Grafana Labs
Grafana Labs provides an open-source visualization and analytics platform that allows you to query, visualize, alert on, and understand your metrics no matter where they are stored.
Milkymap
Milkymap is a visual customer journey mapping software that helps you design, manage, and share data-driven journey maps to improve your overall customer experience and team collaboration.
Quick Comparison
| Feature | Grafana Labs | Milkymap |
|---|---|---|
| Website | grafana.com | milkymap.com |
| Pricing Model | Freemium | Freemium |
| Starting Price | Free | Free |
| FREE Trial | ✓ 14 days free trial | ✘ No free trial |
| Free Plan | ✓ Has free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2014 | 2014 |
| Headquarters | New York, USA | Amsterdam, Netherlands |
Overview
Grafana Labs
Grafana Labs offers a powerful observability platform that helps you make sense of your data through beautiful, functional dashboards. You can connect to dozens of different data sources simultaneously, allowing you to see your metrics, logs, and traces in a single unified view. Whether you are monitoring server health, tracking application performance, or analyzing business trends, you can build custom visualizations that turn complex raw data into actionable insights for your entire team.
The platform is designed to be flexible and vendor-neutral, meaning you don't have to migrate your data to use it. You can set up sophisticated alerting systems to get notified when something goes wrong and use the explore mode to dig deep into your data for troubleshooting. It scales from individual developers to global enterprises, offering a managed cloud service that removes the burden of maintaining your own monitoring infrastructure.
Milkymap
Milkymap is a dedicated customer journey mapping platform designed to help you visualize every touchpoint of your customer's experience. Instead of using static drawing tools, you can create dynamic maps that connect real data to specific customer actions. This allows you to identify pain points and opportunities for improvement across your entire service lifecycle with clarity and precision.
You can collaborate with your team in real-time, ensuring everyone stays aligned on the customer's perspective. The platform is built for customer experience (CX) managers, service designers, and marketing teams who need to move beyond simple sticky notes to professional, data-rich visualizations. It simplifies complex processes into understandable maps that drive actionable insights for your business.
Overview
Grafana Labs Features
- Unified Dashboards Create and share beautiful dashboards that pull data from multiple sources into one cohesive visual display.
- Multi-Source Support Connect to Prometheus, Elasticsearch, InfluxDB, and dozens of other databases without moving your data.
- Dynamic Alerting Set up custom alert rules and receive notifications via Slack, PagerDuty, or email when metrics cross your thresholds.
- Explore Mode Dig into your data with ad-hoc queries to troubleshoot issues and find patterns without creating permanent dashboards.
- Log Management Visualize and search your logs alongside your metrics to get the full context of system events.
- Role-Based Access Control who can view or edit your dashboards with granular permissions to keep your data secure.
Milkymap Features
- Data-Driven Mapping. Connect your actual customer data to journey touchpoints to see exactly how users interact with your brand.
- Life Cycle Visualization. Organize your maps into clear phases and steps to visualize the entire end-to-end customer experience effortlessly.
- Real-Time Collaboration. Invite your team members to view and edit maps simultaneously so you can brainstorm and align instantly.
- Custom Branding. Apply your own logos and color schemes to your journey maps to create professional, client-ready presentations.
- Interactive Touchpoints. Add detailed descriptions, emotions, and media to every touchpoint to capture the full context of the experience.
- Milkymap Academy. Access built-in educational resources and templates to help you master journey mapping best practices while you work.
Pricing Comparison
Grafana Labs Pricing
- Up to 3 users
- 10k series of Prometheus metrics
- 50GB of logs
- 50GB of traces
- 14-day data retention
- Access to 100+ plugins
- Everything in Free, plus:
- Unlimited users (pay per user)
- Increased data limits
- 13-month metric retention
- Team collaboration tools
- Reporting and PDF exports
Milkymap Pricing
- 1 Journey map
- Standard Milkymap branding
- Basic mapping elements
- Access to Milkymap Academy
- Community support
- Everything in Free, plus:
- Unlimited journey maps
- Custom branding options
- Advanced data attributes
- Priority email support
- Export to PDF and PNG
Pros & Cons
Grafana Labs
Pros
- Extensive library of pre-built community dashboards
- Highly flexible visualization options for any data
- Seamless integration with almost any data source
- Strong open-source community and active support
Cons
- Steep learning curve for complex queries
- Initial setup can be time-consuming
- Alerting configuration requires technical expertise
Milkymap
Pros
- Extremely user-friendly interface for non-designers
- Specialized focus on CX rather than general diagramming
- Excellent educational resources for journey mapping beginners
- Clean and professional visual output for stakeholders
Cons
- Limited advanced integrations with external CRM data
- Free version is restricted to one project
- Lacks some complex flowcharting features found in competitors