Litmus
Litmus is an email marketing platform that allows you to build, test, and analyze high-performing email campaigns across every device and client to ensure a perfect subscriber experience.
Raisely
Raisely is an all-in-one fundraising platform that helps non-profits create custom donation pages, manage supporter relationships, and run peer-to-peer campaigns to grow their mission and impact.
Quick Comparison
| Feature | Litmus | Raisely |
|---|---|---|
| Website | litmus.com | raisely.com |
| Pricing Model | Subscription | Free |
| Starting Price | $99/month | Free |
| FREE Trial | ✓ 7 days free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2005 | 2016 |
| Headquarters | Boston, USA | Sydney, Australia |
Overview
Litmus
Litmus provides you with a comprehensive environment to create, test, and analyze your email campaigns before they reach your subscribers' inboxes. You can catch broken links, missing images, or formatting issues across more than 100 different email clients and devices instantly. This ensures your brand looks professional every time you hit send, regardless of whether your customer is using an old version of Outlook or the latest iPhone.
The platform simplifies your entire production workflow by offering collaborative building tools and automated QA checklists. You can also track how your audience interacts with your emails through advanced analytics that go beyond simple open rates. Whether you are a solo marketer or part of a large enterprise agency, you can use these insights to refine your strategy and improve your return on investment.
Raisely
Raisely provides you with a versatile toolkit to build and manage your digital fundraising efforts from a single dashboard. You can design high-converting donation forms, launch complex peer-to-peer campaigns, and sell tickets for community events without needing a developer. The platform focuses on giving you full creative control over your brand while automating the administrative tasks that usually slow down non-profit growth.
You can manage your entire supporter journey using the built-in CRM and automated email sequences. Whether you are a small local charity or a large international organization, the platform scales to support your needs with no monthly subscription fees on their core plan. You only pay when you successfully raise money, making it a low-risk solution for growing your donor base.
Overview
Litmus Features
- Email Previews View your email exactly as it appears across 100+ popular email clients and devices to ensure perfect rendering.
- Visual Editor Build and edit your emails in real-time using a code editor or visual interface that syncs with your ESP.
- Spam Testing Scan your emails against major spam filters to identify issues that might prevent your messages from reaching the inbox.
- Automated QA Checklist Verify that all your links, images, and tracking codes work correctly before you send your campaign.
- Email Analytics Discover which devices your subscribers use and how long they spend reading your emails with advanced engagement tracking.
- Proof and Collaboration Streamline your review process by letting teammates leave comments and approvals directly on your email designs.
Raisely Features
- Page Builder. Create stunning, mobile-responsive fundraising pages with a drag-and-drop editor that matches your organization's unique branding.
- Peer-to-Peer Hub. Empower your supporters to create their own profile pages and fundraise on your behalf with gamified leaderboards.
- Built-in CRM. Track every donor interaction and segment your audience based on giving history to send more targeted appeals.
- Automated Messaging. Set up personalized email and SMS journeys that trigger automatically when someone donates or signs up.
- Donation Forms. Embed secure, multi-currency forms on any site to accept credit cards, digital wallets, and regular monthly gifts.
- Ticketing & Events. Sell tickets for your gala or community walk and manage attendee lists directly within your fundraising dashboard.
Pricing Comparison
Litmus Pricing
- 1 user seat
- Email previews
- Litmus Builder
- Basic spam testing
- Email analytics
- Unlimited read-only users
- Everything in Basic, plus:
- Up to 5 user seats
- Editor integrations
- Advanced spam testing
- Litmus Proof collaboration
- CRM and ESP integrations
Raisely Pricing
- Unlimited fundraising campaigns
- Built-in CRM and email
- Peer-to-peer fundraising
- Custom domains and SSL
- No monthly subscription fee
- Donor-covered fees option
- Everything in Free, plus:
- Advanced API access
- Custom data migrations
- Priority technical support
- Dedicated account management
- Custom platform fee options
Pros & Cons
Litmus
Pros
- Extensive range of email client previews
- Saves significant time on manual testing
- Integrates directly with popular email providers
- Detailed analytics on subscriber engagement levels
- User-friendly interface for non-technical team members
Cons
- High starting price for small businesses
- Occasional slow loading times for previews
- Limited features on the entry-level plan
Raisely
Pros
- No monthly subscription fees reduce financial risk
- Highly customizable design tools for brand consistency
- Excellent peer-to-peer functionality for community growth
- Responsive customer support team helps solve issues
- All-in-one system replaces multiple disconnected tools
Cons
- Learning curve for advanced CSS customizations
- Donor tip model may feel intrusive
- Limited native integrations compared to larger CRMs