Lexalytics
Lexalytics is a comprehensive text analytics software that transforms unstructured data into actionable insights using advanced natural language processing and machine learning to help you understand customer sentiment and trends.
Smarten
Smarten is an augmented analytics platform that provides self-service business intelligence tools like assisted predictive modeling and data preparation to help you make data-driven decisions without technical expertise.
Quick Comparison
| Feature | Lexalytics | Smarten |
|---|---|---|
| Website | lexalytics.com | smarten.com |
| Pricing Model | Custom | Custom |
| Starting Price | Custom Pricing | Custom Pricing |
| FREE Trial | ✘ No free trial | ✓ 0 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2003 | 2017 |
| Headquarters | Amherst, USA | Ahmedabad, India |
Overview
Lexalytics
Lexalytics provides you with the tools to make sense of the massive amounts of unstructured text your business generates every day. Whether you are analyzing social media comments, customer surveys, or internal documents, the platform uses sophisticated natural language processing to extract sentiment, themes, and entities. You can uncover the 'why' behind customer behaviors and identify emerging market trends before your competitors do.
The platform is designed for data-heavy organizations that need granular control over their linguistics engine. You can customize industry-specific dictionaries and tuning parameters to ensure the highest accuracy for your unique business context. By automating the analysis of millions of documents, you save hundreds of hours of manual coding while gaining a deeper, data-driven understanding of your brand's health and reputation.
Smarten
Smarten is an augmented analytics platform designed to simplify how you interact with complex data. Instead of relying on data scientists for every report, you can use self-service tools to visualize trends, prepare data sets, and perform advanced predictive modeling through a user-friendly interface. It focuses on 'Augmented Analytics,' which uses machine learning to guide you through data discovery and help you find hidden patterns automatically.
You can connect various data sources to create personalized dashboards and share insights across your entire organization. The platform is built for business users in finance, sales, and operations who need to move beyond basic spreadsheets into sophisticated forecasting. By automating the more technical aspects of data science, Smarten allows you to focus on the strategic implications of your data rather than the underlying code.
Overview
Lexalytics Features
- Sentiment Analysis Determine the emotional tone of any text so you can quickly identify happy customers or escalating PR crises.
- Named Entity Recognition Automatically extract people, places, and brands from your documents to see exactly who and what people are discussing.
- Theme Extraction Identify the underlying topics and concepts within your data without having to pre-define keywords or categories manually.
- Intention Analysis Discover the intent behind a piece of text, such as whether a customer is looking to buy, quit, or complain.
- Customizable Dictionaries Fine-tune the engine with your own industry jargon and brand-specific terms to ensure your analysis is always relevant.
- Multilingual Support Analyze text in over 20 languages natively, allowing you to maintain a global perspective on your brand's performance.
Smarten Features
- Smarten Insights. Use machine learning to automatically identify trends and patterns in your data without writing complex queries.
- Self-Service Data Prep. Clean, shape, and blend data from multiple sources yourself using an intuitive interface designed for non-technical users.
- Assisted Predictive Modeling. Build and run predictive use cases like churn analysis or sales forecasting using guided workflows and algorithms.
- Key Influencer Analytics. Discover exactly which factors are driving your business results and see how different variables impact your goals.
- Natural Language Processing. Ask questions about your data in plain English and receive instant visual answers and detailed reports.
- Mobile BI. Access your dashboards and track your key performance indicators from any mobile device while you are on the move.
Pricing Comparison
Lexalytics Pricing
Smarten Pricing
Pros & Cons
Lexalytics
Pros
- Highly accurate sentiment scoring across various industries
- Deep customization options for complex linguistic requirements
- Fast processing speeds for large-scale data sets
- Excellent technical support from knowledgeable linguistics experts
Cons
- Steep learning curve for non-technical users
- Initial configuration and tuning requires significant time
- Pricing is high for small businesses or startups
Smarten
Pros
- Simplifies complex data science tasks for average business users
- Strong automated data discovery features save significant time
- Flexible deployment options including both cloud and on-premise
- Comprehensive support for various data source integrations
Cons
- Initial setup requires careful data mapping and planning
- Advanced predictive features have a slight learning curve
- Public pricing is not available without contacting sales