Original
Original is an all-in-one brand protection and authentication platform that uses non-clonable digital tags to verify product authenticity and engage customers through secure mobile experiences.
TraceGains
TraceGains is a networked ingredients and innovation platform that connects food, beverage, and supplement companies with a global supply chain to streamline sourcing, compliance, and product development.
Quick Comparison
| Feature | Original | TraceGains |
|---|---|---|
| Website | original.com | tracegains.com |
| Pricing Model | Custom | Custom |
| Starting Price | Custom Pricing | Custom Pricing |
| FREE Trial | ✘ No free trial | ✘ No free trial |
| Free Plan | ✘ No free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2021 | 2008 |
| Headquarters | New York, USA | Westminster, USA |
Overview
Original
Original provides you with a sophisticated anti-counterfeiting and brand protection system that bridges the gap between physical products and digital security. By using non-clonable, encrypted digital tags, you can ensure that every item in your inventory is authentic and protected from duplication. This technology allows you to track your products throughout the entire supply chain, giving you full visibility from the manufacturing floor to the end consumer's hands.
You can also transform your physical products into digital touchpoints to build deeper relationships with your customers. When a buyer scans your product, they instantly verify its origin while you gain access to valuable first-party data and engagement opportunities. The platform is designed for brands in luxury goods, pharmaceuticals, and high-end retail who need to eliminate fraud while enhancing the post-purchase experience.
TraceGains
TraceGains provides a networked ecosystem where you can manage your entire supply chain and product development process in one place. Instead of chasing suppliers for documents, you can tap into a global network of over 70,000 supplier locations to automate document collection and verify compliance instantly. You can accelerate your innovation cycles by searching for new ingredients and digitizing your formula management to ensure every product meets regulatory standards.
The platform solves the headache of manual data entry and fragmented communication by creating a single source of truth for your quality and R&D teams. Whether you are a growing brand or a global manufacturer, you can use these tools to mitigate supply chain risks, speed up time-to-market, and maintain strict food safety standards without the administrative burden of traditional spreadsheets.
Overview
Original Features
- Non-Clonable Digital Tags Secure your physical products with encrypted, tamper-proof tags that cannot be copied or forged by counterfeiters.
- Instant Mobile Verification Allow your customers to verify product authenticity instantly using their smartphone camera without downloading a separate app.
- Supply Chain Tracking Monitor your products in real-time as they move through the supply chain to identify gray market activity.
- First-Party Data Collection Capture valuable customer insights and ownership data directly when users scan and register their authentic products.
- Digital Product Passports Create a digital twin for every item to store warranty info, certificates of authenticity, and sustainable sourcing data.
- Automated Fraud Alerts Receive immediate notifications when suspicious scanning activity or potential counterfeit attempts are detected in specific geographic locations.
TraceGains Features
- Networked Sourcing. Search a global database of thousands of suppliers to find the exact ingredients and documents you need in seconds.
- Automated Compliance. Set up automated workflows to collect, review, and update supplier documents like COAs and organic certifications without manual follow-ups.
- Formula Management. Build and refine your product recipes digitally while automatically calculating nutritional values and checking for regulatory red flags.
- Supplier Management. Score and rank your suppliers based on performance and risk levels to ensure your supply chain remains resilient.
- Quality Management. Digitize your plant-floor inspections and quality checks to catch issues early and maintain consistent product standards across locations.
- Regulatory Monitoring. Receive real-time alerts about global food safety incidents and regulatory changes that could impact your specific ingredients or products.
Pricing Comparison
Original Pricing
TraceGains Pricing
Pros & Cons
Original
Pros
- Non-clonable technology offers higher security than standard QR codes
- No app download required for customer verification process
- Provides detailed geographic data on where products are scanned
- Seamlessly integrates digital marketing with physical product security
Cons
- Requires physical integration of tags during the manufacturing process
- Custom pricing makes it difficult to estimate initial costs
- Higher barrier to entry for very small businesses
TraceGains
Pros
- Massive supplier network simplifies finding new ingredient partners
- Automated document collection saves hundreds of manual hours
- Centralized dashboard provides excellent visibility into compliance status
- Strong focus on food and beverage industry requirements
- Regular updates to regulatory tracking and safety alerts
Cons
- Initial configuration and mapping can be time-consuming
- User interface feels dated compared to modern consumer apps
- Reporting tools require a learning curve to master
- Pricing can be high for very small brands