Gleam
Gleam is a growth marketing platform that helps you run engaging competitions, rewards, and email captures to grow your audience and increase user interaction across your digital channels.
Loop & Tie
Loop & Tie is a social impact-driven gifting platform that enables you to send curated gift collections where recipients choose their preferred item from diverse, small business-owned brands.
Quick Comparison
| Feature | Gleam | Loop & Tie |
|---|---|---|
| Website | gleam.io | loopandtie.com |
| Pricing Model | Freemium | Freemium |
| Starting Price | Free | Free |
| FREE Trial | ✘ No free trial | ✘ No free trial |
| Free Plan | ✓ Has free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2013 | 2011 |
| Headquarters | Melbourne, Australia | Dallas, USA |
Overview
Gleam
Gleam is a versatile growth marketing platform designed to help you build an engaged audience through interactive campaigns. Instead of static lead forms, you can create dynamic competitions, instant-win rewards, and social media galleries that encourage specific user actions like following your brand or sharing content.
You can manage four distinct apps—Competitions, Rewards, Galleries, and Captures—all from a single dashboard to drive traffic and sales. The platform works for businesses of all sizes, from solo creators to global brands, by providing verified social actions and seamless integrations with major platforms like Instagram, YouTube, and Shopify.
Loop & Tie
Loop & Tie transforms corporate gifting from a logistical headache into a meaningful engagement tool. Instead of sending generic items that might end up in a landfill, you send digital gift collections that let your recipients choose exactly what they want. This approach eliminates the guesswork of sizing or preferences while supporting a diverse network of small businesses and makers.
You can manage your entire gifting strategy through a centralized dashboard, whether you are rewarding employees, thanking clients, or incentivizing prospects. The platform handles all the logistics, from selection to shipping, and provides you with detailed tracking and impact data. By shifting to a choice-based model, you reduce waste and ensure your budget is spent on items people actually value.
Overview
Gleam Features
- Verified Social Actions Ensure your growth is real by automatically verifying that users have actually followed, liked, or subscribed to your channels.
- Viral Share Loops Give your campaigns a boost by rewarding users with extra entries when they refer their friends to your competition.
- Smart Email Captures Display targeted popups and opt-in forms based on user behavior to grow your mailing list without being intrusive.
- Instant Rewards Drive immediate sales by giving users coupons, downloads, or access codes in exchange for completing specific marketing tasks.
- Responsive Widgets Embed beautiful, mobile-friendly campaign widgets directly on your website or host them on dedicated landing pages.
- Fraud Protection Keep your contests fair with built-in security features that detect and block suspicious activity or duplicate entries.
Loop & Tie Features
- Recipient Choice. Send a curated collection and let your recipients pick the gift they love most from various small businesses.
- Charitable Donations. Give your recipients the option to donate the value of their gift to a cause they care about.
- Custom Branding. Personalize the entire gifting experience with your company logo, custom imagery, and tailored messaging for a professional look.
- Automated Gifting. Connect your CRM to trigger gifts automatically based on milestones like birthdays, work anniversaries, or closed deals.
- Impact Tracking. Monitor your social impact with data showing how your spending supports diverse, women-owned, and sustainable businesses.
- International Shipping. Send gifts to team members and clients across the globe with a platform that manages international logistics.
Pricing Comparison
Gleam Pricing
- Unlimited total entries
- Basic entry methods
- Random winner selection
- Mobile responsive widgets
- Standard reporting
- Everything in Free, plus:
- Additional entry types
- Up to 500 monthly captures
- Basic email integrations
- Remove Gleam branding on Captures
Loop & Tie Pricing
- No monthly subscription fee
- Access to standard collections
- Basic email templates
- Standard reporting
- Pay per gift sent
- Everything in Registered, plus:
- Custom brand styles
- Customized gift emails
- Zapier integration access
- Advanced tracking and analytics
- Priority support
Pros & Cons
Gleam
Pros
- Extremely easy to set up and launch campaigns
- Wide variety of social media entry methods
- Verified actions prevent fake contest entries
- Reliable free version for basic giveaways
Cons
- Full suite pricing is relatively expensive
- Interface feels slightly dated to some users
- Steep learning curve for complex logic
Loop & Tie
Pros
- Reduces gift waste by offering recipient choice
- Supports diverse and small business vendors
- Easy to use for large-scale distributions
- Seamless integration with popular CRM platforms
Cons
- Limited physical gift selection in some regions
- Higher price points for premium gift collections
- Customization options restricted on the free tier