Looker
Looker is a modern business intelligence software providing a unified data model and real-time exploration tools to help you turn complex database information into actionable business insights.
Reonomy
Reonomy is a commercial real estate data platform providing deep insights into property ownership, sales history, and debt information to help you discover opportunities and connect with owners.
Quick Comparison
| Feature | Looker | Reonomy |
|---|---|---|
| Website | looker.com | reonomy.com |
| Pricing Model | Custom | Custom |
| Starting Price | Custom Pricing | Custom Pricing |
| FREE Trial | ✓ 0 days free trial | ✓ 7 days free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2012 | 2013 |
| Headquarters | Santa Cruz, USA | New York, USA |
Overview
Looker
Looker helps you explore and analyze your data through a centralized, governed lens. Instead of dealing with fragmented reports, you use a unique modeling language called LookML to define your business logic once and apply it across your entire organization. This ensures everyone works from a single version of the truth, whether you are building complex dashboards or performing ad-hoc data discovery.
You can integrate your data directly into your daily workflows by sending alerts to Slack or triggering actions in other applications. The platform is designed for data-driven teams in mid-market and enterprise companies who need to scale their analytics without losing consistency. By connecting directly to your SQL database, it eliminates the need for data extracts and provides real-time visibility into your business performance.
Reonomy
Reonomy is a specialized data platform designed to simplify how you navigate the complex world of commercial real estate. By aggregating data from thousands of public and proprietary sources, it gives you a clear view of property details, ownership structures, and financial histories across the United States. You can skip the manual courthouse searches and use the platform to identify off-market opportunities, analyze neighborhood trends, and find the right decision-makers for any commercial asset.
Whether you are a broker looking for new listings, an investor evaluating portfolios, or a mortgage professional seeking debt leads, the software streamlines your research process. You can filter millions of properties by asset type, size, and location to build targeted lead lists. The platform focuses on providing actionable contact information, including phone numbers and emails, so you can move from research to outreach in minutes.
Overview
Looker Features
- LookML Modeling Define your business metrics once in a centralized layer so every department stays aligned on the same data definitions.
- Real-time Dashboards Create live, interactive visualizations that update instantly as your underlying database changes—no manual refreshes required.
- Embedded Analytics Deliver data insights directly within your own applications or websites to provide value to your customers and partners.
- Data Actions Take immediate action on your insights by triggering workflows in external tools like Salesforce or Zendesk directly from Looker.
- Git Integration Manage your data models like code with built-in version control, allowing your team to collaborate safely on complex analytics.
- Looker Blocks Jumpstart your analysis with pre-built code patterns for common data sources like Google Ads, Salesforce, and Snowflake.
Reonomy Features
- Property Intelligence. Access detailed data on over 50 million commercial properties, including building dimensions, zoning information, and year built.
- Ownership Lookup. Unmask true property owners behind LLCs and find direct contact information like phone numbers and personal email addresses.
- Sales History. Track historical transaction data and price trends to understand market values and identify when a property might sell next.
- Debt & Mortgage Data. View active loans, lender names, and maturity dates to find refinancing opportunities or gauge an owner's financial position.
- Advanced Filtering. Narrow your search by asset class, opportunity zones, or specific financial triggers to find the exact leads you need.
- Portfolio Analysis. See every property owned by a specific individual or entity to understand their total market footprint and investment strategy.
Pricing Comparison
Looker Pricing
Reonomy Pricing
Pros & Cons
Looker
Pros
- Centralized modeling ensures data consistency across teams
- Powerful drill-down capabilities for deep data exploration
- Seamless integration with the Google Cloud ecosystem
- Highly customizable visualizations for complex reporting needs
- Strong community support and extensive technical documentation
Cons
- Requires knowledge of LookML for initial setup
- Pricing can be high for smaller organizations
- Steep learning curve for non-technical administrators
- Performance depends heavily on your underlying database
Reonomy
Pros
- Excellent at uncovering true owners behind complex LLC structures
- Massive database covering nearly every US commercial property
- Intuitive map-based interface makes geographic searching very simple
- Saves hours of manual research at local county offices
Cons
- Contact information accuracy can vary by geographic region
- Subscription costs are high for individual solo practitioners
- Mobile app experience is less robust than the desktop version