Insightly vs Orion Advisor Tech Comparison: Reviews, Features, Pricing & Alternatives in 2026

Detailed side-by-side comparison to help you choose the right solution for your team

Updated Apr 2026 8 min read

Insightly

0.0 (0 reviews)

Insightly is a modern CRM platform that combines sales tracking, marketing automation, and project management into a single solution to help you build lasting customer relationships and grow your business.

Starting at Free
Free Trial 14 days
VS

Orion Advisor Tech

0.0 (0 reviews)

Orion Advisor Tech provides an integrated wealth management solution that combines portfolio accounting, financial planning, and client experience tools to help independent financial advisors grow their businesses efficiently.

Starting at --
Free Trial NO FREE TRIAL

Quick Comparison

Feature Insightly Orion Advisor Tech
Website insightly.com orion.com
Pricing Model Freemium Custom
Starting Price Free Custom Pricing
FREE Trial ✓ 14 days free trial ✘ No free trial
Free Plan ✓ Has free plan ✘ No free plan
Product Demo ✓ Request demo here ✓ Request demo here
Deployment cloud mobile saas mobile
Integrations Gmail Outlook Slack QuickBooks Online Xero Mailchimp Google Drive Dropbox Zapier Microsoft Teams Salesforce Redtail CRM Charles Schwab Fidelity TD Ameritrade Pershing Riskalyze MoneyGuidePro eMoney Envestnet
Target Users small-business mid-market small-business mid-market enterprise
Target Industries manufacturing professional services technology financial-services
Customer Count 0 0
Founded Year 2009 1999
Headquarters San Francisco, USA Omaha, USA

Overview

I

Insightly

Insightly is a unified CRM platform designed to help you manage the entire customer journey from first contact to project delivery. Unlike basic contact managers, it connects your sales pipeline directly to post-sale project management, ensuring nothing falls through the cracks after a deal closes. You can track leads, manage complex sales processes, and automate marketing campaigns all within one interface.

The platform is built for teams that need more than just a spreadsheet but want to avoid the complexity of enterprise-level systems. You can visualize your sales stages, automate repetitive workflows, and generate detailed reports to see exactly where your revenue is coming from. It serves over 25,000 companies globally across various industries including manufacturing, professional services, and technology.

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Orion Advisor Tech

Orion Advisor Tech gives you a unified platform to manage every aspect of your independent advisory firm. You can handle complex portfolio accounting, perform deep financial planning, and deliver a modern client experience through a single, branded portal. The platform eliminates the need for disconnected tools by syncing your data across trading, compliance, and reporting workflows in real-time.

You can scale your operations using automated billing and rebalancing tools that reduce manual errors. Whether you are a solo practitioner or a large enterprise RIA, the software adapts to your specific investment strategies and client service models. By centralizing your back-office tasks, you free up more time to focus on building client relationships and gathering new assets.

Overview

I

Insightly Features

  • Relationship Linking Map complex webs of contacts, organizations, and opportunities to see exactly how everyone in your network is connected.
  • Lead Routing Automatically assign leads to the right sales rep in real-time so you can follow up while interest is high.
  • Workflow Automation Create multi-step business processes that trigger email alerts, update records, and generate tasks automatically without manual data entry.
  • Integrated Project Management Convert won opportunities into active projects instantly to manage milestones and track delivery progress without leaving your CRM.
  • Email Tracking Send personalized bulk emails and get notified the moment a prospect opens your message or clicks a link.
  • Custom Dashboards Build visual data visualizations and shareable reports to track your team's performance and forecast future revenue accurately.
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Orion Advisor Tech Features

  • Portfolio Accounting. Track performance and manage data across thousands of accounts with automated reconciliation and high-quality reporting tools.
  • Financial Planning. Create interactive financial maps for your clients that connect their goals directly to their managed investment portfolios.
  • Eclipse Trading. Rebalance entire model portfolios or individual accounts quickly while maintaining tax efficiency and custom household constraints.
  • Client Portal. Provide your clients with a branded mobile app and web portal where they can track their total net worth.
  • Automated Billing. Calculate complex fee structures and generate invoices automatically to ensure you get paid accurately and on time.
  • Compliance Tools. Monitor employee trades and automate your firm's regulatory oversight with integrated tools designed for RIA requirements.

Pricing Comparison

I

Insightly Pricing

Free
$0
  • Up to 2 users
  • 2,500 record limit
  • Lead and contact management
  • Project management tools
  • Standard reporting
O

Orion Advisor Tech Pricing

Pros & Cons

M

Insightly

Pros

  • Seamless transition from sales deals to active projects
  • Highly customizable fields and page layouts for specific needs
  • Intuitive interface that is easy for new teams to adopt
  • Strong mobile app for managing deals on the road

Cons

  • Customer support response times can be slow on lower tiers
  • Reporting tools have a slight learning curve for beginners
  • Email marketing features require a separate add-on subscription
A

Orion Advisor Tech

Pros

  • Deep integration between financial planning and portfolio data
  • Highly customizable reporting templates for client presentations
  • Powerful rebalancing engine handles complex householding logic
  • Excellent client portal enhances the digital experience

Cons

  • Significant learning curve due to platform depth
  • Implementation process requires substantial time and effort
  • Occasional navigation lag within the web interface
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