Constant Contact
Constant Contact is an all-in-one digital marketing platform that helps you reach more customers through professional email campaigns, automated SMS messaging, and integrated social media management tools.
Kit
Kit is an email marketing platform designed for creators to help you grow your audience, automate your marketing workflows, and sell digital products through a simple, intuitive interface.
Quick Comparison
| Feature | Constant Contact | Kit |
|---|---|---|
| Website | constantcontact.com | kit.com |
| Pricing Model | Subscription | Freemium |
| Starting Price | $12/month | Free |
| FREE Trial | ✓ 14 days free trial | ✓ 14 days free trial |
| Free Plan | ✘ No free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 1995 | 2013 |
| Headquarters | Waltham, USA | Boise, USA |
Overview
Constant Contact
Constant Contact is a comprehensive digital marketing platform designed to help you build your brand and drive sales. You can create professional-looking emails in minutes using a drag-and-drop editor, manage your contact lists with ease, and track your results with real-time analytics. Beyond just email, the platform allows you to sync your social media accounts to schedule posts and run targeted ads from a single dashboard.
You can also automate your customer journey by setting up welcome sequences and abandoned cart reminders that trigger based on user behavior. Whether you are a small business owner or a growing non-profit, the platform provides the tools you need to engage your audience across multiple channels. It simplifies complex marketing tasks so you can focus on running your business while maintaining a consistent professional presence online.
Kit
Kit, formerly known as ConvertKit, is an email marketing platform built specifically for professional creators like authors, podcasters, and coaches. You can build your audience from scratch using customizable landing pages and opt-in forms that integrate directly with your website. The platform focuses on simplicity, allowing you to manage your subscribers through a single list with tags and segments rather than messy multiple lists.
You can automate your entire marketing funnel using a visual automation builder that triggers emails based on subscriber actions. Whether you are sending a weekly newsletter or launching a complex product sequence, the interface stays out of your way so you can focus on writing. You can also sell digital products and subscriptions directly through the platform, making it a complete toolkit for turning your creative work into a full-time business.
Overview
Constant Contact Features
- Drag-and-Drop Editor Create beautiful, mobile-responsive emails quickly by dragging elements into place without needing any coding or design skills.
- Marketing Automation Send the right message at the right time by setting up automated email sequences based on how your customers interact.
- SMS Marketing Reach your customers directly on their mobile phones with personalized text messages to drive immediate action and higher engagement.
- Social Media Posting Schedule and publish posts to Facebook, Instagram, and LinkedIn simultaneously to keep your brand active across all social platforms.
- List Management Organize your contacts into specific segments so you can send targeted content that resonates with different groups of customers.
- Real-Time Analytics Track your opens, clicks, and social shares instantly to see exactly what is working and where you can improve.
- Event Management Promote your events, manage registrations, and track ticket sales directly within your marketing dashboard to streamline your planning.
- Landing Page Builder Build custom landing pages to capture new leads and grow your email list with high-converting sign-up forms.
Kit Features
- Visual Automations. Build powerful, automated marketing funnels by connecting events, conditions, and actions in a simple visual map.
- Creator Network. Grow your audience faster by partnering with other creators to recommend each other's newsletters automatically.
- Landing Page Builder. Create professional landing pages in minutes using beautiful templates to capture emails even without a website.
- Email Designer. Write clean, personal-looking emails that land in inboxes and feel like a 1-to-1 conversation with your fans.
- Subscriber Tagging. Organize your audience with tags and segments based on their interests so you always send relevant content.
- Commerce Tools. Sell digital downloads, newsletters, and coaching sessions directly to your subscribers with built-in payment processing.
Pricing Comparison
Constant Contact Pricing
- Up to 500 contacts
- Professional email templates
- Social media posting
- Event management tools
- AI content generator
- 1 user seat
- Everything in Lite, plus:
- Email marketing automation
- Resend to non-openers
- Contact segmentation
- Social media ad integration
- 3 user seats
Kit Pricing
- Up to 1,000 subscribers
- Unlimited landing pages
- Unlimited forms
- Unlimited broadcasts
- Audience tagging and segmentation
- Sell digital products & subscriptions
- Everything in Free, plus:
- Visual automation builders
- Automated email sequences
- Third-party integrations
- One additional team member
- Live chat and email support
Pros & Cons
Constant Contact
Pros
- Extremely user-friendly interface for beginners
- Excellent deliverability rates for email campaigns
- High-quality customer support via phone and chat
- Comprehensive library of professional email templates
- Strong event management and registration features
Cons
- Pricing increases significantly as your list grows
- Automation workflows are less flexible than competitors
- Limited customization options for sign-up forms
- Mobile app has fewer features than desktop
Kit
Pros
- Extremely intuitive visual automation builder
- High deliverability rates for text-based emails
- Tag-based system is more flexible than lists
- Creator Network provides excellent organic growth
- Clean interface focuses on writing and content
Cons
- Limited visual customization for email templates
- Higher price point than some basic competitors
- Reporting features can feel basic for enterprises