Ortto
Ortto is a unified customer journey platform that combines marketing automation, customer data, and advanced analytics to help you attract, engage, and retain customers through personalized multi-channel experiences.
QRNow
QRNow is a versatile QR code management platform that allows you to create, customize, and track dynamic QR codes for marketing campaigns, digital menus, and business operations.
Quick Comparison
| Feature | Ortto | QRNow |
|---|---|---|
| Website | ortto.com | qrnow.com |
| Pricing Model | Subscription | Freemium |
| Starting Price | $599/month | Free |
| FREE Trial | ✓ 14 days free trial | ✓ 14 days free trial |
| Free Plan | ✘ No free plan | ✓ Has free plan |
| Product Demo | ✓ Request demo here | ✘ No product demo |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2015 | 0 |
| Headquarters | Sydney, Australia | null |
Overview
Ortto
Ortto is a unified platform that brings your customer data, marketing automation, and analytics together in one place. Instead of jumping between disconnected tools, you can see exactly how your customers interact with your brand across every touchpoint. You can build complex automated journeys that trigger based on real-time behaviors, ensuring you always send the right message at the perfect moment.
The platform helps you break down data silos by connecting your existing tech stack—like your billing system, support desk, and website—into a single customer view. Whether you are a growing startup or an established enterprise, you can use these insights to personalize emails, SMS, and in-app messages. It simplifies the process of turning raw data into actionable marketing campaigns that drive measurable growth for your business.
QRNow
QRNow provides you with a centralized platform to generate and manage both static and dynamic QR codes. Unlike static codes that are permanent once printed, the dynamic codes you create here allow you to update the destination URL or content at any time without needing to reprint your materials. This flexibility is essential if you manage changing promotions, seasonal menus, or evolving business links.
You can track the performance of your codes with built-in analytics that show you scan counts, location data, and device types. The platform is designed for small business owners, marketers, and restaurateurs who need a professional way to bridge the gap between physical media and digital experiences. Whether you are building a contactless menu or a complex marketing funnel, you can customize the design to match your brand identity.
Overview
Ortto Features
- Visual Journey Builder Create sophisticated automated workflows with a drag-and-drop canvas to guide customers through personalized brand experiences.
- Unified Customer Profiles See a complete timeline of every interaction a customer has with your business across all integrated platforms.
- Multi-channel Messaging Reach your audience wherever they are by sending coordinated messages via email, SMS, and in-app notifications.
- Real-time Analytics Track your campaign performance and ROI instantly with customizable dashboards that show exactly what drives conversions.
- Advanced Segmentation Group your audience based on their behavior, traits, or purchase history to deliver highly relevant content.
- AI Content Generation Speed up your campaign creation by using built-in AI tools to write high-performing email subject lines.
QRNow Features
- Dynamic QR Codes. Change your destination URL or content instantly even after you have printed your marketing materials or menus.
- Custom Branding. Match your brand identity by customizing colors, adding your logo, and choosing unique frame shapes for every code.
- Real-Time Analytics. Monitor your campaign success by tracking scan totals, geographic locations, and the specific devices your customers use.
- Digital Menus. Create and update contactless menus for your restaurant or cafe to provide a safe and modern dining experience.
- Bulk Generation. Save time by generating multiple QR codes at once for large-scale inventory management or extensive marketing distributions.
- High-Resolution Exports. Download your codes in various formats like PNG, SVG, or PDF to ensure high-quality printing on any surface.
Pricing Comparison
Ortto Pricing
- Up to 10,000 contacts
- Unlimited users
- Email & SMS marketing
- Visual journey builder
- Custom dashboards
- Standard integrations
- Everything in Professional, plus:
- Up to 20,000 contacts
- Advanced security features
- Priority support access
- Custom activity tracking
- Advanced data retention
QRNow Pricing
- Unlimited static QR codes
- Basic customization tools
- Standard resolution downloads
- Limited dynamic code testing
- Community support access
- Everything in Free, plus:
- Unlimited dynamic QR codes
- Advanced scan analytics
- Vector file exports (SVG/EPS)
- Custom logo integration
- Priority email support
Pros & Cons
Ortto
Pros
- Powerful data integration from multiple sources
- Highly intuitive visual journey mapping interface
- Excellent real-time reporting and attribution tools
- Consolidates multiple marketing tools into one
Cons
- Higher starting price point than competitors
- Learning curve for complex data mapping
- SMS credits require additional separate spend
QRNow
Pros
- Intuitive interface makes code creation fast
- Dynamic codes prevent expensive reprinting errors
- Flexible customization options support brand consistency
- Reliable tracking data for marketing attribution
Cons
- Free tier has limited scan tracking
- Advanced design features require paid upgrade
- Requires internet connection for dynamic redirects