Macrium Reflect vs Wondershare Recoverit Comparison: Reviews, Features, Pricing & Alternatives in 2026

Detailed side-by-side comparison to help you choose the right solution for your team

Updated Apr 2026 8 min read

Macrium Reflect

0.0 (0 reviews)

Macrium Reflect is a backup and disk imaging software providing reliable data protection, system cloning, and disaster recovery solutions for personal computers and enterprise-level server environments to ensure business continuity.

Starting at $4.16/mo
Free Trial 30 days
VS

Wondershare Recoverit

0.0 (0 reviews)

Wondershare Recoverit is a comprehensive data recovery software designed to help you retrieve lost, deleted, or formatted files from computers, hard drives, memory cards, and various external storage devices.

Starting at Free
Free Trial 0 days

Quick Comparison

Feature Macrium Reflect Wondershare Recoverit
Website macrium.com wondershare.com
Pricing Model Subscription Freemium
Starting Price $4.16/month Free
FREE Trial ✓ 30 days free trial ✓ 0 days free trial
Free Plan ✘ No free plan ✓ Has free plan
Product Demo ✘ No product demo ✘ No product demo
Deployment desktop desktop
Integrations Microsoft Hyper-V Windows PE Amazon S3 Microsoft Azure
Target Users small-business mid-market enterprise solopreneur solopreneur small-business
Target Industries
Customer Count 0 0
Founded Year 2006 2003
Headquarters Manchester, UK Shenzhen, China

Overview

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Macrium Reflect

Macrium Reflect provides you with a reliable way to protect your data through advanced disk imaging and cloning technology. You can create accurate images of your hard disk partitions, allowing you to recover your entire system, individual folders, or specific files in the event of hardware failure or data corruption. It simplifies the process of upgrading your storage by enabling direct disk-to-disk cloning for seamless transitions to new drives.

The software serves everyone from home users protecting personal photos to large enterprises managing fleet-wide backups. You can automate your protection using flexible templates and retention policies that manage your storage space efficiently. Whether you need to restore a crashed Windows system to different hardware or simply mount a backup as a virtual drive to grab a single file, the platform provides the tools to keep your digital life secure.

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Wondershare Recoverit

Wondershare Recoverit provides a straightforward way for you to rescue lost data from almost any storage device. Whether you accidentally emptied your recycle bin, formatted a drive, or lost files due to a system crash, you can scan your hardware to find and restore over 1,000 different file types including photos, videos, and documents.

You can use the software to navigate complex data loss scenarios like partition loss or virus attacks without needing technical expertise. It supports both Windows and macOS environments and offers specialized tools for repairing corrupted video files that failed to open after recovery. The interface guides you through a simple three-step process—select, scan, and recover—to get your important digital assets back quickly.

Overview

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Macrium Reflect Features

  • Rapid Delta Restore Recover your systems in a fraction of the time by only restoring the data blocks that have changed since the last backup.
  • Direct Disk Cloning Copy your entire operating system and data directly to a new drive to make hardware upgrades fast and painless.
  • viBoot Technology Create and manage Microsoft Hyper-V virtual machines instantly from your backup images for immediate disaster recovery testing.
  • Ransomware Protection Prevent unauthorized modification of your backup files with Macrium Image Guardian, ensuring your recovery points stay safe from malware.
  • Incremental Backups Save storage space and time by only backing up the specific changes made to your files since your previous save.
  • Bare Metal Recovery Restore your entire system to completely different hardware or a brand new disk even if the operating system won't boot.
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Wondershare Recoverit Features

  • Multi-Device Recovery. Recover your lost data from internal hard drives, external USBs, SD cards, and even digital cameras with ease.
  • 1000+ File Formats. Restore almost any file type you own, including office documents, high-resolution photos, videos, and archived zip files.
  • Enhanced Video Recovery. Deep scan and match video fragments to ensure your large Ultra HD, 4K, or 8K videos are recovered fully.
  • Crashed Computer Rescue. Create a bootable USB drive to access your data even when your Windows or Mac system refuses to start.
  • Advanced Video Repair. Fix corrupted or damaged video files that won't play correctly using quick and advanced repair modes.
  • Pre-Recovery Preview. View your files before you commit to the recovery process to ensure you are restoring the correct data.

Pricing Comparison

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Macrium Reflect Pricing

Reflect Home
$4.16
  • Annual subscription for 1 PC
  • Full disk imaging and cloning
  • Rapid Delta Restore
  • Macrium Image Guardian
  • Direct email support
  • Free version upgrades
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Wondershare Recoverit Pricing

Free
$0
  • Recover up to 100MB of data
  • Scan and preview all files
  • Support for 1000+ formats
  • Deep scan capability
  • Free technical support

Pros & Cons

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Macrium Reflect

Pros

  • Extremely reliable imaging and restoration process
  • Fast backup speeds compared to competitors
  • Excellent bootable rescue media creation tool
  • Effective protection against ransomware targeting backups

Cons

  • Interface feels dated and slightly technical
  • No longer offers a forever-free version
  • Steep learning curve for casual users
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Wondershare Recoverit

Pros

  • High success rate for common file types
  • Intuitive interface requires no technical background
  • Fast scanning speeds on modern SSD drives
  • Preview feature prevents wasting time on corrupted files

Cons

  • Free version has a very small recovery limit
  • Deep scans can take hours on large drives
  • Annual subscriptions renew automatically by default
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