- Email marketing features require a separate add-on subscription
Insly
Pros
- Highly customizable to fit specific insurance niche products
- Intuitive interface that is easy for new staff to learn
- Excellent customer support during the initial implementation phase
- Centralizes all documents and communication in one searchable place
Cons
- Initial setup and configuration can be time-consuming
- Advanced reporting features may require a learning curve
- Pricing can be high for very small independent brokers