Privy
Privy is an e-commerce marketing platform that helps you grow your email list, reduce cart abandonment, and drive more sales through automated email and SMS messaging campaigns.
Prowly
Prowly is an all-in-one public relations software that helps you find relevant media contacts, create visual press releases, and manage your media relations from a single dashboard.
Quick Comparison
| Feature | Privy | Prowly |
|---|---|---|
| Website | privy.com | prowly.com |
| Pricing Model | Freemium | Subscription |
| Starting Price | Free | $258/month |
| FREE Trial | ✓ 15 days free trial | ✓ 7 days free trial |
| Free Plan | ✓ Has free plan | ✘ No free plan |
| Product Demo | ✓ Request demo here | ✓ Request demo here |
| Deployment | ||
| Integrations | ||
| Target Users | ||
| Target Industries | ||
| Customer Count | 0 | 0 |
| Founded Year | 2013 | 2013 |
| Headquarters | Boston, USA | Warsaw, Poland |
Overview
Privy
Privy is an all-in-one marketing platform designed specifically for e-commerce store owners who want to turn website visitors into loyal customers. You can quickly build your subscriber list using customizable pop-ups, flyouts, and spin-to-win wheels that integrate directly with your online store. The platform focuses on capturing data and immediately putting it to work through automated messaging that reaches customers at the right moment.
You can recover lost revenue by sending automated abandoned cart emails and SMS texts to shoppers who left items behind. Beyond simple lead capture, you get tools to manage your entire email marketing strategy, including newsletters, purchase follow-ups, and customer win-back campaigns. It is built to scale with your business, offering a free version for beginners and tiered paid plans as your contact list grows.
Prowly
Prowly is a comprehensive platform designed to streamline your entire public relations workflow. Instead of jumping between spreadsheets and email clients, you can manage your media database, pitch journalists, and track your results in one place. It provides access to a database of over one million global media contacts, allowing you to filter by beat, location, and outlet to find the right storytellers for your brand.
You can build professional, interactive newsrooms and press releases that look great on any device. The platform also includes tools for automated follow-ups and detailed analytics, so you know exactly who opened your emails and clicked your links. It is ideal for PR agencies and in-house communication teams who need to scale their outreach while maintaining a personal touch with journalists.
Overview
Privy Features
- Customizable Pop-ups Create high-converting overlays, bars, and spin-to-win wheels using a drag-and-drop editor to grow your subscriber list.
- Abandoned Cart Recovery Automatically send emails and SMS messages to shoppers who leave items in their cart to win back lost sales.
- SMS Marketing Send personalized text messages for flash sales and cart reminders to reach your customers directly on their mobile devices.
- Advanced Targeting Show specific offers based on cart value, website behavior, or geographic location to increase your conversion rates.
- Email Newsletters Design and send professional marketing emails to your entire list using pre-built templates that match your brand.
- Cross-Sell Displays Boost your average order value by showing targeted product recommendations to customers based on what they are buying.
Prowly Features
- Media Database. Access over one million media contacts worldwide and filter them by specific beats or locations to find your perfect audience.
- Online Newsrooms. Create a dedicated home for your brand's stories where journalists can easily find high-res images, videos, and contact information.
- Press Release Creator. Draft beautiful, interactive press releases with drag-and-drop elements that ensure your story stands out in a crowded inbox.
- Email Pitching. Send personalized pitches to your media lists and set up automated follow-ups to increase your chances of getting covered.
- PR Analytics. Track open rates, click rates, and bounce rates for every pitch so you can refine your strategy based on real data.
- Media Monitoring. Stay informed by tracking mentions of your brand or competitors across the web and social media in real-time.
Pricing Comparison
Privy Pricing
- Up to 100 mailable contacts
- Unlimited list growth displays
- Sync with Shopify and Wix
- Advanced targeting rules
- Free email support
- Everything in Free, plus:
- Up to 1,500 mailable contacts
- Unlimited email sends
- Automated abandoned cart emails
- Remove Privy branding
- Advanced email marketing tools
Prowly Pricing
- 2 user seats
- 1,000 media contacts
- Unlimited emails and pitches
- 1 Online Newsroom
- Basic media monitoring
- AI-powered PR assistant
- Everything in Essential, plus:
- 5 user seats
- 3,000 media contacts
- Advanced media monitoring
- Premium newsroom features
- Priority customer support
Pros & Cons
Privy
Pros
- Extremely easy to set up with Shopify stores
- Highly effective templates for quick campaign launches
- Excellent customer support for technical troubleshooting
- Intuitive drag-and-drop editor for non-designers
Cons
- Pricing increases significantly as contact list grows
- Limited design flexibility in some basic templates
- SMS features require a separate add-on cost
Prowly
Pros
- Extensive and regularly updated global media database
- User-friendly interface makes creating newsrooms very simple
- Excellent email tracking and engagement analytics
- Saves significant time on manual media list building
- Responsive customer support team for technical issues
Cons
- Higher price point compared to basic email tools
- Occasional inaccuracies in specific niche contact data
- Steep learning curve for advanced monitoring filters