InAppStory
InAppStory is a customer engagement platform that helps you integrate interactive, full-screen stories into your mobile app to boost user retention and drive in-app conversions.
Original
Original is an all-in-one brand protection and authentication platform that uses non-clonable digital tags to verify product authenticity and engage customers through secure mobile experiences.
Quick Comparison
| Feature | InAppStory | Original |
|---|---|---|
| Website | inappstory.com | original.com |
| Pricing Model | Custom | Custom |
| Starting Price | Custom Pricing | Custom Pricing |
| FREE Trial | ✓ 30 days free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2017 | 2021 |
| Headquarters | New York, USA | New York, USA |
Overview
InAppStory
InAppStory helps you transform your mobile app experience by adding familiar, vertical story formats that users already love from social media. You can create, publish, and manage interactive content like polls, quizzes, and progress bars without needing a developer for every update. This allows you to communicate with your users in a visually rich way that feels native to the mobile environment.
The platform is designed for product managers and marketers at mid-sized to enterprise companies who want to improve onboarding, announce new features, or run loyalty programs. By using real-time analytics, you can track how users interact with every slide and optimize your content strategy based on actual performance data. It bridges the gap between static app interfaces and dynamic user experiences.
Original
Original provides you with a sophisticated anti-counterfeiting and brand protection system that bridges the gap between physical products and digital security. By using non-clonable, encrypted digital tags, you can ensure that every item in your inventory is authentic and protected from duplication. This technology allows you to track your products throughout the entire supply chain, giving you full visibility from the manufacturing floor to the end consumer's hands.
You can also transform your physical products into digital touchpoints to build deeper relationships with your customers. When a buyer scans your product, they instantly verify its origin while you gain access to valuable first-party data and engagement opportunities. The platform is designed for brands in luxury goods, pharmaceuticals, and high-end retail who need to eliminate fraud while enhancing the post-purchase experience.
Overview
InAppStory Features
- No-Code Story Console Create and edit professional stories using a drag-and-drop editor—no coding or app store updates required.
- Interactive Gamification Boost participation by adding quizzes, polls, and interactive games directly into your app's story feed.
- Smart Segmentation Deliver personalized content to specific user groups based on their behavior, location, or custom attributes.
- Advanced Analytics Track opens, taps, and completion rates in real-time to understand exactly what resonates with your audience.
- Flexible SDK Integration Integrate the lightweight SDK into your iOS or Android app quickly to start displaying stories immediately.
- User-Generated Content Allow your users to upload their own stories, creating a community-driven experience within your own platform.
Original Features
- Non-Clonable Digital Tags. Secure your physical products with encrypted, tamper-proof tags that cannot be copied or forged by counterfeiters.
- Instant Mobile Verification. Allow your customers to verify product authenticity instantly using their smartphone camera without downloading a separate app.
- Supply Chain Tracking. Monitor your products in real-time as they move through the supply chain to identify gray market activity.
- First-Party Data Collection. Capture valuable customer insights and ownership data directly when users scan and register their authentic products.
- Digital Product Passports. Create a digital twin for every item to store warranty info, certificates of authenticity, and sustainable sourcing data.
- Automated Fraud Alerts. Receive immediate notifications when suspicious scanning activity or potential counterfeit attempts are detected in specific geographic locations.
Pricing Comparison
InAppStory Pricing
Original Pricing
Pros & Cons
InAppStory
Pros
- Fast implementation with well-documented mobile SDKs
- Intuitive editor makes content creation accessible for marketers
- High engagement rates compared to traditional banners
- Excellent technical support during the integration phase
Cons
- Pricing can be high for very small apps
- Requires initial developer time for the SDK setup
- Analytics dashboard has a slight learning curve
Original
Pros
- Non-clonable technology offers higher security than standard QR codes
- No app download required for customer verification process
- Provides detailed geographic data on where products are scanned
- Seamlessly integrates digital marketing with physical product security
Cons
- Requires physical integration of tags during the manufacturing process
- Custom pricing makes it difficult to estimate initial costs
- Higher barrier to entry for very small businesses