Handwrytten
Handwrytten is a robotic handwriting service that allows you to send personalized, pen-written notes and greeting cards directly from your computer or CRM to improve customer engagement.
Marin Software
Marin Software provides a unified advertising platform that helps you manage, measure, and optimize your digital marketing spend across search, social, and ecommerce channels to drive better performance.
Quick Comparison
| Feature | Handwrytten | Marin Software |
|---|---|---|
| Website | handwrytten.com | marinsoftware.com |
| Pricing Model | Freemium | Custom |
| Starting Price | Free | Custom Pricing |
| FREE Trial | ✘ No free trial | ✘ No free trial |
| Free Plan | ✓ Has free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2014 | 2006 |
| Headquarters | Phoenix, USA | San Francisco, USA |
Overview
Handwrytten
Handwrytten helps you scale the personal touch of a handwritten note without picking up a pen. By using custom-designed robots that hold real pilot G2 pens, the platform transforms your digital text into physical mail that looks and feels authentic. You can choose from dozens of handwriting styles or even have your own handwriting digitized for a truly personal signature on every piece of mail you send.
Whether you are thanking a customer for a purchase, following up on a sales lead, or sending holiday cards to your entire database, you can automate the process entirely. The platform integrates directly with your existing tools like Salesforce and HubSpot, allowing you to trigger physical mail based on digital actions. It is an ideal solution for sales teams, real-estate agents, and non-profits who want to stand out in a crowded digital inbox.
Marin Software
Marin Software gives you a centralized command center to manage your entire digital advertising portfolio. Instead of jumping between Google Ads, Meta, and Amazon, you can view all your performance data in one place. You can build complex campaigns, adjust bids automatically based on your specific goals, and use cross-channel insights to see exactly where your budget works hardest.
The platform is designed for sophisticated advertisers who need to scale their efforts without increasing manual workload. You can create custom alerts to catch performance swings and use advanced attribution modeling to understand the true path to conversion. Whether you are managing millions in monthly spend or looking to bridge the gap between search and social, it provides the technical depth required for modern performance marketing.
Overview
Handwrytten Features
- Robotic Handwriting Send notes written by robots using real ink pens that create natural variations in pressure and style for total authenticity.
- Custom Handwriting Styles Choose from over 30 unique handwriting styles or pay a one-time fee to digitize your own personal handwriting and signature.
- CRM Integrations Connect your CRM to trigger handwritten notes automatically when a deal closes, a birthday arrives, or a new lead signs up.
- Bulk Sending Upload a spreadsheet of contacts and send hundreds of personalized notes at once without spending hours writing them by hand.
- Insert Business Cards Include your own business cards, gift cards, or custom inserts inside your envelopes to drive more value from every mailing.
- Mobile App Access Draft and send handwritten notes directly from your iPhone or Android device while you are traveling or between meetings.
Marin Software Features
- Cross-Channel Dashboard. View your search, social, and ecommerce performance side-by-side to understand how your total ad spend drives revenue.
- Automated Bidding. Set your target ROI or CPA and let the platform automatically adjust bids across thousands of keywords and audiences.
- Marin Tracker. Track the full customer journey from the first click to the final sale with first-party conversion tracking and attribution.
- Budget Management. Monitor your spending in real-time and set automated pacing alerts to ensure you never overspend or underspend your monthly budget.
- Bulk Editing. Make massive changes to campaigns, creatives, and bids across multiple accounts simultaneously to save hours of manual work.
- Amazon Attribution. Measure how your non-Amazon ads drive sales on the Amazon marketplace to optimize your full-funnel ecommerce strategy.
Pricing Comparison
Handwrytten Pricing
- No monthly commitment
- Access to all handwriting styles
- Standard card pricing
- Full CRM integration access
- Mobile app usage
- Bulk upload capabilities
- Everything in Pay-As-You-Go, plus:
- Discounted card pricing
- Monthly card credits
- Reduced rates on bulk orders
- Priority processing
- Rollover credits
Marin Software Pricing
Pros & Cons
Handwrytten
Pros
- High open rates compared to traditional direct mail
- Authentic look that is difficult to distinguish from human writing
- Seamless integration with popular platforms like Zapier and Shopify
- Wide variety of high-quality card designs available
Cons
- International postage can be expensive for global campaigns
- Custom handwriting digitization requires a significant upfront fee
- Limited control over exact character spacing in some styles
Marin Software
Pros
- Excellent unified reporting across multiple complex ad platforms
- Powerful automated bidding folders save significant manual time
- Responsive customer success teams for enterprise-level support
- Strong bulk editing capabilities for large-scale campaign management
Cons
- Interface can feel dated compared to newer tools
- Significant learning curve for junior marketing staff
- Pricing is often too high for small businesses