BrandShield
BrandShield is a comprehensive digital risk protection platform that identifies and removes online threats like phishing, brand impersonation, and trademark infringement to keep your business and customers safe.
Original
Original is an all-in-one brand protection and authentication platform that uses non-clonable digital tags to verify product authenticity and engage customers through secure mobile experiences.
Quick Comparison
| Feature | BrandShield | Original |
|---|---|---|
| Website | brandshield.com | original.com |
| Pricing Model | Custom | Custom |
| Starting Price | Custom Pricing | Custom Pricing |
| FREE Trial | ✘ No free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2013 | 2021 |
| Headquarters | Herzliya, Israel | New York, USA |
Overview
BrandShield
BrandShield provides you with an automated system to monitor the entire internet for threats against your brand. You can detect phishing sites, executive impersonation on social media, and counterfeit goods sold on global marketplaces from a single centralized dashboard. The platform uses AI to prioritize the most dangerous risks, allowing you to focus your resources on the threats that actually impact your revenue and reputation.
You can manage the entire takedown process directly through the software without hiring outside legal counsel. The system automatically gathers evidence and submits enforcement requests to registrars, social media platforms, and hosting providers. It is designed for security teams and brand managers at mid-market and enterprise companies who need to scale their digital asset protection across websites, social networks, and mobile app stores.
Original
Original provides you with a sophisticated anti-counterfeiting and brand protection system that bridges the gap between physical products and digital security. By using non-clonable, encrypted digital tags, you can ensure that every item in your inventory is authentic and protected from duplication. This technology allows you to track your products throughout the entire supply chain, giving you full visibility from the manufacturing floor to the end consumer's hands.
You can also transform your physical products into digital touchpoints to build deeper relationships with your customers. When a buyer scans your product, they instantly verify its origin while you gain access to valuable first-party data and engagement opportunities. The platform is designed for brands in luxury goods, pharmaceuticals, and high-end retail who need to eliminate fraud while enhancing the post-purchase experience.
Overview
BrandShield Features
- Phishing Detection Identify fraudulent websites and look-alike domains that attempt to steal your customer credentials or financial data.
- Social Media Monitoring Track fake profiles and impersonation accounts across all major social platforms to protect your brand's official voice.
- Marketplace Protection Scan global e-commerce sites for counterfeit products and unauthorized sellers to protect your intellectual property and revenue.
- Automated Takedowns Initiate enforcement actions with a single click to remove infringing content and malicious websites quickly.
- PPC Ad Monitoring Detect when competitors or scammers bid on your branded keywords to divert your traffic to malicious sites.
- Mobile App Protection Monitor official and third-party app stores for rogue applications that use your branding to spread malware.
Original Features
- Non-Clonable Digital Tags. Secure your physical products with encrypted, tamper-proof tags that cannot be copied or forged by counterfeiters.
- Instant Mobile Verification. Allow your customers to verify product authenticity instantly using their smartphone camera without downloading a separate app.
- Supply Chain Tracking. Monitor your products in real-time as they move through the supply chain to identify gray market activity.
- First-Party Data Collection. Capture valuable customer insights and ownership data directly when users scan and register their authentic products.
- Digital Product Passports. Create a digital twin for every item to store warranty info, certificates of authenticity, and sustainable sourcing data.
- Automated Fraud Alerts. Receive immediate notifications when suspicious scanning activity or potential counterfeit attempts are detected in specific geographic locations.
Pricing Comparison
BrandShield Pricing
Original Pricing
Pros & Cons
BrandShield
Pros
- High success rate for automated takedown requests
- Comprehensive coverage across social media and marketplaces
- Intuitive dashboard simplifies complex threat data
- Excellent support from dedicated brand protection experts
Cons
- Custom pricing requires a sales consultation
- Initial setup takes time to calibrate filters
- Reporting tools can feel complex for beginners
Original
Pros
- Non-clonable technology offers higher security than standard QR codes
- No app download required for customer verification process
- Provides detailed geographic data on where products are scanned
- Seamlessly integrates digital marketing with physical product security
Cons
- Requires physical integration of tags during the manufacturing process
- Custom pricing makes it difficult to estimate initial costs
- Higher barrier to entry for very small businesses