Insightly vs Lusha Comparison: Reviews, Features, Pricing & Alternatives in 2026

Detailed side-by-side comparison to help you choose the right solution for your team

Updated Apr 2026 8 min read

Insightly

0.0 (0 reviews)

Insightly is a modern CRM platform that combines sales tracking, marketing automation, and project management into a single solution to help you build lasting customer relationships and grow your business.

Starting at Free
Free Trial 14 days
VS

Lusha

0.0 (0 reviews)

Lusha is a go-to-market intelligence platform providing sales and marketing teams with accurate B2B contact data, company insights, and automated prospecting tools to reach the right decision-makers quickly.

Starting at Free
Free Trial NO FREE TRIAL

Quick Comparison

Feature Insightly Lusha
Website insightly.com lusha.com
Pricing Model Freemium Freemium
Starting Price Free Free
FREE Trial ✓ 14 days free trial ✘ No free trial
Free Plan ✓ Has free plan ✓ Has free plan
Product Demo ✓ Request demo here ✓ Request demo here
Deployment cloud mobile saas mobile
Integrations Gmail Outlook Slack QuickBooks Online Xero Mailchimp Google Drive Dropbox Zapier Microsoft Teams Salesforce HubSpot Pipedrive Zoho CRM Salesloft Outreach Bullhorn Recruitee Gmail Outlook
Target Users small-business mid-market small-business mid-market enterprise
Target Industries manufacturing professional services technology
Customer Count 0 0
Founded Year 2009 2016
Headquarters San Francisco, USA Tel Aviv, Israel

Overview

I

Insightly

Insightly is a unified CRM platform designed to help you manage the entire customer journey from first contact to project delivery. Unlike basic contact managers, it connects your sales pipeline directly to post-sale project management, ensuring nothing falls through the cracks after a deal closes. You can track leads, manage complex sales processes, and automate marketing campaigns all within one interface.

The platform is built for teams that need more than just a spreadsheet but want to avoid the complexity of enterprise-level systems. You can visualize your sales stages, automate repetitive workflows, and generate detailed reports to see exactly where your revenue is coming from. It serves over 25,000 companies globally across various industries including manufacturing, professional services, and technology.

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Lusha

Lusha helps you find the right business contacts and company details without the manual guesswork. You can access a vast database of verified emails and direct-dial phone numbers directly from your browser or within your favorite professional social networks. It simplifies the prospecting process by delivering high-quality data that allows your sales team to bypass gatekeepers and connect with decision-makers who actually matter to your business.

The platform integrates directly into your existing workflow, allowing you to sync new leads to your CRM with a single click. Whether you are a solo recruiter or part of a global enterprise sales team, you can use these insights to personalize your outreach and improve your conversion rates. It focuses on data compliance and accuracy, ensuring you spend less time cleaning lists and more time closing deals.

Overview

I

Insightly Features

  • Relationship Linking Map complex webs of contacts, organizations, and opportunities to see exactly how everyone in your network is connected.
  • Lead Routing Automatically assign leads to the right sales rep in real-time so you can follow up while interest is high.
  • Workflow Automation Create multi-step business processes that trigger email alerts, update records, and generate tasks automatically without manual data entry.
  • Integrated Project Management Convert won opportunities into active projects instantly to manage milestones and track delivery progress without leaving your CRM.
  • Email Tracking Send personalized bulk emails and get notified the moment a prospect opens your message or clicks a link.
  • Custom Dashboards Build visual data visualizations and shareable reports to track your team's performance and forecast future revenue accurately.
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Lusha Features

  • Browser Extension. Reveal contact details and company data instantly while browsing LinkedIn or other B2B websites to speed up your prospecting.
  • Prospecting Search. Filter through millions of business profiles using specific criteria like job title, industry, and company size to find your ideal customers.
  • CRM Enrichment. Automatically update your existing CRM records with fresh, accurate data so your sales team always has the latest information.
  • Intent Data. Identify which companies are actively searching for solutions like yours so you can reach out at the perfect buying moment.
  • Job Change Alerts. Track when your key contacts move to new roles or companies, giving you a natural reason to reach out.
  • Usage Analytics. Monitor how your team uses credits and data to ensure your sales resources are being allocated effectively across the organization.

Pricing Comparison

I

Insightly Pricing

Free
$0
  • Up to 2 users
  • 2,500 record limit
  • Lead and contact management
  • Project management tools
  • Standard reporting
L

Lusha Pricing

Free
$0
  • 5 credits per month
  • 1 user seat
  • Direct phone numbers
  • Email addresses
  • Basic browser extension

Pros & Cons

M

Insightly

Pros

  • Seamless transition from sales deals to active projects
  • Highly customizable fields and page layouts for specific needs
  • Intuitive interface that is easy for new teams to adopt
  • Strong mobile app for managing deals on the road

Cons

  • Customer support response times can be slow on lower tiers
  • Reporting tools have a slight learning curve for beginners
  • Email marketing features require a separate add-on subscription
A

Lusha

Pros

  • High accuracy for direct-dial phone numbers
  • Extremely easy to use browser extension
  • Seamless integration with LinkedIn profiles
  • Quick setup requires almost no training
  • Reliable data for reaching US-based prospects

Cons

  • Monthly credits expire and do not roll over
  • Data coverage can be limited outside North America
  • Higher tiers required for advanced CRM integrations
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